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Consumer Insight Research Jobs in Providence, RI

Leverage regional market visits, store observations, consumer research, and external insights to inform global merchandising strategies and best-practice sharing. Cross-Functional Collaboration ...

Experience Owner I

Johnston, RI · On-site

$125K - $140K/yr

Experience Owner I - Consumer Credit Card Work Authorization This role is not eligible for visa ... Ability to leverage customer insights, business data, and market research to drive product ...

Product & Brand Marketing Lead

Cumberland, RI · On-site

$137K/yr

Use market research, customer insight, product data, competitive analysis, and performance ... for consumer technology, music technology, creative software, hardware/software ecosystems, or ...

Experience Owner I

Johnston, RI · On-site

$125K - $140K/yr

Experience Owner I - Consumer Credit Card Work Authorization This role is not eligible for visa ... Ability to leverage customer insights, business data, and market research to drive product ...

Social Media Manager

Providence, RI · On-site

$70K - $100K/yr

Growing Consumer Products Company in Newport. Rhode Island area has a need for a Social Media ... Analyze social media performance metrics and prepare reports on key insights * Stay up-to-date with ...

Social Media Manager

Newport, RI · On-site

$70K - $100K/yr

Growing Consumer Products Company in Newport. Rhode Island area has a need for a Social Media ... Analyze social media performance metrics and prepare reports on key insights * Stay up-to-date with ...

Social Media Manager

Newport, RI · On-site

$70K - $100K/yr

Growing Consumer Products Company in the Fall River, MA area has a need for a Social Media Manager ... Analyze social media performance metrics and prepare reports on key insights * Stay up-to-date with ...

Social Media Manager

Fall River, MA · On-site

$70K - $100K/yr

Growing Consumer Products Company in Newport. Rhode Island area has a need for a Social Media ... Analyze social media performance metrics and prepare reports on key insights * Stay up-to-date with ...

Social Media Manager

Pawtucket, RI · On-site

$70K - $100K/yr

Growing Consumer Products Company in the Fall River, MA area has a need for a Social Media Manager ... Analyze social media performance metrics and prepare reports on key insights * Stay up-to-date with ...

Social Media Manager

Fall River, MA · On-site

$70K - $100K/yr

Growing Consumer Products Company in the Fall River, MA area has a need for a Social Media Manager ... Analyze social media performance metrics and prepare reports on key insights * Stay up-to-date with ...

Social Media Manager

Newport, RI · On-site

$70K - $100K/wk

Growing Consumer Products Company in Newport. Rhode Island area has a need for a Social Media ... Analyze social media performance metrics and prepare reports on key insights * Stay up-to-date with ...

Social Media Manager

East Greenwich, RI · On-site

$70K - $100K/yr

Growing Consumer Products Company in the Fall River, MA area has a need for a Social Media Manager ... Analyze social media performance metrics and prepare reports on key insights * Stay up-to-date with ...

Showing results 21-40

Consumer Insight Research information

What is consumer insight research?

Consumer insight research is the process of gathering and analyzing data about consumers’ behaviors, needs, motivations, and preferences to help businesses make informed decisions. This research uses a variety of methods, such as surveys, interviews, focus groups, and data analytics, to uncover patterns and trends in consumer behavior. The insights gained enable companies to tailor their products, services, and marketing strategies to better meet the needs of their target audiences and improve customer satisfaction.

How does a consumer insight researcher typically collaborate with marketing and product development teams?

Consumer Insight Researchers play a crucial role in bridging the gap between customers and internal teams. They work closely with marketing to tailor campaigns based on consumer behavior and preferences identified through research. Additionally, they collaborate with product development to inform new features or products, ensuring offerings align with real customer needs. Regular meetings, presentations, and data-driven workshops are common ways these collaborations occur, making strong communication skills essential.

What are the key skills and qualifications needed to thrive as a consumer insight researcher, and why are they important?

