Benefits:- 401(k)
- 401(k) matching
- Bonus based on performance
- Employee discounts
- Opportunity for advancement
- Profit sharing
- Training & development
- Wellness resources
Local Digital Growth & AI Content SpecialistSERVPRO of Bear/New Castle & SERVPRO of Upper Darby
SERVPRO of Bear/New Castle and SERVPRO of Upper Darby are looking for a highly driven, execution-focused Digital Growth & AI Content Specialist to help us aggressively grow our local online presence, search visibility, content systems, and digital authority.
This is NOT a traditional corporate marketing position.
This is a real-world operational growth role focused on:
- ย local SEOย
- ย Google Business Profile growthย
- ย AI-assisted content creationย
- ย short-form video/mediaย
- ย website contentย
- ย operational content systemsย
- ย local digital authority buildingย
- ย PPC supportย
- ย measurable executionย
We are building a true local digital growth system around real jobs, real projects, real people, and real operational content.
IMPORTANT โ PLEASE READ BEFORE APPLYINGThis is NOT a role for someone expecting:
- ย extensive daily trainingย
- ย constant hand-holdingย
- ย a fully built marketing departmentย
- ย highly structured corporate onboardingย
- ย a โsit around waiting for assignmentsโ environmentย
We move quickly and operate in a fast-paced real-world service business.
Howeverโฆ
We ARE open to ambitious self-learners who are:
- ย highly coachableย
- ย consistentย
- ย dependableย
- ย strong executorsย
- ย comfortable learning independentlyย
- ย able to improve rapidly through repetition and real-world experienceย
You do NOT need to be a senior SEO expert.
But you SHOULD already have:
- ย SOME content creation experienceย
- ย strong computer/software skillsย
- ย comfort with technologyย
- ย comfort learning AI toolsย
- ย ability to stay organizedย
- ย ability to execute consistently without constant remindersย
This role may be a great fit for:
- ย someone early in their careerย
- ย a motivated college studentย
- ย a recent graduateย
- ย someone self-taught in content/media/SEOย
- ย someone already creating content onlineย
- ย someone interested in AI, digital growth, and business systemsย
Real Operational InvolvementThis is NOT a desk-only position.
You will regularly:
- ย visit active jobsitesย
- ย capture photos/videos/contentย
- ย work directly with production teamsย
- ย help document projectsย
- ย assist with before/after contentย
- ย help generate customer reviewsย
- ย interview team members/customers when appropriateย
- ย learn restoration terminology and operationsย
- ย become knowledgeable in water, fire, mold, reconstruction, and emergency servicesย
The goal is to create REAL local authority content based on REAL operational experience.
Core
ResponsibilitiesGoogle Business Profile Growth
- ย Daily GBP postingย
- ย Photo uploadsย
- ย Review monitoring/respondingย
- ย Helping drive customer review generationย
- ย Service updatesย
- ย Supporting local ranking improvementย
- ย Monitoring competitors and local visibilityย
Website & Local SEO
- ย Assisting with website updatesย
- ย Building and improving service pagesย
- ย Local SEO optimizationย
- ย FAQ and how-to content creationย
- ย Geo-targeted content updatesย
- ย Helping improve website conversion ratesย
- ย Supporting long-term local authority growthย
Content & Media Creation
- ย Organizing field photos/videosย
- ย Creating short-form contentย
- ย Assisting with AI-generated contentย
- ย Building repeatable media systemsย
- ย Helping capture real operational contentย
- ย Building and supporting Facebook, Instagram, TikTok, YouTube, and other digital platformsย
AI & Technology Systems
- ย Learning and utilizing AI toolsย
- ย Assisting with digital workflow systemsย
- ย Improving operational efficiencyย
- ย Helping leadership implement scalable systemsย
- ย Supporting AI-assisted content productionย
PPC & Digital Growth Support
- ย Assisting with Google Ads / PPC campaignsย
- ย Supporting lead generation effortsย
- ย Monitoring campaign performanceย
- ย Assisting with digital growth initiativesย
What We Care About MostWe care FAR more about:
- ย consistencyย
- ย follow-throughย
- ย reliabilityย
- ย accountabilityย
- ย work ethicย
- ย organizationย
- ย adaptabilityย
- ย learning abilityย
- ย executionย
- ย attitudeย
than we do about fancy resumes or marketing buzzwords.
This Role Is NOT Ideal For Someone Who:
- ย needs constant supervisionย
- ย struggles with follow-throughย
- ย wants highly structured corporate trainingย
- ย gets overwhelmed easilyย
- ย dislikes learning new technologyย
- ย wants a slow-paced environmentย
- ย likes talking about ideas more than executing themย
This Role IS Ideal For Someone Who:
- ย likes building thingsย
- ย enjoys learning quicklyย
- ย enjoys AI tools and technologyย
- ย likes creating contentย
- ย enjoys measurable growthย
- ย wants real-world business experienceย
- ย wants long-term opportunityย
- ย enjoys solving problemsย
- ย wants to grow with a companyย
- ย enjoys fast-paced environmentsย
Preferred Experience (Not All Required)
- ย ChatGPT, Claude, Gemini and/or other AI toolsย
- ย Google Business Profileย
- ย Basic SEO knowledgeย
- ย Basic website editingย
- ย Short-form video editingย
- ย Photography/video creationย
- ย Marketing/content experienceย
- ย Google Ads/PPC exposureย
- ย Social/content postingย
CompensationCompensation based on:
- ย experienceย
- ย capabilityย
- ย consistencyย
- ย executionย
- ย growth potentialย
Potential for:
- ย performance bonusesย
- ย long-term growthย
- ย expanded leadership responsibilitiesย