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Copywriter Freelancer Jobs in Rochester, MI (NOW HIRING)

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Copywriter Freelancer information

See Rochester, MI salary details

$13

$33

$61

How much do copywriter freelancer jobs pay per hour?

As of Jul 27, 2026, the average hourly pay for copywriter freelancer in Rochester, MI is $33.81, according to ZipRecruiter salary data. Most workers in this role earn between $25.67 and $38.27 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Copywriter Freelancer, and why are they important?

To thrive as a Copywriter Freelancer, you need excellent writing, editing, and research skills, typically supported by a strong portfolio and sometimes a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools like SEMrush or Ahrefs, and proficiency in using collaboration platforms such as Google Workspace are often required. Creativity, adaptability, self-motivation, and effective client communication are essential soft skills for success. These skills and qualities enable freelancers to deliver high-quality content tailored to client needs, meet deadlines, and build long-term client relationships in a competitive market.

How do you become a freelance copywriter?

To become a freelance copywriter, develop strong writing skills, build a portfolio of sample work, and gain experience through internships or smaller projects. Establish an online presence on platforms like LinkedIn or freelance marketplaces, set competitive rates, and continuously improve your skills with courses or certifications in copywriting or marketing.

What is the difference between Copywriter Freelancer vs Content Writer?

AspectCopywriter FreelancerContent Writer
CredentialsPortfolio, writing samples, possibly marketing or advertising knowledgePortfolio, writing samples, often SEO or niche expertise
Work EnvironmentFreelance, remote, project-basedFreelance or employed, remote or on-site, project or ongoing
Employer/Industry UsageClients across marketing, advertising, brandingMedia, blogs, corporate websites, SEO agencies

While both roles involve writing, a Copywriter Freelancer primarily creates persuasive, marketing-focused content for clients on a freelance basis. Content Writers produce a broader range of informational or SEO content, often for online platforms. The key difference lies in the purpose and style of writing, with copywriters focusing on conversions and branding, and content writers emphasizing informative, engaging content.

What does a copywriter freelancer do?

A copywriter freelancer creates written content for clients, including advertisements, websites, social media, and marketing materials. They research target audiences, craft persuasive messages, and often work independently with flexible schedules using tools like word processors and editing software.

How do freelance copywriters typically collaborate with clients and other creative professionals during a project?

Freelance copywriters often work closely with clients, designers, and marketing teams throughout the project lifecycle. Communication usually happens through emails, project management tools, and virtual meetings to clarify goals, review drafts, and incorporate feedback. Copywriters may be responsible for researching the target audience, adapting tone and messaging, and revising content based on client and team input. Effective collaboration skills are essential to ensure the final copy aligns with the brand's vision and campaign objectives. Building strong professional relationships can also lead to repeat work and referrals within the industry.

Can I make $1000 a month freelance writing?

A freelance copywriter can potentially earn $1000 or more per month depending on factors such as experience, niche, client base, and workload. Consistent income often requires building a portfolio, developing strong writing skills, and securing ongoing clients. Earnings vary widely, with some freelancers earning less and others exceeding this amount regularly.

Can you make $10,000 a month with copywriting?

Copywriters can earn $10,000 or more per month, especially when working with high-paying clients, specializing in profitable niches, or building a strong freelance business. Achieving this income typically requires advanced skills, a solid portfolio, consistent client acquisition, and effective marketing. Income levels vary widely based on experience, reputation, and workload.
What are popular job titles related to Copywriter Freelancer jobs in Rochester, MI? For Copywriter Freelancer jobs in Rochester, MI, the most frequently searched job titles are:
What cities near Rochester, MI are hiring for Copywriter Freelancer jobs? Cities near Rochester, MI with the most Copywriter Freelancer job openings:
Copywriter Freelancer jobs near you
Infographic showing various Copywriter Freelancer job openings in Rochester, MI as of July 2026, with employment types broken down into 86% Full Time, 7% Part Time, 2% Temporary, and 5% Contract. Highlights an 76% Physical, 6% Hybrid, and 18% Remote job distribution, with an average salary of $70,334 per year, or $33.8 per hour.

Assistant Account Executive

Publicis Groupe Holdings B.V

Troy, MI • On-site

$39K - $50K/yr

Other

Medical, Dental, Vision, Retirement, PTO

Posted 15 days ago

Job description

Company Description
Martin Retail Group has served the automotive industry for more than 40 years. Based in Birmingham, Alabama with six regional offices, we are one of the nation's largest automotive retail advertising and media spot buying agencies in the country. We work hard, innovate, and deliver the best solutions to drive business for our clients while offering employees work-life balance and a family-friendly, enjoyable environment.
Overview
We're looking for a Social Creative/Assistant Account Executive who thrives at the intersection of strategy, creativity, and client service. You'll be responsible for ideating engaging content for social media, managing client relationships, and helping to implement campaigns from concept to launch.
Responsibilities
  • Develop and pitch social-first content ideas that align with client goals and brand voice.
  • Write captions, scripts, and other copy tailored to each platform (Instagram, TikTok, LinkedIn, etc.).
  • Collaborate with clients to bring creative ideas to life.
  • Stay on top of cultural and platform trends to inspire timely and relevant content.
  • Brainstorm campaign ideas with the internal team and contribute to creative concepting sessions.
  • Serve as the day-to-day contact for clients, ensuring clear communication and timely updates.
  • Manage content calendars, approval workflows, and project timelines.
  • Prepare and present creative decks
  • Coordinate with internal teams (creative, strategy, paid media) to meet deliverables.
  • Ensure all creative aligns with client expectations, brand guidelines, and strategic goals.

Qualifications
  • 1-3 years of experience in a social media, creative, or an account role
  • Strong understanding of social platforms, their audiences, and content formats.
  • Excellent copywriting and storytelling skills - you get tone of voice.
  • Proven ability to manage client relationships and collaborate across teams.
  • Highly organized with strong attention to detail and time management.
  • Bonus: experience using tools like Figma or Adobe Creative Suite.

Additional Information
Compensation Range: $39,710 - $50,100 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/5/25.
All your information will be kept confidential according to EEO guidelines.
#LI-MM5
Compensation Range: USD $39,710.00 - USD $50,100.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/15/2025.

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