To thrive as a Consumer Insight Researcher, you need strong analytical skills, proficiency in market research methodologies, and typically a degree in marketing, psychology, or a related field. Familiarity with data analysis tools such as SPSS, Qualtrics, or Tableau, as well as experience designing and interpreting surveys, is essential. Excellent communication, critical thinking, and curiosity help researchers translate data into actionable insights and effectively share findings with stakeholders. These skills and qualities are crucial for generating meaningful consumer insights that drive strategic business decisions.

What is the difference between Consumer Insight Research vs Consumer Data Analyst?

AspectConsumer Insight ResearchConsumer Data Analyst
Primary FocusUnderstanding consumer behaviors, motivations, and preferences to inform marketing strategiesAnalyzing consumer data sets to identify trends and patterns for business decision-making
Skills & ToolsQualitative research, survey design, focus groups, consumer psychologyData analysis, statistical tools, Excel, SQL, data visualization
Work EnvironmentMarket research firms, marketing departments, consulting agenciesCorporate, marketing agencies, data firms
Common TasksConducting interviews, focus groups, consumer segmentationData mining, reporting, trend analysis

While both roles analyze consumer information, Consumer Insight Research focuses on understanding consumer motivations and behaviors through qualitative methods, whereas Consumer Data Analysts primarily work with quantitative data to identify trends. Both roles are essential for developing effective marketing strategies but differ in approach and tools used.

What are popular job titles related to Consumer Insight Research jobs in Providence, RI?

For Consumer Insight Research jobs in Providence, RI, the most frequently searched job titles are:

What job categories do people searching Consumer Insight Research jobs in Providence, RI look for?

The top searched job categories for Consumer Insight Research jobs in Providence, RI are:

Infographic showing various Consumer Insight Research job openings in Providence, RI as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution.

Director, Global Merchandising

Samsonite

Mansfield, MA • Hybrid

Full-time

Posted 27 days ago


Samsonite rating

7.0

Company rating: 7.0 out of 10

Based on 6 frontline employees who took The Breakroom Quiz


Job description

The Director, Global Merchandising plays a critical role in executing Samsonite's global product and assortment strategy across regions and channels. Reporting to the Vice President, Global Product & Brand Strategy, this role is responsible for executing the VP's vision on global product, brand, and lifecycle strategies into actionable merchandising and assortment frameworks that drive brand consistency, commercial performance, and operational efficiency worldwide.

This leader partners closely with regional merchandising teams, Global Marketing & Ecommerce (GMEO), Product Management, Planning, Sourcing, and Visual Merchandising to ensure cohesive assortments, disciplined SKU governance, and a strong omnichannel brand experience across full-price retail, outlet, and ecommerce channels.

The role operates as a key integrator within a decentralized organization-communicating the VP's vision and global direction, enabling regional execution, and feeding market insights back into product and brand strategy. We work a hybrid schedule; 4 days on site, 1 day remote, weekly.

Global Merchandising & Assortment Strategy

  • Manage execution of the global assortment strategy across regions, channels, and product categories in alignment with the global product lifecycle framework.
  • Maintain global assortment and product architecture frameworks across channels (full-price retail, outlet, and ecommerce), enabling regional teams to tailor assortments while preserving global brand and commercial intent.
  • Ensure assortments align with global brand positioning, customer needs, and channel strategies as defined in partnership with Global Marketing & Ecommerce.

Omnichannel Experience & Go-to-Market Alignment

  • Partner with Global Marketing & Ecommerce to support seasonal go-to-market planning, ensuring assortments support global campaigns, brand storytelling, and coordinated product launches.
  • Manage alignment across merchandising, marketing, ecommerce, visual merchandising, and retail partners to deliver a cohesive omnichannel brand experience.
  • Support product flow and storytelling moments across channels to maximize product performance and brand impact.

