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Content Writing Jobs in Toronto, ON (NOW HIRING)

Write and edit clear, compelling proposal and business content. * Create infographics, workflows, and visual elements to enhance readability. * Ensure all materials align with company branding and ...

Content Strategist

Toronto, ON ยท Remote

CA$45 - CA$55/hr

What You'll Do โ— Write and refresh SEO/AEO content across Life360's key growth pillars, including blog posts, comparison pages, landing pages, FAQ content, and category content. โ— Structure ...

Staying updated with industry trends and best practices in content writing and sharing insights with the team. * Developing and publishing best practices and resources to enable Interac employees to ...

You're as comfortable writing a hook as you are shooting and cutting it - and you know the difference between content that looks good and content that actually converts. Fast-paced, hands-on, and ...

You're as comfortable writing a hook as you are shooting and cutting it - and you know the difference between content that looks good and content that actually converts. Fast-paced, hands-on, and ...

Video / writing / art / design education OR equivalent creative experience, with a demonstrable passion for making creative content on a spectrum of media platforms - social, streaming, AR, music ...

A skilled Medical copywriter Lead / Lead Promotional Medical Content Writer role will develop high-quality, engaging, and compliant medical content for omnichannel pharmaceutical marketing. This role ...

Write video scripts for shorter-form content including social videos, product explainers, and supporting thought leadership formats by capturing the speaker's voice and making complex ideas land ...

Travel Product Content Specialist

Toronto, ON ยท Hybrid

CA$40K - CA$50K/yr

Write and curate itinerary and service-level content in brand voice, aligned to SEO and product briefs. * Build and review AI-assisted itineraries, ensuring accuracy, brand voice, and quality before ...

UX Content Strategist

Toronto, ON ยท Hybrid

CA$55 - CA$65/hr

This is not an SEO, marketing copywriting, or technical writing role. We are looking for someone with experience designing UX content across customer journeys, helping users complete tasks quickly ...

UX Content Strategist

Toronto, ON ยท Hybrid

CA$55 - CA$65/hr

This is not an SEO, marketing copywriting, or technical writing role. We are looking for someone with experience designing UX content across customer journeys, helping users complete tasks quickly ...

Identify, interview, and write compelling customer success stories, case studies, and advocate ... Content Engine to Partner Teams: Act as the core content provider for adjacent teams. Collaborate ...

Strong written communication and technical writing skills with exceptional attention to detail ... improving content. * Demonstrated curiosity and initiative in learning new technologies ...

Showing results 21-40

Content Writing information

See Toronto, ON salary details

$5

$29

$81

How much do content writing jobs pay per hour?

As of Sep 2, 2026, the average hourly pay for content writing in Toronto, ON is $29.59, according to ZipRecruiter salary data. Most workers in this role earn between $14.91 and $38.54 per hour, depending on experience, location, and employer.

What is content writing?

A content writing job involves creating written material for websites, blogs, social media, marketing campaigns, and other digital or print platforms. Content writers aim to engage, inform, or persuade an audience while maintaining a brand's voice and meeting SEO guidelines. This role requires strong writing skills, research abilities, and adaptability to different topics and formats. Writers may work as freelancers, in-house employees, or part of an agency.

What are the key skills and qualifications needed to thrive in content writing?

To thrive as a Content Writer, you need exceptional writing, editing, and research skills, often supported by a degree in English, journalism, communications, or a related field. Familiarity with content management systems (CMS) like WordPress, basic SEO principles, and sometimes certifications in digital marketing tools can be beneficial. Creativity, adaptability, strong time management, and the ability to accept feedback are valuable soft skills for this role. These competencies ensure content is engaging, meets organizational goals, and resonates with target audiences in diverse digital environments.

What are some common challenges faced by content writers in their daily work?

Content writers frequently navigate tight deadlines, shifting priorities, and the need to generate fresh ideas that align with brand guidelines. Balancing creativity with SEO best practices and client or stakeholder feedback can require strong organizational and communication skills. Many writers work both independently and as part of a marketing or editorial team, collaborating closely with designers, editors, and subject matter experts. Additionally, adapting writing styles for different platforms or audiences helps keep content relevant, engaging, and effective.

How do I become a content writer?

To become a content writer, develop strong writing skills, build a portfolio of sample work, and gain experience through freelance projects or internships. Familiarity with content management systems, SEO principles, and editing tools can enhance employability in this field.

How do I start content writing as a beginner?

