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Conversion Rate Optimisation Jobs in Cleveland, OH

Foundation Software

Junior PPC Strategist

Strongsville, OH · On-site +1

$75K - $87K/yr

Basic familiarity with landing page best practices and conversion rate optimization Department: Marketing Location: Strongsville, OH (or remote, per team policy) Reports To: Senior PPC Strategist ...

Famous Supply

Sr. eCommerce Specialist

Akron, OH · On-site

Familiarity with digital merchandising, search optimization, or conversion rate optimization. * Experience with product information management (PIM), ERP, or CMS-integrated websites. * Background in ...

Famous Supply

Sr. eCommerce Specialist

Akron, OH · On-site

... conversion rate optimization. • Experience with product information management (PIM), ERP, or CMS-integrated websites. • Background in trades, HVAC, plumbing, construction, or industrial ...

Company 119

Senior Marketing Strategist

Chardon, OH · On-site

Strong expertise in SEO, paid media, social media marketing, email marketing, content strategy, website design, conversion rate optimization (CRO), and analytics. * Experience managing multiple ...

Company 119

Senior Marketing Strategist

Chardon, OH · Remote

Strong expertise in SEO, paid media, social media marketing, email marketing, content strategy, website design, conversion rate optimization (CRO), and analytics. * Experience managing multiple ...

Company 119

Senior Marketing Strategist

Chardon, OH · On-site

Strong expertise in SEO, paid media, social media marketing, email marketing, content strategy, website design, conversion rate optimization (CRO), and analytics. * Experience managing multiple ...

Ranpak

Sales Engineer

Painesville, OH · On-site +1

Identify opportunities for application optimization and contribute to continuous improvement ... Sales Conversion Rate - Track the percentage of proposals that convert into closed deals. * Revenue ...

RANPAK

Sales Engineer

Painesville, OH · On-site +1

Identify opportunities for application optimization and contribute to continuous improvement ... Sales Conversion Rate - Track the percentage of proposals that convert into closed deals. * Revenue ...

Goosehead

Vice President - Marketing

Westlake, OH · On-site

Lead SEO and CRO as first-class growth disciplines, with quantified targets for organic traffic share, conversion rate, and qualified-lead volume. * Partner with Sales and the franchise network to ...

Ranpak

Sales Engineer

Painesville, OH · On-site

Identify opportunities for application optimization and contribute to continuous improvement ... Sales Conversion Rate - Track the percentage of proposals that convert into closed deals. * Revenue ...

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All JobsConversion Rate Optimisation JobsConversion Rate Optimisation Jobs in Cleveland, OH

Conversion Rate Optimisation information

See Cleveland, OH salary details

$5

$61

How much do conversion rate optimisation jobs pay per hour?

As of Aug 27, 2026, the average hourly pay for conversion rate optimisation in Cleveland, OH is $60.61, according to ZipRecruiter salary data. Most workers in this role earn between $60.62 and $60.62 per hour, depending on experience, location, and employer.

What is conversion rate optimisation?

Conversion Rate Optimisation (CRO) is the process of increasing the percentage of website visitors who take a desired action, such as making a purchase, signing up for a newsletter, or filling out a form. This is achieved by analyzing user behavior, testing different website elements, and implementing changes to improve user experience and encourage conversions. CRO involves strategies like A/B testing, improving website design, optimizing calls to action, and minimizing barriers to conversion. The ultimate goal is to maximize the effectiveness of a website and increase return on investment from existing traffic.

What are the key skills and qualifications needed to thrive as a conversion rate optimisation specialist?

To thrive as a Conversion Rate Optimisation Specialist, you need strong analytical skills, a solid understanding of digital marketing principles, and experience with A/B testing and data interpretation, often supported by a relevant degree or certification. Familiarity with tools such as Google Analytics, Optimizely, Hotjar, and other CRO platforms is typically required. Excellent communication, creativity, and problem-solving abilities help you collaborate with teams and design effective experiments. These skills are vital for increasing website conversions, enhancing user experience, and driving business growth through data-driven decisions.

What are some common challenges faced by professionals in conversion rate optimisation roles?

One common challenge in Conversion Rate Optimisation (CRO) is balancing quick wins with long-term strategic improvements, as stakeholders often expect immediate results from experiments and A/B tests. Additionally, CRO specialists frequently need to navigate conflicting opinions between marketing, design, and development teams while ensuring that data-driven recommendations are implemented effectively. Another challenge is obtaining sufficient traffic and statistically significant results, which can limit the speed and confidence of decision-making. Successful CRO professionals thrive by communicating clearly, prioritizing impactful tests, and fostering a culture of experimentation within their organizations.

What is the difference between Conversion Rate Optimisation vs CRO Specialist?

