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Digital Design Director Jobs in Madison, WI (NOW HIRING)

HDR

Wastewater BIM Specialist

Madison, WI · On-site

As an Digital Design Specialist, you'll have the opportunity to work alongside experienced ... Work for a specific discipline, under the direct supervision of an Architect/Engineer, or other ...

HDR

Wastewater BIM Specialist

Madison, WI

As an Digital Design Specialist, you'll have the opportunity to work alongside experienced ... Work for a specific discipline, under the direct supervision of an Architect/Engineer, or other ...

INCPG

CPG Account Director

Madison, WI · On-site

CPG Account Director We are seeking a driven and consultative Account Director to lead sales growth ... design strategies that drive measurable ROI. * Develop client-centric campaigns leveraging digital ...

Planet Propaganda

Art Director (mid to senior-level)

Madison, WI · On-site +1

$121K - $128K/yr

  • Medical

  • Dental

  • Retirement

  • PTO

Must have an eye for design, a passion for storytelling, and be digitally and socially tuned in. If ... Please send your digital portfolio and resume here: Requirements * 5+ years agency experience

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All JobsDigital Design JobsDigital Design Director JobsDigital Design Director Jobs in Madison, WI

Digital Design Director information

See Madison, WI salary details

$100.8K

$139.2K

$173.8K

How much do digital design director jobs pay per year?

As of Aug 19, 2026, the average yearly pay for digital design director in Madison, WI is $139,220.00, according to ZipRecruiter salary data. Most workers in this role earn between $115,900.00 and $164,200.00 per year, depending on experience, location, and employer.

What does a digital design director do?

A Digital Design Director oversees the creative vision and execution of digital projects such as websites, mobile applications, and digital campaigns. They lead design teams, collaborate with stakeholders, and ensure that all digital assets align with brand guidelines and user experience goals. Their role involves both creative leadership and strategic planning to deliver visually appealing and effective digital solutions. They often work closely with developers, marketers, and product managers to bring digital concepts to life.

What are the key skills and qualifications needed to thrive as a digital design director, and why are they important?

To thrive as a Digital Design Director, you need expertise in visual design, user experience (UX), and leadership, typically backed by a degree in design or a related field and significant industry experience. Mastery of design tools like Adobe Creative Suite, Figma, and prototyping platforms, along with an understanding of digital branding and web technologies, is essential. Exceptional communication, creative vision, and the ability to inspire and manage multidisciplinary teams are standout soft skills. These abilities are essential for delivering cohesive digital experiences, driving innovation, and ensuring successful project outcomes.

How does a digital design director typically collaborate with cross-functional teams during a project?

As a Digital Design Director, you will regularly collaborate with cross-functional teams including product managers, developers, marketers, and UX researchers. Your role involves leading design vision and ensuring consistency while balancing input from various stakeholders. Effective communication and the ability to translate creative concepts into actionable tasks for different departments are critical. You'll often facilitate workshops, provide feedback, and align design goals with business objectives to deliver cohesive digital experiences.

What is the difference between Digital Design Director vs Digital Marketing Manager?

AspectDigital Design DirectorDigital Marketing Manager
Primary FocusOversees digital design projects, visual branding, and creative directionDevelops and executes digital marketing strategies, campaigns, and analytics
Required SkillsCreative design, UX/UI, visual storytelling, leadershipMarketing strategy, data analysis, campaign management, SEO
Work EnvironmentDesign teams, creative agencies, in-house creative departmentsMarketing teams, advertising agencies, corporate marketing departments
Common UsageUsed in creative and design-focused industriesUsed in marketing, advertising, and brand management sectors

The Digital Design Director primarily focuses on leading visual and creative aspects of digital projects, ensuring design quality and innovation. In contrast, the Digital Marketing Manager concentrates on planning and executing marketing campaigns to drive engagement and sales. Both roles require collaboration with cross-functional teams but serve different strategic objectives within organizations.

What cities near Madison, WI are hiring for Digital Design Director jobs?

Cities near Madison, WI with the most Digital Design Director job openings:

Digital Design Director jobs near you
Infographic showing various Digital Design Director job openings in Madison, WI as of August 2026, with employment types broken down into 1% Internship, 79% Full Time, 16% Part Time, and 4% Contract. Highlights an 84% Physical, 5% Hybrid, and 11% Remote job distribution, with an average salary of $139,220 per year, or $66.9 per hour.

Digital Designer

JOHNSON HEALTH TECH TRADING INC

Cottage Grove, WI • On-site

Full-time

Medical, Dental, Life, Retirement, PTO

Re-posted 15 days ago

Job description

Description


Position Overview

Under the direction of the Global Brand Art Director, the Digital Designer is responsible for creating visually compelling and engaging digital content for our consumer fitness brands: BowFlex, Schwinn, Horizon and JRNY. You will work closely with the marketing, product, and e-commerce teams to develop a wide range of digital assets that enhance our online presence and drive customer engagement. This is a non-supervisory position. 


Responsibilities

Design & Creativity:

Create and design digital assets, including website graphics, email templates, social media content, online ads, and other promotional materials.

Develop visual concepts that align with brand guidelines and marketing strategies for BowFlex, Schwinn, Horizon and JRNY.

Ensure consistency in brand messaging and visual style across all digital platforms.

Assist with planning and directing photo and video shoots to ensure assets meet brand standards and stakeholder requirements. 


Website & E-Commerce Support:

Design user-friendly web pages and landing pages that optimize the user experience and drive conversions.

Collaborate with web developers to implement designs and ensure technical feasibility.

Continuously improve website design based on user feedback and analytics.


Social Media & Content Marketing:

Produce engaging visuals for social media posts, stories, and campaigns to increase brand awareness and engagement.

Work with the content team to create infographics, banners, and interactive content that support marketing initiatives.


Email Marketing:

Design and build email templates that are visually appealing and responsive.

Ensure emails are compatible across various devices and email clients.


Video & Motion Graphics:

Create basic animations and video content for digital campaigns.

Edit and optimize video content for various digital platforms.


Print:

Design large format print graphics including banners, murals and vehicle wraps.

Elevate the brand presence at retail through engaging brand experience zones, product packaging, on-product graphics and other merchandising support. 


Project Management:

Manage multiple design projects simultaneously, ensuring timely delivery and adherence to project timelines.

Coordinate with internal stakeholders to gather requirements and feedback.


Marginal Job Functions:

Other projects as needed.


Requirements

Education:

Bachelor's degree in graphic design, Digital Media, Visual Arts, or a related field.


Experience:

Minimum of 3 years of experience in digital design, preferably in the fitness or consumer goods industry.

Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).

Experience with web design tools such as Sketch, Figma, or Adobe XD.

Basic understanding of HTML/CSS is a plus.

Familiarity with email marketing platforms and best practices.


Other Requirements:

A strong portfolio showcasing your digital design work, including examples of web design, social media graphics, email campaigns, and video/motion graphics.

A valid driver's license is required. 

Domestic travel up to 10%. 


Benefits:

We offer an excellent compensation package and team-oriented work environment with growth opportunities. Some of our outstanding benefits include:

Health & Dental Insurance

Company paid Life Insurance

401(k)

Paid Time Off benefits

Product discounts

Wellness programs


Equal Opportunity Employer, including Protected Veterans and Individuals with Disabilities.  

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