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Digital Social Media Jobs (NOW HIRING)

KTVU Fox 2

Digital Social Lead

Los Angeles, CA · On-site

KTTV FOX 11 Los Angeles is seeking an innovative, growth-oriented Senior Lead, Social Media & Digital Strategy to lead our digital social operations and direct a team of Digital Content Creators ...

Luckie

Digital Media Buyer, Social Media

Duluth, GA · On-site

The Digital Media Buyer will be hands-on-keyboard in social platforms responsible for executing and optimizing social media ad campaigns across various platforms to drive engagement and achieve our ...

Fox

Digital Social Lead

Los Angeles, CA · On-site

KTTV FOX 11 Los Angeles is seeking an innovative, growth-oriented Senior Lead, Social Media & Digital Strategy to lead our digital social operations and direct a team of Digital Content Creators ...

Luckie

Digital Media Buyer, Social Media

Duluth, GA

The Digital Media Buyer will be hands-on-keyboard in social platforms responsible for executing and optimizing social media ad campaigns across various platforms to drive engagement and achieve our ...

Havas Edge

Social Media Assistant

New York, NY

$22/hr

Helps manage the social media communities and engages with customers through all digital outlets with an understanding of timeliness, speed, and trends * Works with the team to coordinate the ...

Havas Group

Social Media Assistant

New York, NY · On-site

$22/hr

Helps manage the social media communities and engages with customers through all digital outlets with an understanding of timeliness, speed, and trends * Works with the team to coordinate the ...

Havas Health Inc.

Social Media Assistant

New York, NY · On-site

$22/hr

Helps manage the social media communities and engages with customers through all digital outlets with an understanding of timeliness, speed, and trends * Works with the team to coordinate the ...

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Digital Social Media information

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$15.5K

$55.3K

$98K

How much do digital social media jobs pay per year?

As of Sep 9, 2026, the average yearly pay for digital social media in the United States is $55,259.00, according to ZipRecruiter salary data. Most workers in this role earn between $37,500.00 and $68,000.00 per year, depending on experience, location, and employer.

What is a digital social media role?

Digital social media jobs involve creating, managing, and analyzing content on various social media platforms to engage audiences and promote brands, products, or services. Professionals in this field often handle tasks like developing social media strategies, posting updates, interacting with followers, running paid advertising campaigns, and monitoring analytics to measure performance. These roles are essential for businesses and organizations looking to build their online presence and connect with customers in the digital age.

What are the key skills and qualifications needed to thrive as a digital social media specialist?

To thrive as a Digital Social Media Specialist, you need strong content creation, digital marketing, and analytics skills, often supported by a degree in marketing, communications, or a related field. Familiarity with platforms like Hootsuite, Meta Business Suite, Google Analytics, and certification in social media marketing are typically required. Creativity, adaptability, and excellent communication skills help professionals engage audiences and manage brand presence effectively. These skills ensure impactful campaigns, audience growth, and measurable results in a fast-evolving digital landscape.

What are some common challenges faced by professionals in digital social media roles, and how can they be addressed?

Professionals in Digital Social Media roles often encounter challenges such as managing a high volume of content across multiple platforms, responding promptly to audience engagement, and staying updated with rapidly changing algorithms and trends. To address these, it’s important to use scheduling and analytics tools, set clear content calendars, and maintain ongoing learning to adapt strategies. Collaboration with marketing, design, and customer service teams also helps ensure consistent messaging and efficient workflow.

What is the difference between Digital Social Media vs Social Media Manager?

AspectDigital Social MediaSocial Media Manager
Primary FocusCreating, managing, and optimizing social media content across platformsDeveloping social media strategies, overseeing campaigns, and analyzing performance
Required SkillsContent creation, platform knowledge, basic analyticsStrategic planning, analytics, team coordination
Work EnvironmentMarketing teams, digital agencies, in-house departmentsMarketing or communications departments, agencies
Common CertificationsSocial media certifications, digital marketing coursesDigital marketing certifications, social media management courses

Digital Social Media roles focus on content creation and platform management, while Social Media Managers handle strategy, campaign oversight, and performance analysis. Both roles often overlap but differ in scope and responsibilities within the digital marketing landscape.

How to become a digital social media marketer?

To become a digital social media marketer, develop skills in content creation, analytics, and advertising platforms like Facebook, Instagram, and Twitter. Obtain relevant certifications such as Facebook Blueprint or Google Analytics, and gain experience through internships or managing personal or small business accounts to build a portfolio.
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What cities are hiring for Digital Social Media jobs?

