Brand Identity Designer Jobs in Virginia (NOW HIRING)

Job Description Summary:The Senior Graphic Designer is responsible for leading the creative development and execution of packaging, advertising, branding, editorial, and marketing design for C&H Cosmetics brands, including Ruby Kisses.
This role collaborates closely with Brand Management, Product Development, Marketing, and Brand Experience (BX) teams to develop compelling visual solutions that strengthen brand identity and support business growth. The ideal candidate possesses strong creative thinking, exceptional technical expertise in print production, and the ability to independently manage multiple projects from concept development through final production.
In addition to packaging and branding, this position plays a key role in developing advertising campaigns, providing art direction, designing catalogs and editorial materials, and ensuring production-ready artwork that meets the highest standards of quality, consistency, and manufacturability. The successful candidate will combine creative excellence with a deep understanding of print production processes, manufacturing requirements, and cross-functional collaboration in a fast-paced environment.Job Description:Senior Graphic Designer (Cosmetics)Position Summary

The Senior Graphic Designer is responsible for leading the creative development and execution of packaging, advertising, brand identity, editorial, and marketing design for C&H Cosmetics brands, including Ruby Kisses.

This role partners closely with Brand Management, Product Development, Marketing, and Brand Experience (BX) teams to deliver innovative, consumer-focused creative solutions that strengthen brand identity and support business growth. The ideal candidate is a highly experienced designer who can independently manage multiple brands, lead creative projects from concept through final production, and maintain exceptional quality across all touchpoints.

Essential ResponsibilitiesPackaging Design & Brand Development

• Lead the creative development of cosmetic packaging from concept through final production.
• Design and maintain packaging systems that reflect each brand's identity and market positioning.
• Develop innovative visual concepts for new product launches, line extensions, and packaging refreshes.
• Create production-ready artwork while ensuring consistency, functionality, and manufacturability.
• Ensure brand consistency across all packaging and consumer-facing materials.

Advertising Design & Art Direction

• Develop advertising campaigns and key visual concepts across print, digital, retail, and social media.
• Lead the creative direction for product launches, seasonal campaigns, and promotional initiatives.
• Translate marketing strategies into compelling visual communications.
• Provide art direction for photography, product imagery, lifestyle visuals, and campaign assets.
• Collaborate with cross-functional teams to ensure all creative executions align with brand objectives.

Brand Experience (BX)

• Design retail displays, POP materials, merchandising graphics, promotional assets, and customer-facing visual communications.
• Support in-store and retail marketing initiatives by developing impactful brand experiences.
• Collaborate closely with the Brand Experience team to maintain consistent visual storytelling across all retail environments.

Catalog & Editorial Design

• Design, organize, and maintain corporate product catalogs and brand presentation materials.
• Develop editorial layouts, product brochures, lookbooks, sales materials, and printed marketing collateral.
• Manage layout systems, typography, image hierarchy, and visual consistency across multi-page publications.
• Ensure all product information and visual assets remain accurate and up to date.

Print Production & Artwork Management

• Prepare production-ready artwork for packaging and printed materials.
• Possess extensive knowledge of print production, color management, finishing techniques, and manufacturing processes.
• Review proofs, color separations, print specifications, and production files to ensure quality and accuracy.
• Collaborate with domestic and overseas vendors throughout the production process.
• Troubleshoot production issues while maintaining project timelines and quality standards.

Cross-functional Collaboration

• Partner closely with Brand Management, Product Development, Marketing, Sales, and Brand Experience teams throughout the product development process.
• Participate in creative brainstorming, product planning, and strategic design discussions.
• Manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
• Effectively communicate design rationale and present creative solutions to stakeholders.

Senior Designer Responsibilities

• Independently manage multiple brands and lead design projects from concept development through final production with minimal supervision.
• Demonstrate strong ownership, accountability, and decision-making throughout the creative process.
• Proactively identify opportunities to improve creative quality, workflow efficiency, and design standards.
• Balance creativity with business objectives, manufacturing requirements, and production feasibility.
• Maintain a high standard of craftsmanship while delivering projects on schedule.

Qualifications

• Bachelor's degree in Graphic Design, Visual Communications, or a related field.
• 7+ years of professional graphic design experience, preferably within the cosmetics, beauty, consumer products, or CPG industry.
• Strong portfolio demonstrating expertise in packaging design, advertising, branding, editorial design, and print production.
• Advanced proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Strong understanding of typography, layout, color theory, and visual communication principles.
• Extensive knowledge of print production, color management, packaging materials, finishing methods, and manufacturing processes.
• Experience developing artwork for mass production.
• Excellent organizational, project management, and time management skills.
• Ability to manage multiple priorities and perform effectively under tight deadlines.
• Strong communication and presentation skills with the ability to collaborate across cross-functional teams.

Preferred Qualifications

• Experience in the beauty, cosmetics, or personal care industry.
• Experience managing multiple consumer brands simultaneously.
• Experience designing retail displays, POP materials, and Brand Experience assets.
• Experience developing advertising campaigns and providing creative art direction.
• Experience with AI-assisted creative tools and emerging design technologies.
• Knowledge of digital marketing assets, eCommerce creative, and social media design.
• Experience working with international vendors and manufacturing partners.

Success Profile

The ideal candidate is a strategic and hands-on creative professional who understands the complete design lifecycle-from concept development and creative strategy to print production and final execution. This individual combines strong creative thinking with technical production expertise and thrives in a collaborative, fast-paced environment while independently leading projects and maintaining the highest standards of design excellence.

Benefits

• Premium Medical Insurance Coverage

• 401(k) Savings Plan

• Paid Time Off (PTO) based on seniority

• Paid Holidays

Additional Workplace Offerings (subject to change or eligibility.)

• Annual Bonus Plan

• Onsite Employee Fitness Center with Indoor Racquetball Court and Yoga Room

• Summer Fridays

• Complimentary Gourmet Breakfast, Lunch, and Dinner

• Relocation Support for New Hires

• Work Anniversary Recognitions

• Congratulatory & Condolence Gifts

• Employee Referral Bonus Program

• License/Certification Reimbursements

• Corporate Employee Discounts

• Visa Sponsorships (100% paid by the company) i.e., New H-1B, H-1B Transfer, O-1, and Green Card

• Commuter Support (Shuttle Bus Program and EZPass Support)

• Vehicle Perks

Qualification(s):Education(s):Bachelor of Arts (B.A): Graphic Design (Required)Work Experience:Experience Range III: 4 - 8 years of relevant experience or industry exposure in a related fieldSkill(s):Adobe Illustrator, Adobe InDesign, Adobe PhotoshopLanguage(s):English, KoreanCertification(s):Not Applicable

The anticipated compensation range is

22.75 - 44.50 USD Hourly

Actual compensation will be determined based on various factors including qualifications, education, experience, and location. The pay range is subject to change at any time dependent on a variety of internal and external factors.

Kiss Nail Products, Inc., KDC GA Corp., Ivy Enterprises, Inc., AST Systems, LLC, Red Beauty, Inc., or Dae Do, Inc. (collectively, the "Company") is an equal opportunity employer and is committed to a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, or any other characteristic protected by law.