To start content writing as a beginner, focus on developing strong writing skills, understanding your target audience, and practicing regularly. Learning to use tools like Grammarly or Hemingway can improve your writing, and building a portfolio with sample articles helps showcase your abilities to potential clients or employers.

What does a content writer do?

A content writer creates written material for websites, blogs, social media, and marketing campaigns to inform, engage, or persuade audiences. They research topics, write clear and compelling content, and often optimize it for search engines using keywords and SEO best practices.

What is the work of content writing?

Content writing involves creating written material for digital or print media, such as articles, blog posts, website content, and marketing materials. Content writers research topics, craft clear and engaging text, and often optimize content for search engines using keywords and SEO best practices.

What are the most commonly searched types of Content Writing jobs in Toronto, ON?

The most popular types of Content Writing jobs in Toronto, ON are:

What are popular job titles related to Content Writing jobs in Toronto, ON?

For Content Writing jobs in Toronto, ON, the most frequently searched job titles are:

What cities near Toronto, ON are hiring for Content Writing jobs?

Cities near Toronto, ON with the most Content Writing job openings:

Infographic showing various Content Writing job openings in Toronto, ON as of August 2026, with employment types broken down into 1% As Needed, 77% Full Time, 19% Part Time, 1% Temporary, and 2% Contract. Highlights an 85% Physical, 4% Hybrid, and 11% Remote job distribution, with an average salary of $61,551 per year, or $29.6 per hour.