Cities with the most Digital Social Media job openings:

What states have the most Digital Social Media jobs?

States with the most job openings for Digital Social Media jobs include:

What are popular job titles for Digital Social Media?

Popular job titles for Digital Social Media:

Digital Social Media jobs near you
Infographic showing various Digital Social Media job openings in the United States as of August 2026, with employment types broken down into 2% As Needed, 74% Full Time, 20% Part Time, 1% Temporary, and 3% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution, with an average salary of $55,259 per year, or $26.6 per hour.

Digital Social Lead

Los Angeles, CA • On-site

KTVU Fox 2
See more jobs at KTVU Fox 2external

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 18 days ago

Job description

OVERVIEW OF THE COMPANY

Fox TV StationsFOX Television Stations (FTS) owns and operates 29 full power broadcast television stations, including stations in 14 of the top 15 markets and duopolies in 11. Eighteen are FOX Network affiliates, and together the stations produce approximately 1,300 hours of local news every week. FOX LOCAL, the company's free ad-supported digital and streaming product, extends that news, weather and local content across connected TV & mobile devices. LiveNOW from FOX expands the FTS portfolio even further as the only national streaming services to be truly live 24/7, covering breaking news and events as they happen.JOB DESCRIPTION

KTTV FOX 11 Los Angeles is seeking an innovative, growth-oriented Senior Lead, Social Media & Digital Strategy to lead our digital social operations and direct a team of Digital Content Creators (DCCs).

While your team owns the daily health of our entire digital ecosystem-including web publishing, app maintenance, and push alerts-your primary strategic mandate is growth. You will lead KTTV's evolution toward a video-first, platform-native social strategy. You will oversee a fast-moving digital news team tasked with turning live news broadcasts, breaking events, and viral moments into high-impact video content across YouTube, TikTok, Instagram, X, Facebook, and emerging digital platforms.

Working in tandem with our dedicated production teams you will direct the rapid creation and publishing of high-value video stories to build social reach, expand brand awareness, and funnel viewers directly to the FOX LOCAL live news stream. Additionally, based in the #2 media market in Los Angeles, you will collaborate closely with digital leads at our sister station in San Francisco (KTVU) to align California-wide digital strategies and amplify major statewide stories.

RESPONSIBILITIES

* Directly supervise, mentor, and manage daily workflows for a team of Digital Content Creators (DCCs), enforcing strong editorial ethics, high production quality, and consistent brand voice.

* Champion a video-first newsroom mindset, guiding the team away from traditional text publishing to focus on video, social clips, and live feed distribution.

* Set platform growth KPIs, and establish best practices for visual storytelling and video editing workflows on social media and the web.

* Partner directly with the Fox Local Los Angeles Streaming Content team to identify high-value live feeds for social distribution, driving social reach back into active viewership for the FOX LOCAL live streaming app.

* Optimize all social output using platform-native features, including custom video thumbnails, strong visual hooks, optimized aspect ratios, engaging captions, and algorithmic best practices.

* Coordinate regularly with digital and social leadership at KTVU (San Francisco) to align content strategies, co-promote major statewide news events, and share cross-market video assets across California.

* Establish shared social playbooks, test emerging platforms, and leverage regional audience synergies between Northern and Southern California news operations.

* Monitor real-time platform analytics and performance metrics (completion rates, average watch time, reach, engagement) to refine video strategies and maximize organic reach.

* Maintain strict news judgment and ethical standards in fast-paced breaking news situations, ensuring speed to publish never compromises accuracy or brand integrity.

QUALIFICATIONS

* 3+ years of experience building and executing social media strategies for video-centric publishers, digital media brands, streaming platforms, or major broadcast newsrooms.

* 2+ years of experience leading a team of content creators, such as social producers, video editors, or digital content teams.

* Proven Track Record in Video Growth: Strong portfolio demonstrating audience growth and high engagement via short-form vertical video (TikTok, Instagram Reels, YouTube Shorts) and live video streaming and distribution.

* Technical Editing & Publishing Tools: Advanced proficiency with Adobe Photoshop and/or live-clipping/publishing technology (e.g., Wildmoka, Grabyo, SnapStream, SocialNewsDesk).

* Experience collaborating across multi-market partner teams, broadcast production desks, and digital streaming groups is a plus.

* Excellent writing skills, strong newsroom instincts, and deep familiarity with Southern California social media consumer culture and audience drivers.

* Education: Bachelor's degree in Journalism, Communications, Digital Media, Marketing, or equivalent practical experience preferred.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $120,000.00-125,000.00 annually. This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.

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