AspectConversion Rate OptimisationCRO Specialist
Role FocusImproving website or landing page performance to increase conversionsAnalyzing data, testing, and implementing strategies to optimize conversion rates
Required SkillsData analysis, A/B testing, UX principles, marketing knowledgeAnalytics tools, user behavior analysis, testing methodologies, marketing strategies
Work EnvironmentDigital marketing teams, e-commerce, agenciesMarketing departments, digital agencies, e-commerce companies
Common UsageDescribes the process or disciplineRefers to the role or job title of the professional

Conversion Rate Optimisation is a process or discipline aimed at increasing the percentage of website visitors who take desired actions. A CRO Specialist is a professional responsible for executing and managing CRO strategies. While the terms are related, CRO describes the overall approach, whereas a CRO Specialist is the role that implements it.

What are popular job titles related to Conversion Rate Optimisation jobs in Cleveland, OH?

For Conversion Rate Optimisation jobs in Cleveland, OH, the most frequently searched job titles are:

What cities near Cleveland, OH are hiring for Conversion Rate Optimisation jobs?

Cities near Cleveland, OH with the most Conversion Rate Optimisation job openings:

Conversion Rate Optimisation jobs near you
Infographic showing various Conversion Rate Optimisation job openings in Cleveland, OH as of August 2026, with employment types broken down into 1% As Needed, 71% Full Time, 19% Part Time, 1% Temporary, 7% Contract, and 1% Nights. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $126,077 per year, or $60.6 per hour.

Sr. Marketing Manager - Websites and Lead Generation - Americas

Henkel AG & Co. KGaA

Westlake, OH • On-site

Full-time

Re-posted 17 days ago

Job description

About this Position At Henkel, you'll be part of an organization that's shaping thefuture through innovation, sustainability and collaboration. With our trustedbrands like Persil, 'all, Loctite, Snuggle, and Schwarzkopf and ourcutting-edge technologies, you'll have countless opportunities to explore newpaths and grow.
This position is with our Adhesive Technologies business unit -where we empower our people to transform industries and provide our customerswith a competitive advantage through adhesives, sealants and functionalcoatings.
Dare to learn new skills, advance inyour career and make an impact at Henkel. 
What youll do

The Sr. Marketing Manager, Websites & Lead Generation - Americas is responsible for driving website performance, digital lead generation, and platform optimization across multiple countries throughout the Americas region. This role serves as the primary liaison between regional marketing teams and global digital organizations, ensuring local business requirements are represented while supporting the successful implementation of global digital strategies, platforms, and capabilities.

  • They will partner closely with brand, regional, and technical teams to optimize customer experiences, improve lead generation performance, and ensure website governance, compliance, and digital best practices are consistently executed across the region.
  • Act as the primary regional contact for global digital, web, and marketing technology teams as it relates to owned websites.
  • Lead regional adoption and implementation of new digital platforms, tools, and processes.
  • Develop and execute website strategies that support business growth, customer engagement, and lead generation objectives.
  • Partner with brand and content teams to improve website experiences through: Content strategy, User experience (UX) optimization, Customer journey mapping, Conversion rate optimization (CRO)
  • Ensure websites are optimized for search visibility through SEO and emerging Generative Engine Optimization (GEO) best practices.
  • Lead development and optimization of lead generation programs across multiple brands and countries.
  • Coordinate efforts between local marketing teams and technical experts to deliver effective demand generation initiatives.
  • Monitor lead acquisition, conversion performance, and marketing funnel effectiveness.
  • Ensure proper integration between website, paid media, and organic marketing efforts.
  • Conversion tracking and tagging
  • UTM governance and management
  • Campaign attribution frameworks
  • Lead source tracking
  • Partner with media teams to optimize customer acquisition and conversion performance.
  • Maintain data integrity across digital marketing channels and reporting systems.

Web Platform & Marketing Technology Management

  • Serve as regional owner and administrator for web analytics and digital measurement platforms, including: Adobe Analytics, Google Analytics 4 (GA4)
  • Oversee implementation and governance of tracking pixels, tags, and measurement frameworks.
  • Partner with technical teams to resolve website issues, implement enhancements, and maintain platform stability.
  • Support CRM integration and management initiatives, including lead flow and data quality processes.
  • Collaborate with global teams on PIM (Product Information Management) and DAM (Digital Asset Management) initiatives.
  • Serve as the business lead for digital performance measurement across websites and lead generation programs.
  • Monitor KPIs including: Traffic growth, Conversion rates, Lead volume and quality, Engagement metrics, Attribution performance

Site Security, Governance & Compliance

  • Ensure websites meet organizational and regulatory requirements related to: Privacy and data protection, Accessibility standards, Security protocols, Compliance and risk management

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