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Copywriter Designer Jobs in Virginia (NOW HIRING)

Copywriter

Reston, VA ยท On-site +1

The copywriter supports federal transportation communications and marketing work by developing ... Collaborate with graphic designers, editors, strategists, and project teams to ensure copy and ...

Copywriter

Reston, VA ยท On-site

The copywriter supports federal transportation communications and marketing work by developing ... Collaborate with graphic designers, editors, strategists, and project teams to ensure copy and ...

Copywriter

Mclean, VA ยท On-site

Copywriter Level: Journeyman | Work Location: Remote โš  This position is contingent upon contract ... Collaborate with graphic designers to ensure copy and visuals deliver a cohesive message * Support ...

Copywriter

Mclean, VA ยท On-site

Copywriter Level: Journeyman | Work Location: Remote โš  This position is contingent upon contract ... Collaborate with graphic designers to ensure copy and visuals deliver a cohesive message * Support ...

Work well with others, including Art Directors, Web Designers and account teams * Support the Copywriting group by providing coverage and taking on overflow work * Possess the technical flexibility ...

Work well with others, including Art Directors, Web Designers and account teams * Support the Copywriting group by providing coverage and taking on overflow work * Possess the technical flexibility ...

Mobilize copywriters, designers, production teams, and data specialists to execute high-performing fundraising campaigns. Operate with urgency and foresight. Monitor performance against goals ...

Mobilize copywriters, designers, production teams, and data specialists to execute high-performing fundraising campaigns. Operate with urgency and foresight. Monitor performance against goals ...

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Copywriter Designer information

What is a copywriter designer?

Copywriter Designers are professionals who combine skills in both copywriting and graphic design. They create compelling written content while also designing visually appealing materials, such as advertisements, social media posts, websites, and marketing collateral. Their dual expertise allows them to craft messages that are both visually engaging and clearly communicated, ensuring cohesive branding and effective storytelling. Copywriter Designers often work closely with marketing teams to develop campaigns that resonate with the target audience. This versatile role is in high demand across advertising agencies, media companies, and in-house marketing departments.

How do copywriter designers typically balance creative writing with visual design responsibilities in their daily work?

Copywriter Designers often split their time between crafting compelling copy and developing visually engaging content. This requires close collaboration with marketing teams, art directors, and sometimes clients to ensure messaging and aesthetics are aligned. Managing deadlines and multiple projects can be challenging, so strong organizational skills and clear communication are essential. Many Copywriter Designers use brainstorming sessions and regular feedback loops to seamlessly integrate text and visuals, resulting in cohesive campaigns. This dual-focus role offers the opportunity to expand both creative writing and design portfolios while working in fast-paced, collaborative environments.

What are the key skills and qualifications needed to thrive as a copywriter designer, and why are they important?

To thrive as a Copywriter Designer, you need strong writing abilities, creativity, and a solid understanding of marketing principles, often supported by a degree in communications, design, or a related field. Proficiency in graphic design software such as Adobe Creative Suite and familiarity with content management systems are typically required. Exceptional attention to detail, collaboration, and time management are standout soft skills in this role. These skills are important because they enable the effective creation of visually appealing and persuasive content that meets client objectives and engages target audiences.

What is the difference between Copywriter Designer vs Graphic Designer?

AspectCopywriter DesignerGraphic Designer
Primary FocusCreating written content and visual design elementsDesigning visual graphics and layouts
SkillsWriting, editing, visual design, brandingVisual communication, typography, software proficiency
Work EnvironmentMarketing teams, advertising agencies, content creationDesign studios, marketing departments, media companies
CredentialsWriting samples, design portfolio, relevant certificationsDesign portfolio, proficiency in design software

While both roles involve visual elements, a Copywriter Designer combines writing and design skills to produce cohesive content and visuals, whereas a Graphic Designer primarily focuses on creating visual graphics and layouts. The Copywriter Designer often works closely with marketing teams to develop integrated campaigns, blending words and visuals seamlessly. Understanding these differences helps employers and job seekers identify the right role based on skills and career goals.

Copywriter

Reston, VA โ€ข On-site, Remote

ICF
Business Management Consultingย โ€ขย 5 - 10K employees

Full-time

Posted 15 days ago


Job description

The copywriter supports federal transportation communications and marketing work by developing clear, persuasive, and engaging content for external audiences. This role focuses on materials such as newsletters, fact sheets, websites, email campaigns, social media, and other communications products, often in collaboration with graphic designers and other project team members. The copywriter helps shape voice and tone, build awareness, and inspire action.

