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Consumer Insight Jobs in Pasadena, CA (NOW HIRING)

Dialogue AI Inc

Insights Strategist

Los Angeles, CA · On-site

Background in UX research, consumer insights, or mixed methods * Familiarity with research platforms (UserTesting, Dovetail, Maze, etc.) * Interest in AI-powered tools and workflows * Experience ...

Socotra, Inc.

Senior Designer

Los Angeles, CA · On-site

$100 - $110/hr

Apply consumer insights and athlete feedback to improve product functionality and relevance. Skills, Knowledge and Expertise * 6-10 years of experience in apparel design, preferably within ...

New

Craft Agency Ltd

Senior Brand Designer

Los Angeles, CA · On-site

$120 - $140/hr

Role You'll lead creative execution across several concurrent brand design projects, from brief to delivery, translating consumer insight into multi-sensory retail work. You'll be the design voice in ...

New

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All JobsConsumer Insight JobsConsumer Insight Jobs in Pasadena, CA

Consumer Insight information

See Pasadena, CA salary details

$35.5K

$77.7K

$109.6K

How much do consumer insight jobs pay per year?

As of Aug 20, 2026, the average yearly pay for consumer insight in Pasadena, CA is $77,696.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,400.00 and $92,200.00 per year, depending on experience, location, and employer.

What does a consumer insight professional do?

Consumer insight professionals are experts who analyze data and trends to understand consumer behavior, preferences, and motivations. They gather information through methods like surveys, focus groups, and data analysis to help companies make informed decisions about products, marketing, and customer experience. Their insights guide businesses in developing strategies that better meet the needs of their target audience and stay competitive in the market.

What are the key skills and qualifications needed to thrive as a consumer insight analyst?

To thrive as a Consumer Insight Analyst, you need strong analytical skills, a background in market research or statistics, and a relevant degree such as marketing, psychology, or business. Familiarity with data analysis tools like SPSS, Tableau, or survey platforms, as well as experience with qualitative and quantitative research methods, is essential. Outstanding communication, critical thinking, and curiosity help turn data into actionable business recommendations and foster cross-functional collaboration. These skills are crucial for accurately interpreting consumer behavior, guiding product development, and supporting effective marketing strategies.

How does a consumer insight professional typically collaborate with marketing and product development teams?

Consumer Insight professionals play a critical role in bridging the gap between customer preferences and business strategy. They regularly collaborate with marketing teams to help shape campaign messaging based on data-driven findings and with product development teams to ensure new products or features align with consumer needs. This involves frequent meetings, sharing research reports, and participating in brainstorming sessions. Successful professionals in this role are proactive communicators who can translate complex data into actionable recommendations for various stakeholders.

How to become a consumer insight analyst?

To become a consumer insight analyst, typically a bachelor's degree in marketing, psychology, statistics, or a related field is required. Developing skills in data analysis, market research, and familiarity with tools like SPSS or Tableau is important, and gaining experience through internships or entry-level roles can help build expertise in understanding consumer behavior and trends.

How to get a job in consumer insight?

To get a job in consumer insight, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with strong analytical skills and experience with data analysis tools like SPSS or Excel. Gaining experience through internships or entry-level roles in market research can also improve prospects. Developing skills in consumer behavior, research methodologies, and data interpretation is essential for success in this field.

What is a consumer insight job?

A consumer insight job involves analyzing data and research to understand consumer behaviors, preferences, and motivations. Professionals in this role use tools like surveys, focus groups, and analytics software to inform marketing strategies and product development.

What are the most commonly searched types of Consumer Insight jobs in Pasadena, CA?

The most popular types of Consumer Insight jobs in Pasadena, CA are:

What cities near Pasadena, CA are hiring for Consumer Insight jobs?

Cities near Pasadena, CA with the most Consumer Insight job openings:

Consumer Insight jobs near you
Infographic showing various Consumer Insight job openings in Pasadena, CA as of August 2026, with employment types broken down into 1% As Needed, 77% Full Time, 21% Part Time, and 1% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $77,696 per year, or $37.4 per hour.

Market Research Analyst- Future Of Film & Series Practice

National Research Group

Culver City, CA • On-site

$70K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 14 days ago

Job description

About NRG
NRG is a leading global insights and strategy firm at the confluence of content, culture, and technology. We stay ahead of what's next, providing fresh insights to spark new ideas. We're a trusted partner to our clients, working behind the scenes to bring imagination, depth, and clarity to their biggest challenges-in entertainment, technology, lifestyle, sports, and gaming. Together, we create with confidence.
We're proud of our company's values - these values guide us as we navigate sunny days, gray skies and everything in between:
  • Do what you love. With conviction.
  • Where discovery lives. And impact drives.
  • Celebrate difference. Cultivate belonging.
  • Big thinking. Collectively inspired.
  • Embrace the journey. Be human.