SKU Governance, Lifecycle & Productivity

  • Manage day-to-day global SKU governance including SKU rationalization, productivity analysis, and lifecycle management.
  • Monitor and analyze SKU-level performance, margins, and inventory efficiency, escalating risks and opportunities to the VP as needed.
  • Partner with regional Product Management and Planning teams to determine end-of-life strategies, manage SKU exits, and improve assortment efficiency across regions and channels

Product Development Influence & Market Insights

  • Influence future product development by synthesizing regional sales performance, trend analysis, and consumer feedback into clear, actionable recommendations for the Global and regional Product teams.
  • Analyze competitive landscape, consumer trends, and regional insights to identify opportunities and risks within the global assortment.
  • Leverage regional market visits, store observations, consumer research, and external insights to inform global merchandising strategies and best-practice sharing.

Cross-Functional Collaboration & Ways of Working

  • Partner closely with regional merchandising leaders to ensure consistent adoption of global merchandising frameworks, calendars, and tools.
  • Collaborate with Visual Merchandising partners to support global standards for assortment presentation, collection flow, and storytelling.
  • Support global price architecture reviews in partnership with Product Management by contributing competitive benchmarks and assortment-level insights.
  • Act as a change agent in evolving global merchandising processes to improve speed, clarity, and execution discipline.

Leadership & Influence

  • Serve as a trusted thought partner to regional merchandising leaders, balancing global standards with regional relevance.
  • Influence across a matrixed organization without direct authority, driving alignment across merchandising, marketing, planning, and commercial stakeholders.
  • Partner and guide regional teams to build strategic merchandising capabilities and a continuous-improvement mindset.
Who we are:
Samsonite is the worldwide leader in superior travel bags, luggage, and accessories combining notable style with the latest design technology and the utmost attention to quality and durability. For more than 100 years, Samsonite has leveraged its rich heritage to create unparalleled products that fulfill the travel lifestyle needs of conscious movers everywhere.  With a portfolio of brands including Samsonite, Tumi, American Tourister, High Sierra, Gregory, Hartmann, and Lipault Paris, our products are sold in over 100 countries in North America, Asia, Europe and Latin America through our company-operated retail store, websites and a variety of retail partners.
Why you'll love working here:
  • Our employees matter. As a people-focused business, we work hard to provide meaningful rewards and development opportunities for our employees, recognizing performance, and creating a supportive working environment for them, wherever they are based.
  • Vibrant culture.  We are committed to a diverse and rich culture, welcoming people from all walks of life.  Our long-standing commitment to culture and inclusion empowers us to bring our authentic selves and unique differences to work every day.
  • Socially responsible.  We want to minimize our products' impact on the environment and help create positive journeys worldwide.  We do this by creating the best products using the most sustainable and innovative materials, methods, and models. 
What we value: 
At Samsonite, we do more than create the bags that move with our consumer, we inspire and celebrate the moments that move them. We believe we have a responsibility to the world in how we operate, the products we sell, the communities where we live and work, and how we treat the people we employ.  We're as diverse as travel itself, and like travel, your journey with Samsonite presents the opportunity to be a part of something bigger and explore your passions.  This is why we offer various paths for professionals and celebrate the knowledge and skills they bring to our team.  We are committed to a respectful workplace that allows our team members to bring their best selves to the workplace daily. 
Samsonite is an equal opportunity employer and is committed to promoting and maintaining a work environment in which all applicants, associates, customers, and other individuals are treated with dignity and respect free from unlawful harassment, discrimination, or retaliation.

Qualifications:

  • 8+ years of experience in merchandising, product management, or assortment planning within retail, wholesale, or consumer goods environments.
  • Demonstrated experience working in global or multi-region, matrixed organizations.
  • Strong analytical skills with the ability to translate data into clear merchandising actions.
  • Proven ability to influence cross-functional and regional stakeholders.
  • Excellent communication and presentation skills; comfortable working with senior leadership.
  • Deep understanding of global merchandising, assortment strategy, and product lifecycle management.
  • Bachelor's degree required; advanced degree a plus.
  • Experience partnering closely with marketing, ecommerce and brand teams.
  • Strong systems and process mindset; experience implementing or operating global tools preferred.
  • Prior experience in consumer durables or lifestyle brands strongly preferred.
  • Position based in Mansfield, MA.
  • Domestic travel: 10% / International travel: 40%


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