ZipRecruiter

Log In

1

Creative Director Cpg Jobs in Missouri (NOW HIRING)

CPG

Senior Producer- Live Events

Saint Louis, MO · On-site

CPG AGENCY: SENIOR PRODUCER - LIVE EVENTS CPG Agency is a highly regarded experiential agency with ... Work collaboratively with internal team members including Creative Directors, Associate Producers ...

Homecourt

Director of eCommerce & Growth

California, MO · On-site

$180 - $280/hr

Own channel mix optimization, incrementality testing, and creative testing frameworks to scale ... CPG experience is mandatory. WHY THIS ROLE This role offers the opportunity to lead the company ...

Americold

Regional BD Manager

Kansas City, MO

Partner with Director of Business Development to develop and execute specific regional marketing ... CPG, etc. and understand common business practices and standards. Must have supply chain knowledge ...

Sunkist Growers Inc.

Manager, Strategy

California, MO · On-site

$118 - $147/hr

CPG experience highly preferred * Minimum Four-year bachelor's degree in business administration ... creative solutions, working in teams and developing people to add value. At Sunkist, we believe ...

All JobsCreative Cpg JobsCreative Director Cpg JobsCreative Director Cpg Jobs in Missouri

Creative Director Cpg information

What does a creative director in CPG do?

A Creative Director in the consumer packaged goods (CPG) industry leads the development and execution of creative strategies for brands and products. They oversee teams of designers, copywriters, and marketers to ensure that packaging, advertising, and promotional materials align with the brand's vision and appeal to target consumers. Their role often involves collaborating with product managers, conducting market research, and staying current with industry trends to create innovative campaigns that drive sales and strengthen brand identity.

What are the key skills and qualifications needed to thrive as a creative director in CPG?

To thrive as a Creative Director in the CPG (Consumer Packaged Goods) industry, you need a strong background in design, brand strategy, and marketing, typically supported by a degree in design, marketing, or a related field. Proficiency with creative software like Adobe Creative Suite, project management tools, and familiarity with packaging design standards are essential. Leadership, collaboration, and the ability to articulate a clear creative vision are key soft skills for excelling in this role. These skills and qualities are crucial for developing compelling brand experiences that resonate with consumers and drive business growth in a competitive marketplace.

How does a creative director in CPG typically collaborate with marketing and product teams to launch new products?

As a Creative Director in the consumer packaged goods (CPG) industry, close collaboration with both marketing and product teams is essential throughout the product development and launch process. You’ll work with product managers to understand the brand vision and product attributes, then partner with marketing to craft compelling campaigns and visual assets that resonate with target audiences. Regular brainstorming sessions, cross-functional meetings, and creative reviews are common, ensuring all teams are aligned on messaging, design, and timing. This collaborative environment fosters innovation but also requires strong communication and project management skills to balance diverse perspectives and meet tight deadlines.

What is the difference between Creative Director Cpg vs Graphic Designer?

AspectCreative Director CpgGraphic Designer
CredentialsBachelor's degree in design, marketing, or related field; extensive portfolioAssociate's or Bachelor's degree in graphic design or related field; portfolio required
Work EnvironmentLeadership role overseeing teams, strategic planning, client interactionsIndividual or team-based design work, primarily focused on creating visuals
Industry UsageUsed in consumer packaged goods (CPG) companies, branding agenciesUsed across various industries including advertising, publishing, branding

The main difference is that a Creative Director Cpg leads creative strategies and manages teams within the CPG industry, focusing on brand vision and campaign oversight. In contrast, a Graphic Designer primarily executes visual designs, often working under direction. The Creative Director Cpg role involves higher-level responsibilities, strategic thinking, and leadership, whereas Graphic Designers focus on creating specific visual assets.

What are popular job titles related to Creative Director Cpg jobs in Missouri?

For Creative Director Cpg jobs in Missouri, the most frequently searched job titles are:

What job categories do people searching Creative Director Cpg jobs in Missouri look for?

The top searched job categories for Creative Director Cpg jobs in Missouri are:

What cities in Missouri are hiring for Creative Director Cpg jobs?

