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How much do director campaign strategy jobs pay per year?

As of Sep 9, 2026, the average yearly pay for director campaign strategy in the United States is $118,038.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,500.00 and $155,500.00 per year, depending on experience, location, and employer.

What does a director of campaign strategy do?

A Director of Campaign Strategy is responsible for developing, executing, and overseeing comprehensive campaign plans to achieve an organization's marketing, political, or fundraising objectives. They lead the strategic direction of campaigns, manage cross-functional teams, analyze performance data, and adjust strategies to maximize results. This role often involves collaborating with stakeholders, coordinating messaging, and ensuring campaigns align with organizational goals. The Director also monitors market trends and competitor activity to inform future strategies.

What are some common challenges faced by a director of campaign strategy and how can they be addressed?

A Director of Campaign Strategy often faces challenges such as aligning cross-functional teams, managing tight deadlines, and ensuring consistent messaging across multiple channels. Navigating diverse stakeholder expectations and adapting strategies based on real-time performance data are also key hurdles. Success in this role requires strong leadership, excellent communication, and the ability to pivot quickly as market conditions or organizational priorities change. Building collaborative relationships and leveraging analytics tools can help address these challenges effectively.

What are the key skills and qualifications needed to thrive as a director of campaign strategy, and why are they important?

To thrive as a Director of Campaign Strategy, you need expertise in marketing strategy, data analysis, and leadership, typically supported by a degree in marketing, communications, or business. Proficiency with campaign management platforms (such as HubSpot, Salesforce, or Google Analytics), CRM systems, and marketing automation tools is essential. Strong communication, creative thinking, and project management skills help you lead teams and craft compelling campaigns. These capabilities are critical for developing effective, data-driven campaigns that achieve organizational goals and drive measurable results.

What cities are hiring for Director Campaign Strategy jobs?

Cities with the most Director Campaign Strategy job openings:

What states have the most Director Campaign Strategy jobs?

States with the most job openings for Director Campaign Strategy jobs include:

What are popular job titles related to Director Campaign Strategy jobs?

For Director Campaign Strategy jobs, the most frequently searched job titles are:

Infographic showing various Director Campaign Strategy job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 84% Full Time, 13% Part Time, 1% Temporary, and 1% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $118,038 per year, or $56.7 per hour.

Director, Campaign Strategy (California)

CA • On-site

McGraw Hill LLC.
Education Programs Administration • 1 - 5K employees
Learn more about McGraw Hill LLC.external

$107K - $160K/yr

Full-time

Re-posted 20 days ago

McGraw Hill rating

8.4

Company rating: 8.4 out of 10

Based on 13 frontline employees who took The Breakroom Quiz

6th of 19 rated publishing

Job description

Overview
Impact the Moment
When was the last time you experienced the impact of your work? Our School Sales team thrives on building meaningful relationships. With that comes the unique opportunity to touch lives across the country and experience first-hand the difference your hard work makes.
How can you make an impact?
As a Director of Campaign Strategy, you'll lead strategy and execution for California state adoption campaigns, coordinating sales, product marketing, academic design, and project management from early planning through go-to-market launch. You'll drive market-informed product development by embedding voice-of-the-customer insights, managing competitive research, aligning stakeholders, and setting timelines and priorities. The position serves as the primary liaison to the California Department of Education, overseeing state submission processes, compliance requirements, stakeholder engagement, and bid coordination to successfully secure state approvals.
This position is remote, and candidates must be authorized to work for any employer with the United States. This role requires up to 50% of time spent in the field, including overnight stays as necessary. Candidates should reside in California.
What you will be doing:
  • Lead cross-functional strategy and execution for California state adoption campaigns, guiding efforts from product development through launch.
  • Integrate voice-of-the-customer insights into product development using market research, focus groups, competitive analysis, and stakeholder alignment.
  • Establish timelines, priorities, and accountability measures to ensure readiness for state submissions and campaign execution.
  • Serve as the primary liaison to the California Department of Education, monitoring requirements and representing the organization in meetings and information sessions.
  • Partner with Bids & Contracts and collaborate with sales, marketing, operations, and inventory teams to ensure compliance, asset delivery, and overall campaign readiness.
  • Develop and execute state-level go-to-market strategies (messaging, pricing, bundling, training, and sampling) while supporting additional Southwest adoption campaigns and strategic initiatives.

We're looking for someone with:
  • Bachelor's degree required.
  • Background in K-12 educational publishing, EdTech, state adoption processes, campaign strategy, or cross-functional product launches strongly preferred.
  • Proven ability to lead complex, cross-functional initiatives and effectively influence stakeholders at multiple levels.
  • Strong understanding of market research, competitive analysis, and integrating voice-of-the-customer insights into decision-making.
  • Excellent organizational skills with the ability to manage multiple timelines and high-stakes deliverables.
  • Exceptional written and verbal communication skills (including executive presentations), along with proficiency in Microsoft Office and CRM tools such as Salesforce.

Why work for us?
At McGraw-Hill, we leverage cutting-edge technology to create innovative learning solutions that support learners at all stages of their educational journey. Our state-of-the-art digital tools and platforms provide personalized, interactive experiences that enhance understanding and retention. Being part of McGraw-Hill means joining a team dedicated to shaping the future of education and making a real impact on students' lives. It's an exciting opportunity to contribute to a company that values innovation, collaboration, and excellence.
As this position requires traveling by car, we require candidates to have a valid driver's license with the ability to drive a car in the designated territory. The pay range for this position is between $107,000 - $160,000 annually. However, base pay offered may vary depending on job-related knowledge, skills, experience, and location. An annual bonus plan may be provided as part of the compensation package, in addition to a full range of medical and/or other benefits, depending on the position offered. Click here to learn more about our benefit offerings
McGraw Hill recruiters always use a "@mheducation.com" or "@careers.mheducation.com" email addresses and/or from our Applicant Tracking System, iCIMS. Any variation of this email domain should be considered suspicious. Additionally, McGraw Hill recruiters and authorized representatives will never request sensitive information in email.
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