Digital Media Director - Jacksonville Radio Position Overview The Digital Media Director will be ... This will be accomplished by working with our local sales team, sales management, and market ...
Digital Media Director - Jacksonville Radio Position Overview The Digital Media Director will be ... This will be accomplished by working with our local sales team, sales management, and market ...
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Digital Market Media information
See salary details
$43.5K - $51K
1% of jobs
$51K - $58.6K
1% of jobs
$58.6K - $66.1K
3% of jobs
$66.1K - $73.7K
3% of jobs
$73.7K - $81.2K
3% of jobs
$81.2K - $88.8K
12% of jobs
$89.7K is the 25th percentile. Wages below this are outliers.
$88.8K - $96.3K
16% of jobs
The median wage is $102K / yr.
$96.3K - $103.9K
15% of jobs
$103.9K - $111.4K
15% of jobs
$114.6K is the 75th percentile. Wages above this are outliers.
$111.4K - $119K
16% of jobs
$119K - $126.5K
16% of jobs
$43.5K
$102.6K
$126.5K
How much do digital market media jobs pay per year?
What jobs can you do with digital media?
Does digital media pay well?
What is digital market media?
What jobs can you get with a digital media degree?
What is the difference between Digital Market Media vs Digital Marketing Specialist?
| Aspect | Digital Market Media | Digital Marketing Specialist |
|---|---|---|
| Primary Focus | Media buying, ad placement, and campaign execution across digital platforms | Developing and implementing overall digital marketing strategies, including content, SEO, and analytics |
| Required Skills | Ad platforms, media planning, data analysis | Content creation, SEO, SEM, analytics |
| Work Environment | Advertising agencies, media companies, marketing teams | Marketing departments, agencies, corporate settings |
| Certifications | Google Ads, Facebook Blueprint, programmatic ad certifications | Google Analytics, HubSpot, SEO certifications |
Digital Market Media primarily focuses on media buying and ad placement, while Digital Marketing Specialist handles broader marketing strategies including content and SEO. Both roles require digital advertising certifications and often work within similar environments, but their core responsibilities differ.
What careers are in digital marketing?
What are the key skills and qualifications needed to thrive as a digital marketing specialist?
What are some common challenges faced by professionals in digital market media roles, and how can they be addressed?

Other
Re-posted 22 days ago
Cox Media Group rating
7.1
Based on 11 frontline employees who took The Breakroom Quiz
45th of 76 rated media
Job description
Location: FL-Jacksonville
Job Title: Digital Media Director - Jacksonville Radio
The Digital Media Director will be responsible for driving digital revenue growth by working with local sellers and developing new direct digital advertising clients in the local market.
In this role, you will identify, implement, and accelerate strategic digital sales initiatives to meet and exceed goals. This will be accomplished by working with our local sales team, sales management, and market management.
CMG helps local and national clients grow their business year-over-year by providing customized digital marketing solutions that solve unique business needs with in-depth analytics. Our integrated portfolio of top-rated media properties and digital marketing solutions, combined with our in-house research team and creative services, provides clients with the optimal media mix for real business results.
As the subject matter expert your main responsibility will be to drive digital revenue growth.
Proficiency and expertise are required in digital advertising products; targeted display, digital video (OTT, streaming, long-form, and short-form), digital audio, sponsorships & premium advertising units, SEM, SEO/CRO, website development, paid social, and lead generation. Subject matter expertise is required in the digital advertising ecosystem including programmatic buying, supply and demand-side platforms, multi-touch attribution, Google analytics, and latest industry trends.
The successful individual will be an expert in digital advertising and marketing solutions. Your focus will be on the retainment, development, and growth of current CMG clients and the development of new digital advertising clients.
- Establishes and executes a revenue strategy that maximizes our assets and revenue potential
- Uncovers high-potential digital revenue growth opportunities and develops joint execution plans with local sales management
- Guides sales teams to develop advertising campaigns that are designed around advertiser needs, objectives, and are executed across multiple media platforms
- Responsible for developing digital media strategies, product mixes, digital sales efforts, and revenue generation, working directly with CMG local market sales team and sales managers
- Protects, retains, and grows existing CMG digital advertising clients
- Develops advertising campaigns that drive revenue while driving return on investment for advertisers
- Reports on digital sales revenue activity, strategies, and goals to ensure revenue and profitability achievement
- Accurately forecasts and reports on digital revenue attainment
- Facilitates group presentations and face-to-face client sales calls with key advertising clients and advertising verticals
- Develops, facilitates, and host client facing meetings, webinars, and video conference calls to sell and educate CMG clients and prospective advertisers
- Identifies and shares best practices to develop programs and solutions that drive customer ROI for increased and sustained local digital advertising revenue
- Travel required ~ 20%
- 3-5 years' experience in Digital Sales Management
- Demonstrated success in digital and integrated sales, proactively anticipates and provides solutions for customer needs
- Successful record growing advertising accounts and prospecting for new digital advertising verticals
- Demonstrated experience working with large and small advertising agencies along with direct clients
- Ability to management multiple priorities and determine the ones that create the biggest impact to digital revenue
- Proven experience in taking a concept from ideation to development to implementation
- Success in selling and management of digital advertising solutions
- Experience in facilitating client needs assessment, digital sales training programs, and business development
- Effective communication, interpersonal, and customer service skills
- Proficient in Microsoft Office products (PowerPoint, Excel, Word); strong knowledge of all forms of social media
- Valid driver's license and clean driving record
- Bachelor's degree in business, marketing, computer sciences or related field
- IAB Digital Media Sales Certification (IAB DMSC) and Google AdWords Certification
About Cox Media Group
CMG Media Corporation (d/b/a Cox Media Group) is an industry-leading media company with unparalleled brands, award-winning content, and exceptional team members. CMG provides valuable local and national journalism and entertainment content to the people and communities it serves. The company's businesses encompass 14 high-quality, market-leading television brands in 9 markets; 45 top-performing radio stations delivering multiple genres of content in 9 markets; and numerous streaming and digital platforms. CMG's TV portfolio includes multiple primary affiliates of ABC, CBS, FOX, NBC, Telemundo and MyNetworkTV, as well as several valuable news and independent stations. For more information about CMG, visit www.coxmediagroup.com
Req #: 2264 #LI-Onsite
What Cox Media Group employees say
Pay
Benefits
Hours and flexibility
Workplace
Get the full story on Breakroom
About Cox Media Group
Sourced by ZipRecruiter
Industry
Broadcasting
Company size
1,001 - 5,000 Employees
Headquarters location
Atlanta, GA, US
Year founded
2008