Senior Admissions Test Content Specialist (Casper) - English & French

Acuity Insights

Toronto, ON โ€ข Remote

Full-time

Posted 20 days ago


Job description

Job Description: Help shape how human potential is understood. If youโ€™re the kind of person who enjoys untangling complexity, spotting subtle patterns, and asking thoughtful questions before settling on an answer, this might be the role youโ€™ve been looking for. Traditional admissions measures do a good job of assessing academic achievement, but they donโ€™t tell the whole story. People are more than their grades. Human skills like empathy, ethics, communication, resilience, and collaboration matter too, especially for the professionals our communities rely on every day. Casper helps higher education programs better understand applicantsโ€™ human skills, giving them a more complete picture of each personโ€™s potential. As a Senior Admissions Test Content Specialist, youโ€™ll play an important role in making that possible. Working alongside researchers, assessment specialists, and fellow content experts, youโ€™ll help build the assessments that applicants complete and institutions rely on to make admissions decisions. Youโ€™ll use language, critical thinking, and judgment to ensure every assessment is clear, balanced, fair, and ready for use in high-stakes admissions decisions. Beyond writing and reviewing assessment content, youโ€™ll own recurring content workflows that keep our assessments accurate, consistent, and ready for use. Youโ€™ll coordinate review cycles, bring together perspectives from multiple contributors, and make decisions that balance evidence, quality, and fairness. This isnโ€™t traditional content writing. Itโ€™s collaborative work that blends language, analytical thinking, and sound judgment to build assessments that help people be understood more completely. This role requires professional fluency in English and French. English is the primary language of collaboration across Acuity, while French is used as part of the assessment content youโ€™ll help build and review. This is a fully remote role open to candidates based anywhere in Canada. Before you apply: Thoughtful use of AI is encouraged. If you use it to support your application, make sure it helps communicate your experience clearly and accurately. The strongest applications are authentic, original, and unmistakably yours.The Work Youโ€™ll Do Every Casper assessment is carefully assembled from a large library of scenarios, questions, and supporting content. Building an assessment isnโ€™t simply a matter of selecting questions. It requires hundreds of thoughtful decisions to ensure the final assessment is balanced, fair, and measures the human skills itโ€™s designed to assess. Thatโ€™s where youโ€™ll come in. Working alongside experienced teammates, researchers, and reviewers, youโ€™ll help transform individual pieces of content into complete admissions assessments. Youโ€™ll evaluate language, identify inconsistencies, balance competing considerations, and think carefully about how each decision shapes both the applicant experience and the quality of the assessment. Some days youโ€™ll refine wording to remove ambiguity. Other days youโ€™ll review how scenarios work together across an entire assessment, identify gaps, improve supporting resources, or prepare new content for future test cycles. No two days look exactly alike, but almost every day involves asking thoughtful questions, weighing trade-offs, and making decisions where nuance matters. As Casper continues to grow, youโ€™ll also help improve how we build assessments by exploring new tools, including AI, that allow us to scale without compromising the quality, fairness, and care applicants and institutions expect.In your first few months, youโ€™ll: Learn how Casper assessments are designed, compiled, and reviewed alongside experienced teammates. Build confidence contributing to live assessment cycles while developing an understanding of the frameworks that guide our decisions. Learn how we evaluate clarity, fairness, balance, and validity across an entire assessment. Begin contributing ideas and asking questions that strengthen both our content and the processes behind it. As you grow, youโ€™ll: Compile complete Casper assessments in partnership with a reviewer, balancing content, timing, and assessment objectives. Refine language and structure so every scenario and question is clear, consistent, and accessible. Apply thoughtful judgment when categorizing scenarios and connecting them to the human skills they measure. Help steward the quality of our assessment content by coordinating recurring review workflows, bringing together perspectives from colleagues and subject matter experts, and ensuring supporting materials are accurate, consistent, and ready for use. Develop and refine supporting content and documentation that strengthens the quality, consistency, and integrity of our assessments. Explore opportunities to improve how we work, including using AI to streamline repetitive tasks while preserving the human judgment that underpins our assessments. Collaborate with researchers, writers, reviewers, and production specialists to continuously improve how Casper is built. What Youโ€™ll Help Make Possible The work you do wonโ€™t just shape individual assessments. It will influence how applicants experience Casper, how institutions make admissions decisions, and how we continue to improve the way we build assessments. Build assessments people trust. Create assessments that are clear, balanced, fair, and grounded in research. Strengthen how we work. Improve the tools, processes, and ways of working that help us grow without compromising the quality applicants and institutions expect. Advance the craft of assessment development. Contribute ideas that improve how we compile, review, and continuously refine Casper assessments. Shape whatโ€™s next. Help thoughtfully incorporate new technologies, including AI, while preserving human judgment at the heart of our work. Every improvement you make, whether itโ€™s refining a single question or strengthening an assessment process, contributes to something much bigger: helping people be understood more completely.What Success Looks Like Success in this role isnโ€™t about mastering everything right away. Itโ€™s about steadily building the judgment, confidence, and context to make thoughtful decisions that strengthen every assessment you contribute to. In your first few months, success looks like: Building a strong understanding of how Casper assessments are designed, compiled, and reviewed. Applying careful attention to language, structure, and detail while learning when to ask questions and when to trust your judgment. Identifying inconsistencies, raising thoughtful questions, and looking beyond the obvious answer. Welcoming feedback as an essential part of the work, using it to strengthen both your thinking and the assessments you help build. Becoming a dependable teammate who contributes consistently and helps keep assessment development moving forward. As you grow, success means: Confidently compiling and reviewing assessments with increasing independence. Recognizing patterns, connections, and potential issues before they become problems. Exercising sound judgment to balance clarity, fairness, validity, and the overall applicant experience. Contributing ideas that improve how Casper assessments are built, whether through better processes, clearer content, or thoughtful use of AI. Becoming a trusted thought partner whose perspective strengthens both our assessments and the way we work. Over time, youโ€™ll develop something thatโ€™s difficult to teach but invaluable to the team: the judgment to recognize subtle issues, ask the right questions, and make thoughtful decisions that strengthen both our assessments and the experience of the people who take them.Who Youโ€™ll Work With Youโ€™ll join Acuityโ€™s Assessment Content Team, the group responsible for bringing Casper to life, from developing new scenarios to building the final assessments applicants complete. The work is highly collaborative. Questions are encouraged, feedback is part of everyday work, and itโ€™s common for teammates to think through difficult decisions together. Some of the best ideas begin with, โ€œIโ€™m not sure about thisโ€ฆโ€ or โ€œCan I get another perspective?