1

Business Development Bdr Jobs in Michigan (NOW HIRING)

Minitab is seeking a motivated and goal-oriented Business Development Representative (BDR) to join ... As a BDR, you will work within an assigned geographic region and/or industry vertical to generate ...

Posted today

As a BDR, you will be responsible for developing new retail business for all areas of our business ... Skill Development: Master core business competencies including Presentations, Customer Service ...

As a BDR, you will be responsible for developing new retail business for all areas of our business ... Skill Development: Master core business competencies including Presentations, Customer Service ...

Collaborate with Business Development and BDR teams to strengthen go-to-market execution and improve conversion across the funnel. * Support additional initiatives and responsibilities as business ...

next page

Showing results 1-20

Business Development Bdr information

What is a business development BDR?

Business Development BDRs, or Business Development Representatives, are professionals who focus on generating new business opportunities for a company. They typically identify and contact potential clients, qualify leads, and set up meetings for sales teams. BDRs play a crucial role in the early stages of the sales process, helping to build the company's pipeline and drive growth. Their work often involves outreach via phone, email, and social media, as well as research to find high-potential prospects.

What skills and qualifications are needed to thrive as a business development BDR?

To thrive as a Business Development BDR, you need strong sales acumen, lead generation expertise, and a foundational understanding of the company's products or services, often supported by a bachelor's degree in business or a related field. Familiarity with CRM systems like Salesforce, prospecting tools, and sales automation platforms is typically required. Exceptional communication, resilience, and relationship-building skills help BDRs connect with prospects and handle rejection effectively. These skills and qualifications are crucial for driving pipeline growth, achieving sales targets, and contributing to overall business expansion.

What challenges do business development BDRs face when generating new leads, and how can they overcome them?

Business Development BDRs often encounter challenges such as reaching decision-makers, dealing with gatekeepers, and standing out in a crowded market. To overcome these hurdles, it's important to develop personalized outreach strategies, leverage social selling tools like LinkedIn, and work closely with the marketing team to refine messaging. Persistence, adaptability, and continuous learning from feedback are key to building a robust pipeline and succeeding in this role.

What is the difference between Business Development Bdr vs Sales Development Representative?

AspectBusiness Development BdrSales Development Representative
Primary FocusGenerating new business opportunities and partnershipsQualifying inbound leads and setting appointments
Work EnvironmentOutbound prospecting, networking events, cold outreachInbound lead follow-up, CRM management
Required SkillsCommunication, research, relationship-buildingCommunication, qualification, persistence
Common Industry UsageBusiness services, tech, SaaSSoftware, tech, B2B sales

While both roles focus on lead generation, Business Development Bdrs typically engage in outbound prospecting to create new opportunities, whereas Sales Development Representatives mainly qualify inbound leads and set up sales meetings. Understanding these differences helps align job expectations and career paths in sales and business development.

What cities in Michigan are hiring for Business Development Bdr jobs?

Cities in Michigan with the most Business Development Bdr job openings:

Business Development BDR

Muskegon, MI • On-site

Lamar Advertising Company
Marketing • 1 - 5K employees

$43K - $49K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 8 days ago


Lamar Advertising rating

8.5

Company rating: 8.5 out of 10

Based on 25 frontline employees who took The Breakroom Quiz

12th of 79 rated media


Job description

Are you in search of a workplace that thrives on community connections through advertising? If so, we’d love to have you join our sales team! Our Lamar office in Muskegon, Michigan is now hiring a new Sales Account Executive (salary + commission) to help us bring innovative outdoor advertising campaigns to life for brands in Muskegon, MI and the surrounding areas. We need someone who understands the connection between marketing and sales and genuinely gets excited with each and every sale - big or small!
 

Rated #1 Sales team for 2025 on Comparably, our Sales Account Executives are the connection between Lamar and the communities we serve.  Our AE's meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long-term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities. 

Why Lamar?

Rated #1 Sales team for 2025 on Comparably
, our Sales Account Executives are the connection between Lamar and the communities we serve.  Our AEs meet and exceed sales objectives in their assigned territory by using professional sales techniques to develop long-term advertising relationships that grow not only Lamar advertising sales, but also our relationships in our communities. 
 
Lamar is a certified Great Place to Work, with 88% of employees in agreement. Lamar Advertising has also been named as a “Best Company to Work For” in U.S. News & World Report’s annual ranking.
  • Learn more about us on our official YouTube channel.
  • Check reviews and company updates on our Glassdoor page
  • Learn more about our Great Place to Work certification.

      What’s in it for you?

      • A Monday-Friday, 8:00 am - 5:00 pm schedule with paid holidays, with a combination of time spent in-office and selling in the field
      • First-year earning potential of $43,680 - $49,920, including commissions, dependent on experience and selling ability
      • No commission cap, so earning potential is unlimited as you grow your book of business!
      • Monthly auto and cell allowances for work-related expenses

      What can you expect from us?

