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Digital Marketing Associate Jobs in Calgary, AB (NOW HIRING)

Conduct digital ecosystem audits to map a brand's online presence and assess the effectiveness of ... Experience in a marketing / advertising agency is an asset * Experience developing and presenting ...

You'll partner closely with Product Marketing, Sales, Digital Marketing, Marketing Analytics, Experiences and subject matter experts to develop campaigns that connect market insights with measurable ...

Lead digital platform initiatives aligned with internal stakeholders, senior leaders, and customer objectives. * Develop and execute marketing strategies to support business growth, focusing on lead ...

Building multi-channel program plans, including email, digital, events, in-product, and beyond * Analyzing and reporting on KPIs and marketing funnel performance for your segment and proactively ...

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Digital Marketing Associate information

See Calgary, AB salary details

$21K

$52.3K

$87K

How much do digital marketing associate jobs pay per year?

As of Aug 31, 2026, the average yearly pay for digital marketing associate in Calgary, AB is $52,300.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,500.00 and $61,500.00 per year, depending on experience, location, and employer.

What is a digital marketing associate?

Digital marketing associates create and execute effective online marketing and advertising campaigns. Additional duties vary depending on the client, but often include implementing social media strategies, creating blog posts, and working as part of a team. Experience with search engine optimization (SEO) is a must to help a client’s website rank well on Google and other search engines. Digital marketing associates need strong business, communication, and marketing skills to succeed in this career. They also need a proven track record of successful results from SEO and social marketing campaigns.

What are some common challenges digital marketing associates face when managing multiple campaigns simultaneously?

Digital Marketing Associates often juggle multiple campaigns across various digital channels, which can lead to challenges in prioritization, time management, and maintaining consistent messaging. Balancing deadlines and adapting to shifting priorities—such as sudden changes in client goals or market trends—requires strong organizational skills and the ability to quickly analyze campaign performance data. Collaborating with designers, copywriters, and other marketing professionals is essential, so clear communication and teamwork are key to ensuring campaigns run smoothly and meet their objectives.

What is the difference between Digital Marketing Associate vs Content Marketing Specialist?

AspectDigital Marketing AssociateContent Marketing Specialist
CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentMarketing agencies, corporate marketing teams, e-commerce companiesContent creation teams, marketing agencies, corporate marketing departments
Employer & Industry UsageUsed across various industries for digital campaignsFocused on content strategy and creation within marketing teams
Common Search & ComparisonOften compared for entry-level digital marketing rolesCompared for content-focused marketing roles

The Digital Marketing Associate and Content Marketing Specialist roles share similar educational backgrounds and work environments, often overlapping in digital marketing teams. However, the associate focuses on executing digital campaigns, including social media, SEO, and paid ads, while the content specialist emphasizes creating and managing content strategies. Both roles are essential in modern marketing but serve different core functions within the digital marketing ecosystem.

Is a digital marketing associate highly paid?

Digital marketing associates typically earn entry-level to mid-range salaries, with pay varying based on experience, location, and industry. While some positions offer competitive wages, they are generally not considered highly paid compared to senior marketing or specialized roles. Developing skills in analytics, SEO, and advertising tools can improve earning potential.

What does a digital marketing associate do?

A digital marketing associate supports online marketing campaigns by creating content, managing social media accounts, analyzing data, and optimizing digital advertising efforts. They often use tools like Google Analytics and social media platforms and may require skills in SEO, content creation, and data analysis to improve brand visibility and engagement.

What does an entry level digital marketing associate do?

An entry-level digital marketing associate supports marketing campaigns by creating content, managing social media accounts, and analyzing data using tools like Google Analytics. They assist with email marketing, SEO efforts, and basic advertising tasks while gaining experience in digital marketing strategies and industry software. This role often requires strong communication skills and familiarity with digital platforms.

What are the most commonly searched types of Digital Marketing jobs in Calgary, AB?

The most popular types of Digital Marketing jobs in Calgary, AB are:

What are popular job titles related to Digital Marketing Associate jobs in Calgary, AB?

For Digital Marketing Associate jobs in Calgary, AB, the most frequently searched job titles are:

What job categories do people searching Digital Marketing Associate jobs in Calgary, AB look for?

The top searched job categories for Digital Marketing Associate jobs in Calgary, AB are:

What cities near Calgary, AB are hiring for Digital Marketing Associate jobs?

Cities near Calgary, AB with the most Digital Marketing Associate job openings:

Infographic showing various Digital Marketing Associate job openings in Calgary, AB as of August 2026, with employment types broken down into 1% As Needed, 72% Full Time, 25% Part Time, 1% Temporary, and 1% Contract. Highlights an 95% Physical, 2% Hybrid, and 3% Remote job distribution, with an average salary of $52,300 per year, or $25.1 per hour.

Digital Marketing Specialist

Advantage Ford

Calgary, AB • On-site

Full-time

Retirement

This job post has expired today. Applications are no longer accepted.


Job description

The Wood Automotive Group, one of Alberta's largest automobile retailers for 41 years, is offering an exciting opportunity for a Digital Marketing Specialist to join the team at Advantage Ford!