The Opportunity
NRG is seeking a Research Analyst to join our Future Of practice, supporting our flagship syndicated biannual landscape studies: Future of Film and Future of Series-which elevate consumer trends into clear, actionable strategic guidance for our studio and streaming clients.
This role sits at the intersection of research, storytelling, and cultural intelligence. You'll dive into both qualitative and quantitative research to help track, analyze, and translate what's happening across the entertainment ecosystem-from audience behavior and industry strategy to cultural shifts shaping film and television's future.
We're looking for someone who is deeply engaged with entertainment as an industry: someone who follows the trades, tracks studio moves and platform strategy, listens to industry podcasts, and actively thinks about where film and TV are headed.
Your Impact
  • Support all phases of quantitative and qualitative research tied to Future of Film and Future of Series, from early design through final delivery.
  • Translate data into clear, actionable insights and recommendations through visual, creative and story-driven reports.
  • Conduct ongoing landscape and trends research, tracking developments across film, television, streaming, platforms, talent, technology, and audience behavior.
  • Source, synthesize, and contextualize information from our proprietary data, third party data (e.g., Box Office Mojo), and cultural signals.
  • Organize and maintain project materials, including databases, trackers, ensuring clarity, version control, and accessibility.
  • Manage survey logic proofing, link testing, and QA, ensuring clean execution prior to launch.
  • Conduct data checks and number validation, supporting accuracy across reports, presentations, and data repositories.
  • Support presentation development, including slide builds, script drafting, and narrative flow for client readouts.
  • Assist with qualitative research setup and coordination, including discussion guide support, materials prep, and collaboration with moderators and operations teams.
  • Partner closely with internal teams (programming, fieldwork, data processing, design) to keep projects moving forward on tight timelines.
  • Contribute to external-facing thinking-helping shape POVs, frameworks, and narratives that may appear in reports, presentations, or broader thought leadership moments.
  • Provide overflow support to the broader Content Development & Marketing Strategy practice during non-peak Future Of periods, contributing to team-wide success and collaboration.
  • Leverage AI-enabled approaches to enhance the speed, scale, and depth of insight generation across research and storytelling.

Who We're Looking For
  • Prior - Prior internship or work experience in market research or consumer insights is a plus, but not required. We welcome early career candidates, including recent or soon-to-be graduates, and value hands-on-academic research experience - tell us about the projects you've worked on!
  • Writing and storytelling - You know how to connect the dots and turn complex research findings into clear, compelling narratives. Whether you are writing a report, building a presentation, or presenting to a client, you bring insights to life in a way that captures attention and drives decisions.
  • Curious and future-minded- You are genuinely interested in seeking information on the "whys," always digging for more information to understand what makes consumers tick. You're constantly asking "what's changing?" and "what's next?"-especially when it comes to audiences, technology, and content strategy.
  • Consumer-to-market translator - You're skilled at moving from consumer insight to strategic implication, helping answer the question: "So what does this mean for studios, platforms, and content teams?"
  • Problem Solver - You are a natural problem solver. When something doesn't go as planned, your first instinct is to look for a solution, rather than viewing it as a roadblock.
  • Data-driven critical thinker - You're comfortable working with data to identify trends and insights, including both structured (i.e. data and hard numbers) and unstructured (i.e. interviews and qualitative) data. You have experience visualizing data with tools such as Excel and Powerpoint.
  • Data analysis techniques and software - Familiarity with any of the following data analysis techniques would be ideal: statistical significance testing, correlation analysis, multivariate analysis techniques (such as cluster/segmentation analysis) and conjoint and discrete choice analysis. Experience with SPSS, Q, or advanced analytics is a plus but not required.
  • AI-curious and capable - You have experience using AI tools and are thoughtful about how AI can enhance-not replace-insight work.
  • Self-starter - Internally-motivated who continuously strives to get things done well, regardless of challenges encountered. You are proactive and always keep an eye on the next step.
  • Clear and proactive communicator - You have excellent verbal communication skills and are able to communicate clearly and succinctly. You're comfortable asking questions and sharing your point of view.
  • Hawk-eyed attention to detail - You notice when font sizes change unexpectedly or a proper noun isn't capitalized. Errors don't get past you and you are always focused on ensuring high levels of quality control and reporting.
  • Great team member - Team player who works collaboratively and harmoniously within a team and across teams. You welcome feedback because you have a zest for learning and growing.
  • Your degree(s) - You have a B.A./B.S. degree in areas such as Social Sciences, Psychology, Business, Marketing, Market Research, Statistics, Economics or a related field. Additional degrees are welcome!

Position Type
This is a full-time, exempt position. Given where our clients are based, we will need candidates based in the Los Angeles area who can regularly attend in-person meetings and presentations.
What We Offer
We embrace the current era of work and what it means to be a best-in-class employer. We understand the flexibility that is required to recruit and retain incredible talent, whether it's empowering you to do your best work from the comfort of your home or supporting you if you need to take a mental health day for self-care and rest. Below is a unique blend of benefits tailored to meeting the ever-changing professional landscape.
  • Flexible/Remote work with optional usage of our great offices in Culver City
  • Unlimited PTO, volunteer days and a generous number of recharge days including a full office closure during the week of Christmas and New Year's
  • Medical, Dental, and Vision Insurance Plans
  • 401K with company match
  • Generous paid Parental Leave
  • Regular performance evaluations with opportunities for promotions and merit increases
  • Educational and training reimbursement plan and other training and professional development opportunities
  • Employee perks program (includes discounts on travel, hotels, cars, fitness, movie tickets and more)
  • Resources available for mental health, inclusive care and family building
  • NRGratitude - our company-wide employee recognition program
  • Regular team/company events and activities including annual summer and holiday parties
  • Pet friendly headquarters and pet insurance options

Our Commitment
Diversity, equity, and inclusion is at the center of all our practices to ensure that NRG is a place where people from all identities and backgrounds can thrive. NRG is committed to recruiting and retaining diverse talent by supporting their growth through learning programs, internal mobility, affinity group participation and leadership development. Our differences make us a stronger workforce and enhance our creativity and innovation. We are proud to be an inclusive workplace for all and are committed to equal employment opportunity regardless of race, color, religion, sex, age, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.
Compensation
In order to comply with equal pay and salary transparency laws in various locations, we believe the base compensation for this role is $70,500. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.

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