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Digital Marketer Remote Jobs in Detroit, MI (NOW HIRING)

Directive

Paid Media Lead (Remote US)

Detroit, MI · Remote

$90K - $110K/yr

... digital marketing strategies that allow our clients to hit their SQL targets, every time. The Paid ... As a remote-first company, you'll have the ability to work from anywhere in the US, with the option ...

Directive

Meta Strategist (Remote US)

Detroit, MI · Remote

... digital marketing agency, with hands-on experience supporting B2B clients * Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads and or Meta Ads * Understanding of ...

Team Velocity

Website Performance Manager

Detroit, MI · Remote

$65K - $80K/yr

The Ideal Candidate has automotive digital marketing, automotive agency, and/or automotive retail ... This is a full-time, remote, salaried position. Candidates must reside in the Continental, U.S ...

Directive

Paid Social Manager (Remote US)

Detroit, MI · Remote

... digital marketing agency, with hands-on experience supporting B2B clients * Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads * Understanding of different Ad Units ...

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All JobsDigital Marketer JobsDigital Marketer Remote JobsDigital Marketer Remote Jobs in Detroit, MI

Digital Marketer Remote information

See Detroit, MI salary details

$35.1K

$76.6K

$135.6K

How much do digital marketer remote jobs pay per year?

As of Aug 28, 2026, the average yearly pay for digital marketer remote in Detroit, MI is $76,604.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,400.00 and $80,700.00 per year, depending on experience, location, and employer.

What does a remote digital marketer do?

A remote digital marketer creates, manages, and optimizes online marketing campaigns from a location outside of a traditional office. Their responsibilities include developing strategies for social media, search engines, email, and other digital platforms to increase brand awareness and drive sales. They use analytics tools to measure campaign effectiveness and adjust tactics accordingly. Remote digital marketers collaborate with teams virtually, allowing for flexibility and access to a global talent pool.

What are the key skills and qualifications needed to thrive as a remote digital marketer?

To thrive as a Digital Marketer remotely, you need expertise in online marketing strategies, data analysis, content creation, and a solid understanding of SEO and social media platforms, often supported by a degree in marketing or relevant certifications. Familiarity with tools like Google Analytics, Facebook Ads Manager, email marketing platforms, and CRM systems is typically required. Strong communication, self-motivation, and time management are standout soft skills for remote digital marketers. These skills ensure effective campaign execution, measurable results, and seamless collaboration in a remote work environment.

What are some common challenges faced by remote digital marketers and how can they be overcome?

Remote digital marketers often face challenges such as collaborating effectively with team members across different time zones, staying up-to-date with rapidly changing digital tools, and maintaining clear communication with clients or stakeholders. These challenges can be addressed by using project management platforms, setting regular virtual check-ins, and dedicating time for professional development. Establishing a structured work routine and leveraging collaboration tools can also help ensure productivity and alignment with team goals.

What is the difference between Digital Marketer Remote vs Content Marketing Specialist?

AspectDigital Marketer RemoteContent Marketing Specialist
CredentialsMarketing degree or related certificationsMarketing or Communications degree, content certifications
Work EnvironmentRemote, digital marketing teamsRemote or in-office, content-focused teams
Industry UsageBroadly used across industries for online marketingPrimarily in media, advertising, and digital content firms
Search IntentCompare roles, skills, and remote opportunitiesFocus on content creation, strategy, and writing skills

Digital Marketer Remote and Content Marketing Specialist share overlapping skills like digital tools and marketing strategies. However, digital marketers focus on overall online campaigns, SEO, and analytics, while content specialists concentrate on content creation, storytelling, and content strategy. Both roles can be remote and are vital in digital marketing teams, but their core responsibilities differ.

Can I work remotely as a digital marketer?

Yes, digital marketers can often work remotely, as the role primarily involves online tools, social media platforms, and digital advertising. Many companies offer remote positions that require skills in SEO, content creation, and analytics, making remote work a common arrangement in this field.

How much do remote digital marketers make?

Remote digital marketers typically earn between $50,000 and $80,000 annually, depending on experience, skills, and industry. Entry-level positions may start lower, while experienced professionals with certifications in tools like Google Analytics or SEO can earn higher salaries. Compensation can also vary based on the complexity of campaigns and the company's size.

What are the most commonly searched types of Digital Marketer jobs in Detroit, MI?

The most popular types of Digital Marketer jobs in Detroit, MI are:

What cities near Detroit, MI are hiring for Digital Marketer Remote jobs?