Cities in Missouri with the most Creative Director Cpg job openings:

Creative Director Cpg jobs near you

Account Director - Live Events - CPG

CPG

Saint Louis, MO • On-site

Full-time

Posted 20 days ago

Job description

Account Director - Live Events
CPG Agency is a highly regarded experiential agency with an outstanding portfolio of Fortune 500 accounts including Southwest Airlines, Ulta Beauty, Yum! Brands, Jimmy John's, and many others. We specialize in corporate communications and events, helping our clients succeed in all areas of the employee and franchisee lifecycle: recruitment, onboarding, training, recognition, and celebration. In our 41st year, CPG creates award-winning work in an environment of collaboration, strategic thinking, and growth.
Role Overview
We are looking for a Live Events Account Director to join our team. The Live Events Account Director is the owner of their portfolio of accounts. As primary client advocate, the AD is responsible for the highest levels of service, communication, and financial management. He/she is the voice of the agency to the client, representing CPG's service offerings, expertise, and point-of-view, at the same time communicating client feedback to internal teams.
The AD is the owner of the client relationship, taking responsibility for overall success and identifying opportunities for growth within the relationship. Strategic thinking, excellent communication skills, and initiative are keys to success in this role since it requires managing a portfolio of work and extensive client/team interaction. An understanding of agency offerings, processes, and challenges is helpful. Previous high-level customer service experience is a must. Knowledge of the event/experience industry is a plus.
Essential Functions
  • Act as the strategic lead and primary point of contact for a portfolio of Fortune 500 client accounts, ensuring alignment between client business objectives and CPG's solutions.
  • Lead cross-functional internal teams (creative, production, logistics) to ensure the seamless delivery of high-quality corporate events and communication programs.
  • Oversee the complete financial lifecycle of client accounts, including contract negotiation, budgeting, forecasting, and profitability management.
  • Proactively identify and pitch organic growth opportunities to expand CPG's footprint within existing client organizations.
  • Travel to client sites and live events to provide high-level relationship management and oversee the quality of the on-site experience.

Responsibilities
This position requires a blend of the following responsibilities and skills:
Client Ownership
  • Maintain expert knowledge of the client's business and objectives.
  • Navigate complex client organizations.
  • Manage expectations internally and externally.
  • Facilitate client meetings as appropriate.
  • Guide clients through CPG processes, especially staffing, financial, etc.
  • Attend onsite functions, when possible, to continue building client relationships.
  • Identify problems or concerns and address them with clients and/or team members.
  • Facilitate project debriefs, internally and externally.

Account Strategy
  • Offer high-level support to event and engagement producers as they execute programs and events (attend meetings, review deliverables for accuracy and relevance, assist in securing resources as needed, etc.).
  • Work with the Leadership Team to assign appropriate team members.
  • Present work to clients as appropriate.
  • Analyze project/program effectiveness for continuous learning and improvement.

Client Profitability
  • Manage project profitability.
  • Review budgets and financial statements.

Organic Growth
  • Identify opportunities for growth and additional projects within existing client relationships.
  • Partner with the Sales team to sell in additional work.

Financial Management
  • Review the producer's scope of work and create/deliver the resulting contract to the client.
  • Negotiate pricing with clients when necessary.
  • Create and deliver budget summaries, invoices, change orders, etc.

Skills
The core skills, abilities, and knowledge key to success in this position include:
  • High standards of quality, efficiency, and effectiveness (high performance).
  • High-level strategic thinking ability.
  • Ability to manage multiple accounts at one time.
  • Experience working on high-profile Fortune 500 global clients preferred.
  • Clear and persuasive communication.
  • Ability to provide supervision and clear direction to the project team.
  • Ability to work well with all levels of internal personnel, outside clients, and vendors.
  • Adaptability, flexibility, and problem-solving skills.
  • Confidence and positivity.
  • Excellent communication skills (oral and writing).
  • Ability to work and thrive in a fast-paced, dynamic environment, under tight deadlines.
  • Willingness to travel as needed and work flexible hours.

Physical Requirements & Work Environment
  • General Office Work: Ability to remain in a stationary position (sitting or standing at a desk) for more than 50% of the time while working on a computer.
  • Communication: Ability to constantly operate a computer and other office machinery, and communicate frequently via phone, video conference, and in-person. Must be able to exchange accurate information in these situations.
  • On-Site Event Demands: During live events, the ability to stand, walk, and navigate large event venues (hotels, convention centers, arenas) for extended periods (often 10-12+ hours per day).
  • Lifting & Moving: Occasional lifting, carrying, pushing, or pulling of event materials, luggage, or collateral weighing up to 25 pounds.
  • Travel: Ability to travel frequently (via air and ground) to client meetings, site visits, and live events, which may include navigating airports and driving rental vehicles.
  • Environment: The work environment will fluctuate between a quiet corporate office setting and loud, crowded event spaces with varying lighting, noise levels, and temperatures.

Apply