โ€ Everyone reviews work, and everyoneโ€™s work is reviewed. Thatโ€™s intentional. Itโ€™s how we learn from one another, strengthen our thinking, and ensure every assessment meets the high standards applicants and institutions expect. Youโ€™ll work most closely with teammates who specialize in assessment compilation and review, learning from their experience as you build your own judgment and expertise. Along the way, youโ€™ll also collaborate with: Scenario developers and production specialists, who create the scenarios and video content that form the foundation of every Casper assessment. Researchers and psychometricians, who help ensure our assessments are valid, reliable, and measure the human skills theyโ€™re designed to assess. Operations and enablement partners, who coordinate assessment delivery, improve processes, and support the systems behind our work. As you grow in the role, youโ€™ll become an important contributor to the conversations that shape how Casper evolves, not just through the assessments you help build, but through the ideas, questions, and perspectives you bring to the team.What You Bring to the Table Thereโ€™s no single career path that leads here. Some of our team members came from education. Others from curriculum development, editing, assessment, instructional design, content development, or research. What they have in common isnโ€™t a specific job title. Itโ€™s the way they approach complex work and the judgment they bring to it. They enjoy untangling difficult questions, looking at problems from different angles, and arriving at well-reasoned decisions. If youโ€™re excited by the opportunity to help shape how human potential is understood, hereโ€™s what weโ€™ve found helps people thrive on this team. Experience Working with Language. Youโ€™ve built strong written communication skills through professional experience where language mattered. That might have been through teaching, curriculum development, instructional design, assessment, editing, academic publishing, content development, communications, or another role where precision, clarity, and consistency were essential. You know language isnโ€™t just about sounding good. Itโ€™s about communicating ideas clearly and minimizing ambiguity. Professional Fluency in English and French. You have professional written fluency in both English and French and enjoy working carefully with language in both. Youโ€™re able to recognize nuance, refine wording, and make sound editorial decisions while preserving meaning and intent across each language. Making Thoughtful Decisions. Youโ€™ve worked in an environment where judgment mattered. Youโ€™re experienced at weighing competing considerations, applying frameworks or guidelines consistently, and making careful decisions where there isnโ€™t always a single obvious answer. You understand that small decisions can have meaningful downstream consequences, and you enjoy thinking through those trade-offs. Delivering High-Quality, Detail-Oriented Work. Youโ€™ve managed work where accuracy and consistency couldnโ€™t be left to chance. Whether reviewing complex documents, developing educational materials, editing content, conducting quality assurance, or coordinating detailed projects, youโ€™ve demonstrated the ability to produce reliable, high-quality work while balancing competing priorities and recurring responsibilities. AI Is Already Part of How You Work. AI isnโ€™t something youโ€™re curious about trying someday. Itโ€™s already part of your day-to-day workflow. Whether you use ChatGPT, Claude, Gemini, Copilot, or other AI tools, youโ€™re already using them to research, organize information, explore ideas, improve writing, or reduce repetitive work. More importantly, youโ€™ve developed the judgment to know when AI is helping, when it needs direction, and when human thinking needs to lead. You enjoy exploring new technology, experimenting with better ways of working, and thoughtfully incorporating AI where it genuinely improves the quality of your work.How You Approach Work Experience will help you get started. The way you think will determine how successful you become. Thoughtful Judgment. You enjoy working through complex questions where there isnโ€™t always a single right answer. Youโ€™re energized by nuance, curious enough to explore different perspectives, and thoughtful enough to resist jumping to easy conclusions. You know when to slow down, ask good questions, and think through the implications before moving forward. Curiosity. You naturally investigate inconsistencies, look for patterns, and enjoy understanding why something works before deciding how it could work better. You find satisfaction in uncovering insights, solving complex problems, and continually learning. Perspective-Taking. Youโ€™re able to step into someone elseโ€™s shoes, anticipating how different people might interpret language, experience a scenario, or respond to an assessment. You understand that strong assessment development starts with understanding the people itโ€™s designed for. Collaboration & Feedback. You enjoy discussing ideas, giving and receiving feedback, and improving your thinking through conversations with others. You see review as an opportunity to strengthen both the work and the people behind it. Organization & Reliability. Youโ€™re able to manage recurring work, balance multiple priorities, and consistently follow through on commitments. People know they can count on you to deliver consistently high-quality work. Adaptability. You enjoy learning, evolving, and improving the way you work. As priorities shift, processes change, and new challenges emerge, youโ€™re quick to adapt, open to new ideas, and motivated by finding better ways to move forward.A Diversity of Perspectives Makes Us Stronger We know there are many ways to develop the skills this role requires, and we know great candidates donโ€™t always meet every bullet point in a job posting. If your experience looks a little different but you believe your judgment, curiosity, and approach to solving complex problems would help you succeed here, weโ€™d encourage you to apply. We also know that better assessments are built by teams with diverse perspectives and lived experiences. Whether thatโ€™s through your cultural background, language skills, professional experience, or the unique perspective you bring to your work, weโ€™d love to learn more about what you could add to our team.How We Support You Transparent compensation. The starting salary for Senior roles is between $75,000 - $85,000 CAD. Final offers reflect experience, scope, market alignment, and internal equity. Learning that grows with you. A $3,000 annual learning budget to invest in your development, whether thatโ€™s deepening technical skills, building confidence, or exploring new areas of intere