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Copywriter Designer Jobs in Wisconsin (NOW HIRING)

This company specializes in sailboat hardware and also designs safety and rescue equipment used across the marine industry. Their marketing and creative team is lean, and this Copywriter will own a ...

We're looking for a Copywriter who can operate at this intersection--bringing strategy, creativity ... You'll work closely with designers, strategists, video teams, AI-native creators, and clients ...

Designer

Milwaukee, WI · On-site

$60K - $75K/yr

DESIGNER You're a problem solver, maker and storyteller who uses strategic thinking to develop ... Develop concepts and collaborate with copywriters, art directors and other team members * Present ...

Designer

Milwaukee, WI · On-site +1

$60K - $75K/yr

DESIGNER You're a problem solver, maker and storyteller who uses strategic thinking to develop ... Develop concepts and collaborate with copywriters, art directors and other team members * Present ...

Designer

Milwaukee, WI · On-site

$60K - $75K/yr

As a designer , you'll bring those ideas to life through strong creative execution across a variety ... Develop concepts and collaborate with copywriters, art directors and other team members * Present ...

Craft and deliver powerful, brand‑elevating content across channels, collaborating cross‑functionally with designers, photographers, developers and other creative partners. * Drive the ...

WI · On-site

Collaborate with designers, art directors, and creative leaders to concept and define the narrative and copy direction for HOKA campaigns and brand initiatives* Brainstorm, craft, and present bold ...

WI · On-site

Je vertaalt de concepten ontvangen van concept designers naar intuïtieve en kwalitatieve user ... Intensief samen te werken met een toegewijde UX copywriter om een vlotte integratie van content in ...

WI · On-site

Collaborate with designers, copywriters and other team members. * Monitor and optimize campaign performance. * Ensure all deliverables meet deadlines and quality standards. Client coordination * Act ...

WI · On-site

Daarnaast draag je actief bij aan de UX copywriting richtlijnen en documenteert deze in het design ... I designers). * Je bent vertrouwd met het ontwerpproces en hebt eerder met design teams ...

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Copywriter Designer information

What is a copywriter designer?

Copywriter Designers are professionals who combine skills in both copywriting and graphic design. They create compelling written content while also designing visually appealing materials, such as advertisements, social media posts, websites, and marketing collateral. Their dual expertise allows them to craft messages that are both visually engaging and clearly communicated, ensuring cohesive branding and effective storytelling. Copywriter Designers often work closely with marketing teams to develop campaigns that resonate with the target audience. This versatile role is in high demand across advertising agencies, media companies, and in-house marketing departments.

How do copywriter designers typically balance creative writing with visual design responsibilities in their daily work?

Copywriter Designers often split their time between crafting compelling copy and developing visually engaging content. This requires close collaboration with marketing teams, art directors, and sometimes clients to ensure messaging and aesthetics are aligned. Managing deadlines and multiple projects can be challenging, so strong organizational skills and clear communication are essential. Many Copywriter Designers use brainstorming sessions and regular feedback loops to seamlessly integrate text and visuals, resulting in cohesive campaigns. This dual-focus role offers the opportunity to expand both creative writing and design portfolios while working in fast-paced, collaborative environments.

What are the key skills and qualifications needed to thrive as a copywriter designer, and why are they important?

To thrive as a Copywriter Designer, you need strong writing abilities, creativity, and a solid understanding of marketing principles, often supported by a degree in communications, design, or a related field. Proficiency in graphic design software such as Adobe Creative Suite and familiarity with content management systems are typically required. Exceptional attention to detail, collaboration, and time management are standout soft skills in this role. These skills are important because they enable the effective creation of visually appealing and persuasive content that meets client objectives and engages target audiences.

What is the difference between Copywriter Designer vs Graphic Designer?

AspectCopywriter DesignerGraphic Designer
Primary FocusCreating written content and visual design elementsDesigning visual graphics and layouts
SkillsWriting, editing, visual design, brandingVisual communication, typography, software proficiency
Work EnvironmentMarketing teams, advertising agencies, content creationDesign studios, marketing departments, media companies
CredentialsWriting samples, design portfolio, relevant certificationsDesign portfolio, proficiency in design software

While both roles involve visual elements, a Copywriter Designer combines writing and design skills to produce cohesive content and visuals, whereas a Graphic Designer primarily focuses on creating visual graphics and layouts. The Copywriter Designer often works closely with marketing teams to develop integrated campaigns, blending words and visuals seamlessly. Understanding these differences helps employers and job seekers identify the right role based on skills and career goals.

Copywriter

Pewaukee, WI • On-site

smartdept. inc.
Recruiting and Staffing Services • 11 - 50 employees

Full-time

Re-posted 28 days ago


Job description

smartdept. is searching for a Copywriter for a leading sailboat hardware and safety & rescue equipment manufacturer located in Pewaukee, WI. The ideal candidate will come with 2+ years of experience. This is a full-time, hybrid, direct-hire opportunity. Compensation for this position is competitive and based on experience level and fit.
This company specializes in sailboat hardware and also designs safety and rescue equipment used across the marine industry. Their marketing and creative team is lean, and this Copywriter will own a wide range of content across two very different brand voices: a technical, gear-focused voice for sailors and a compliance-driven, spec-accurate voice for the safety and rescue side. This is a high-growth opportunity for someone who wants to build toward a Creative Director path.
What You'll Do:
Write product descriptions, web copy, ad copy, and email campaigns for a consumer-facing audience of around 10,000 end users, plus longer-format B2B trade letters and communications Create and manage content for 40+ social media channels across the brand's various product lines Maintain two distinct brand voices: an approachable, sailing-savvy tone for the marine/sailing side and a precise, compliance-first tone (OSHA, technical specs) for the safety and rescue side Work from creative briefs to translate strategy into copy for defined audiences across web, social, and ad channels. Partner with the creative and marketing team on campaigns from concept through execution
What You'll Need:
Education/Experience: 2+ years of copywriting experience, ideally in a brand, agency, or in-house marketing environment. Experience writing for both B2C and B2B audiences is a plus. Sailing knowledge or experience is a significant plus given the technical, sport-specific language involved. Comfortable managing high-volume, high-variety content output with minimal day-to-day direction.
Nice-to-Have Skills:
Experience writing technical or compliance-driven copy (safety, spec sheets, industry regulations). Social media content experience across multiple channels/platforms. Background or personal interest in sailing, boating, or outdoor/marine industries. Self-starter who can take a creative brief and run without needing to be told what to do next

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About smartdept.

Sourced by ZipRecruiter

smartdept. is a nationwide creative, digital, and marketing talent resource. We provide companies with freelance, contract, direct hire, and contract-to-hire candidates for on-site, remote, and hybrid opportunities. Our ability to service customers of all sizes, while still taking a boutique approach to service, allows us the best chance to cultivate the successful relationships we value. Our detailed matching process lets us really get to know everything about our talent – their short- and long-term goals, strengths and weaknesses, favorite playlist, go-to social media influencer, you name it. So when you present us with your criteria, we can provide the most ideal candidate, not just the most available one.

Industry

Recruiting and staffing services

Company size

11 - 50 Employees

Headquarters location

Chicago, IL, US

Year founded

2001

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