Cities near Detroit, MI with the most Digital Marketer Remote job openings:

Digital Marketer Remote jobs near you
Infographic showing various Digital Marketer Remote job openings in Detroit, MI as of August 2026, with employment types broken down into 84% Full Time, 12% Part Time, 1% Temporary, and 3% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $76,604 per year, or $36.8 per hour.

Director, Digital Marketing & Ecommerce

Ann Arbor, MI • On-site, Remote

C3 Industries
Offices of Health Practitioners • 51 - 200 employees

5.8

Company rating: 5.8 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

24th of 33 rated cannabis dispensaries

Great coworkers

Learn new skills

Learn more about C3 Industriesexternal

Full-time

Re-posted 6 days ago

Job description

JOB SUMMARY:

The Director of Digital Marketing & Ecommerce is responsible for developing and executing a comprehensive digital marketing strategy to increase brand visibility, customer engagement, acquisition, retention, and revenue across C3 Industries and High Profile Cannabis Shops. This role oversees all digital touchpoints, including website management, SEO/SEM, paid digital media, social media, and e-commerce. A hands-on leader, this individual will manage a team and collaborate closely with cross-functional partners to deliver a best-in-class digital experience in a highly regulated and evolving industry.

JOB DUTIES:

Core duties and responsibilities include the following.

  • Serve as the primary strategist for all digital marketing initiatives, establishing KPIs, measurement frameworks, and attribution models across all channels.
  • Oversee paid media strategy and performance across Meta and Google Ads, guiding vendors and internal teams on segmentation, testing frameworks, and conversion tracking to meet growth targets.
  • Architect reporting requirements, in conjunction with data insights team, needed to evaluate digital marketing and ecommerce performance
  • Support and report on comprehensive analytics using Google Analytics 4, Meta Business Manager, Google Ads, and other platforms to track customer journey, ROAS, CAC, LTV, and attribution modeling.
  • Conduct deep-dive performance analysis on paid media campaigns, identifying optimization opportunities through testing, cohort analysis, and predictive modeling.
  • Lead the development and execution of a holistic, data-informed digital marketing strategy that drives measurable traffic to stores and websites while increasing customer engagement and revenue
  • Manage substantial paid media budgets across Meta and Google platforms, with responsibility for budget allocation, performance forecasting, and ROI optimization.
  • Design and oversee execution of sophisticated A/B and multivariate testing programs across ad creative, landing pages, audience targeting, and campaign structures to build a culture of data-informed iteration and optimization.
  • Partner with the Retail leadership team to support digital marketing for retail locations, using location-based data and local market insights to drive traffic and retention.
  • Act as a strategic partner across marketing functions on inbound and outbound campaigns, ensuring all initiatives are measurable and data-supported.
  • Lead e-commerce analytics and conversion rate optimization, including funnel analysis, user behavior tracking, cart abandonment analysis, and checkout optimization.
  • Develop and oversee advanced e-commerce analytics frameworks, ensuring robust tracking of customer behavior, product performance, and segmentation to support personalization and conversion goals.
  • Oversee SEO strategy execution in partnership with external SEO agency and digital PR agency, with emphasis on technical SEO analytics and performance measurement.
  • Provide strategic oversight for digital merchandising and content optimization on Dutchie, aligning platform performance with broader business objectives for customer acquisition and revenue growth.
  • Own the digital experience roadmap in partnership with Retail and IT teams with focus on conversion tracking, user experience analytics, and mobile performance measurement.
  • Ensure cannabis and data privacy compliance and regulations while maintaining robust analytics capabilities across all digital touchpoints.

SUPERVISORY RESPONSIBILITIES:

Directly manages Ecommerce Merchandising Manager, Digital Marketing Specialist, and Ecommerce Operations Specialist. Also leads key vendor relationships and partners closely with the Data & Analytics team.

JOB REQUIREMENTS:

  • Bachelor's degree in Marketing, Communications, Computer Science, or a related field.
  • 5+ years of digital marketing experience, with at least 3 years in a leadership role.
  • Cannabis industry experience preferred.
  • Familiarity with cannabis-specific platforms (Dutchie, AIQ, Weedmaps, Leafly) is desirable.
  • Advanced proficiency in Google Analytics 4, Google Tag Manager, Meta Business Manager, and Google Ads platform.
  • Deep understanding of digital marketing channels including SEO, SEM, paid social, and web UX.
  • Excellent written and verbal communication skills.
  • Strong analytical and project management abilities.
  • Proactive, adaptable, and able to thrive in a dynamic, fast-paced, and highly regulated industry.
  • A strategic thinker and collaborative leader who also enjoys rolling up their sleeves to execute.
  • A driver, able to move with urgency, properly scope and manage projects to timelines, manage and hit commitments to deliver results
Employment Type: FULL_TIME

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