      • Comprehensive 3-month training program with opportunities to participate in our corporate-hosted Lamar Sales School
      • Multiple medical plan options and health savings account
      • Hospital, Critical Illness, and Accident coverage
      • Dental and vision insurance
      • Short and long-term disability and paid parental leave
      • 120 hours of paid time off (PTO) that increases with tenure
      • 12 paid company holidays, including Presidents Day and Juneteenth
      • Employee Stock Purchase Plan
      • 401(k) plan with company match
      • Up to $1,200 value in employer-paid HSA contributions and cash rewards for engaging in our wellness program
      • A people-first culture that invests in connection, community involvement, and transparency around employee feedback
      • Ongoing professional development and internal leadership programs to maximize your career potential
      • Advancement opportunities, as our goal is to promote all Sales Managers from within!

      What we’re looking for in YOU:

      • Comfort making cold calls over the phone and in-person
      • Ability to make oral presentations and clearly articulate policies and procedures
      • Align with our values of inclusivity and effectively communicate with people of various social, cultural, economic, and educational backgrounds
      • Motivation to learn new technology and systems
      • Ability to exhibit effective time management and self-organization
      • Willingness to immerse yourself in the outdoor advertising industry with the intent of selling its benefits to businesses and customers
      • Ability to communicate professionally both verbally and in writing
      • Ability to perform effectively under fluctuating workloads
      • A knack for making connections and gaining the trust of others
      • Ability to meet a sales quota and utilize general sales techniques
      • Intrinsic self-motivation to overcome challenges and meet goals
      • Resilience in response to rejection

      Education and experience:

      • Current and Valid Driver’s License required
      • College Degree preferred
      • Previous Outdoor Advertising sales experience preferred
      • Proficiency in Microsoft Office Suite
      • CRM experience preferred
      Please note: Upon submitting your application, you will be asked to complete an 8-15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test! Not completing this assessment could result in disqualification from consideration for this position. 
       
      Candidates with a disability in need of an accommodation to fulfill our application requirements should email recruiting@lamar.com


      A day in the life:

      On a regular basis, you will:

      • Meet and exceed sales targets and monitor personal sales data and reports
      • Target businesses in the assigned area and visit each established Lamar client as well as competitors' clients in a specified time frame
      • Exhibit working knowledge of local and national competition
      • Cluster accounts to work them efficiently 
      • Identify potential growth areas and open new accounts
      • Use Lamar computer tools to locate prospects & follow up on leads, as well as prepare proposals, written presentations, and research
      • Develop their presentation skills by utilizing computer tools, and present to clients on a regular basis
      • Develop new product knowledge and selling skills
      • Actively participate in sales meetings, regional meetings, seminars, and trade shows
      • Perform administrative duties, such as:
        • Maintaining daily, weekly, and monthly sales plans a month in advance
        • Follow up on all client production orders and problem-solve any issues that may arise
        • Maintaining organized and up-to-date records of clients and sales activity

      Physical demands and work environment:

      • The work environment is a combination of an office environment and work in the field, making sales calls and servicing existing accounts.
      • The physical demands for this position include light lifting, seeing (with a focus on reading, color distinction, acuity, depth perception, and peripheral vision), sitting less than 50% of the time, standing, talking, turning, and walking.
      • Nights spent away from home traveling are less than 10%.

      Who we are:

      Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world. With over 360,000 displays across the United States and Canada, Lamar is dedicated to helping both local businesses and national brands reach broad audiences every day.

      We provide ad space through:

      • Billboards
      • Interstate logos
      • Handpainted murals
      • Transportation and airports
      • The largest network of digital billboards in the United States

      We live by the Golden Rule, and we operate with honesty and integrity in every aspect of our business. We are open with our employees, transparent with our customers, and loyal to the communities in which we serve. While Lamar is a large company, each office has its own culture and family atmosphere, making employees feel connected both locally and nationally.

      We are committed to sustainable and environmentally friendly business practices and use a number of innovative strategies to reduce our environmental impact. Please click here to learn more about Lamar's green initiatives.

      Lamar is an EEO/AA employer, including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic.

      Please note: Lamar Advertising does not sponsor or take over sponsorship of a work visa. Only candidates with U.S. work authorization not requiring sponsorship will be considered for employment.

      SMS and Email Communications: By providing your contact information and submitting this form, you agree to receive email and SMS communications from Lamar Advertising Company regarding job opportunities, hiring events, and career-related updates. Message and data rates may apply. You can opt out at any time by emailing recruiting@lamar.com or replying 'STOP' to text messages. Your information will be processed in accordance with our privacy policy.

      Disability Self-Identification: When applying for a job with Lamar, you will be asked to voluntarily self-identify whether you have a disability. Please take a moment to watch this video for clarification on why we're asking for this information!

      California Residents - Lamar collects personal information in the ordinary course of considering job applicants. This information may include, for example, name, address, phone number, and other contact information, employment history, reference contact information, and any other information provided by an applicant to Lamar.  By submitting an application, you consent to the use or sharing of this personal information solely for the purpose of consideration for employment by Lamar.  Lamar will not sell this information.

      #PrioritySales

      Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
      This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.


      What Lamar Advertising employees say

      Pay

      Benefits

      Hours and flexibility

      Workplace

      Get the full story on Breakroom


      Lamar Advertising logo

      About Lamar Advertising

      Sourced by ZipRecruiter

      Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world. With over 351,000 displays across the United States and Canada, Lamar is dedicated to helping both local businesses and national brands reach broad audiences every day.

      Industry

      Marketing

      Company size

      1,001 - 5,000 Employees

      Headquarters location

      Baton Rouge, LA, US

      Year founded

      1902