The Wood team believes that its people are its greatest asset. We provide our employees with competitive salaries and careers that grow with them. As a group with 8 dealerships, a collision repair centre and an online pre-owned sales lot, we believe our success and growth is built on the drive and dedication of our people. If you’ve got what it takes to be a natural leader, trainer and coach with a proven track record in the automotive industry than this is your opportunity to join us.

About the Role:

Reporting to the General Manager, the Digital Marketing Specialist will report directly to the General Manager responsible for the location. This role requires expertise in digital media, including website maintenance, social media management, and online advertising. The Digital Marketing Specialist should actively monitor digital trends, consumer behavior, and analyze campaign data to optimize digital strategies for driving traffic and sales.

The Digital Marketing Specialist will be responsible for:

  • Designing all digital media graphics and in-store signage. This includes designing website banners, social media graphics, posters, and a variety of promotional materials to maintain a consistent brand image across all platforms.
  • Develop, publish, and scale digital marketing content across Google, social media, email, and other platforms to maximize ROI. This includes determining the optimal ad placement and budget allocation on each platform to effectively reach target customers.
  • Manage and maintain the dealership’s website, ensuring content is current, technically optimized on both desktop and mobile, and visually engaging.
  • Review website analytics (e.g., user numbers, sessions, engagement rates) to assess and improve overall site effectiveness.
  • Conduct SEO and keyword research to optimize the website content for search engines, including writing blog posts.
  • Analyze and report on the effectiveness of digital marketing campaigns, tracking metrics such as website traffic, ad clicks, and conversion rates.
  • Work closely with the Wood Automotive Group Videographers to develop engaging video content for the dealership. Responsibilities include writing video scripts, completing a detailed video checklist, and collaborating on creative ideas to achieve campaign goals.
  • Manage dealership social media sites daily, designing and publishing engaging content to boost interaction and engagement. Launch and optimize paid advertising campaigns to increase reach and conversion.
  • Monitor and analyze metrics from tools such as Google Analytics, Google Ads, and Meta to provide actionable insights and guide campaign adjustments.
  • Launch email and text campaigns through the CRM tool for database marketing.
  • Work with third-party marketplace vendors (e.g., Kijiji, CarGurus, AutoTrader) to ensure vehicle inventory is consistently updated and optimized across platforms, including accurate trim and field details.
  • Take, post, and/or remove vehicle photos on the dealership and related websites, ensuring up-to-date online inventories.

QUALIFICATIONS:

  • Post-Secondary degree from an accredited university with designation in Marketing, Advertising or relevant field.
  • Three years of related experience in digital marketing, social media management, or communications.
  • Well-organized, detail-oriented, and able to manage multiple projects while prioritizing tasks in a fast-paced environment.
  • Strong written communication skills, with the ability to adapt and edit content for different audiences and channels.
  • Proficiency in Google Analytics and other data analysis tools (e.g., Meta Business Suite, Google Ads). Strong analytical skills with the ability to interpret data to inform decisions.
  • Experience in website management, including creating new landing pages, updating content, and managing blogs. Familiarity with WordPress is an asset.
  • Highly proficient in the Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premier Pro, etc.)
  • Strong understanding of social media platforms, including Facebook, Instagram, TikTok, YouTube, LinkedIn, etc.
  • Thorough understanding of traditional and digital marketing elements (e.g., SEO, PPC, social media) and market research methods.
  • Familiarity with Microsoft Office Suite (Word, Excel, PowerPoint and Outlook).
  • Video editing experience is an asset.
  • Passion for the automotive industry and a commitment to staying up-to-date on industry trends and news.

REQUIREMENTS:

  • Valid AB driver’s license
  • Clean driver’s abstract

About the Benefits of being part of our team:

  • We have an outstanding benefits package for our employees and families, including an Employee Assistance Program with resources including, Financial Advisory Services, Nutritional Counselling, Legal Advisory Services, Counselling Services, fitness program, and more!
  • To support our goal of building our employees’ careers and helping employees plan for retirement. Wood Automotive Group offers a pension plan with employer contributions – free money!
  • Wood Automotive recognizes that a healthy lifestyle is an essential part of personal, family and workplace well-being. YMCA and Goodlife Fitness has partnered with our company to offer corporate rates and other great discounts exclusively to our employees and families
  • We have nine business locations, where we have excellent opportunity for growth and advancement. We love to grow within! In addition, there are many Group social events and company perks. Come join our team for more!

Some of the rewards of joining our team:

  • Exceptional benefits package
  • Pension Plan with employer contributions – free money!
  • Employee Assistance Program including, Financial Advisory Services, Nutritional Counselling, Legal Advisory Services, Counselling Services, fitness program, and more!
  • Corporate rates at YMCA and Goodlife Fitness
  • Group social events and company perks.

Our unique culture:

Are you the kind of person who wants to make a difference in their community, and build a solid career with a growing organization? Consider joining Wood Automotive Group. For 41 years, we have worked hard providing unparalleled customer service, competitive pricing and quality products. Committed to education and community, we are proud sponsors of many organizations such as: the SAIT Automotive Business Administration program, KidSport, the PREP program, The Salvation Army, the SSUBI ("Hope") Foundation and the Shaw Charity Classic.

We thank all candidates for their interest. Only those selected for interviews will be contacted.