Remote within the United States. Candidates must be available to work hours aligned with the team on the East Coast.

Job Responsibilities:

  • Content Development & Copywriting: Create persuasive and engaging copy for newsletters, fact sheets, websites, email campaigns, social media, marketing materials, and other communications products.
  • Voice & Messaging: Develop and maintain a consistent voice and tone that supports client goals, agency programs, and brand standards. Write clear calls to action and audience-focused messaging designed to build awareness, encourage engagement, or drive specific actions.
  • Audience & Channel Adaptation: Adapt content for different audiences, channels, and formats while maintaining accuracy, consistency, and readability.
  • Creative Collaboration: Collaborate with graphic designers, editors, strategists, and project teams to ensure copy and visuals work together as a cohesive message.
  • Revision & Workflow Management: Participate in creative reviews and revise copy in response to feedback from internal teams and clients. Manage multiple assignments and deadlines and contribute to project workflows, content calendars, deliverable tracking, and related communications planning activities.

Basic Qualifications:

  • Bachelor's degree in English, advertising, communications, or a related field.
  • 3-7 years of experience in creative writing, copywriting, marketing, editing, proofreading, and storytelling skills or a related communications role. Strong candidates earlier in their careers with relevant internship, freelance, or editorial experience may also be considered.
  • ability to provide a writing portfolio or sample.
  • Willingness to travel moderately as needed.

Preferred Experience:

  • Experience developing content for public-sector, transportation, or mission-driven programs is a plus.
  • Writing & Storytelling: Strong command of clear, concise, audience-focused writing and storytelling.
  • Audience Focus: Ability to translate complex information into accessible, engaging copy for different audiences.
  • Communications Channels: Knowledge of traditional and digital communications channels, including print, web, email, social media, events, outreach, and direct response.
  • Content Strategy: Understanding of content strategy, brand voice, campaign messaging, and audience engagement principles.
  • Collaboration: Strong team orientation and ability to work effectively with designers, editors, strategists, clients, and other project team members.
  • Tools: Proficiency in Microsoft Office applications, including Word, PowerPoint, Outlook, and Excel, and familiarity with collaborative work platforms and content review workflows.

Professional Skills:

  • Flexibility & Responsiveness: Resourceful and flexible approach to problem solving, with a willingness to jump in where needed and respond openly to feedback.

*** Please take note this is a contingent position.

#Indeed


Bot and Third-Party Applications

Please note that this application must be submitted directly by the applicant for consideration.Failure to do so may result in the application being excluded for consideration.Applicants needing an accommodation for disability or religious purposes in connection with the application process should contactCandidateaccommodation@icf.comfor assistance.

Working at ICF

ICF is a global advisory and technology services provider, but we're not your typical consultants. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future.

We can only solve the world's toughest challenges by building a workplace that allows everyone to thrive. We are an equal opportunity employer.Together, our employees are empowered to share theirexpertiseand collaborate with others to achieve personal and professional goals. For more information, please read ourEEOpolicy.

We will consider for employment qualified applicants with arrest and conviction records.

Reasonable Accommodations are available, including, but not limited to, for disabled veterans, individuals with disabilities, and individuals withsincerely heldreligious beliefs, in all phases of the application and employment process. To requestan accommodation,please emailCandidateaccommodation@icf.comand we will be happy toassist. All information you provide will be kept confidential and will be used only to the extentrequiredto provide needed reasonable accommodations.

Read more aboutworkplacediscriminationrightsor our benefit offerings which are included in theTransparency in (Benefits) CoverageAct.

Candidate AI Usage Policy

At ICF, we are committed to ensuring a fair interview process for all candidates based on their own skills and knowledge. As part of this commitment, the use of artificial intelligence (AI) tools to generate orassistwith responses during interviews (whether in-person or virtual) is notpermitted. This policy is in place tomaintainthe integrity and authenticity of the interview process.

However, we understand that some candidates may require accommodationthat involves the use of AI. Ifsuch anaccommodation is needed, candidates are instructed to contact us in advance atcandidateaccommodation@icf.com. Weare dedicated to providingthe necessary support to ensure that all candidates have an equal opportunity to succeed.


Pay Range - There are multiple factors that are considered in determining final pay for a position, including, but not limited to, relevant work experience, skills, certifications and competencies that align to the specified role, geographic location, education and certifications as well as contract provisions regarding labor categories that are specific to the position.

The pay range for this position based on full-time employment is:

$61,232.00 - $104,094.00Nationwide Remote Office (US99)