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Brand Creative Jobs in California (NOW HIRING)

Job Summary The Director of Brand Creative leads the overall creative vision and execution across multiple direct-to-consumer and B2B brands. This role is responsible for developing brand identity ...

Dir, Brand Creative

Cypress, CA · On-site

$158K - $245K/yr

Creative strategy & brand stewardship * Lead and evolve creative direction across DTC brands and the B2B channel, ensuring distinct brand voices and consistent standards * Maintain and apply brand ...

Dir, Brand Creative

Cypress, CA · Hybrid

$158K - $245K/yr

Creative strategy & brand stewardship * Lead and evolve creative direction across DTC brands and the B2B channel, ensuring distinct brand voices and consistent standards * Maintain and apply brand ...

Brand Creative, Apple TV Marketing Apple TV's Marketing team crafts world-class campaigns that connect audiences with high-quality stories, building brand awareness and loyalty. We drive innovation ...

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Brand Creative information

See California salary details

$9

$18

$25

How much do brand creative jobs pay per hour?

As of Aug 23, 2026, the average hourly pay for brand creative in California is $18.69, according to ZipRecruiter salary data. Most workers in this role earn between $15.19 and $21.83 per hour, depending on experience, location, and employer.

What is a brand creative?

Brand Creatives are professionals responsible for developing and executing visual and messaging strategies that convey a brand's identity, values, and personality. They work on creating brand assets such as logos, advertisements, packaging, and digital content to ensure consistency across all platforms. Brand Creatives collaborate closely with marketing, design, and product teams to craft compelling narratives and visuals that engage customers and strengthen brand recognition. Their work is crucial in differentiating a company from its competitors and building lasting relationships with consumers.

How does a brand creative typically collaborate with marketing and product teams to execute campaigns?

Brand Creatives work closely with both marketing and product teams to ensure that campaign visuals and messaging align with the overall brand strategy. They participate in brainstorming sessions, translate marketing objectives into compelling creative concepts, and provide design direction for campaign assets. Regular collaboration ensures consistency across channels and allows for feedback loops that refine the creative output. This cross-functional teamwork is essential for delivering cohesive and impactful campaigns that resonate with target audiences.

What are the key skills and qualifications needed to thrive as a brand creative, and why are they important?

To thrive as a Brand Creative, you need a strong background in visual design, branding strategy, and creative concept development, often supported by a degree in design, marketing, or a related field. Proficiency in design software like Adobe Creative Suite and familiarity with digital marketing platforms are typically required. Outstanding communication, collaboration, and storytelling skills help you translate brand values into compelling visuals and campaigns. These skills are crucial for creating cohesive, impactful brand identities that engage audiences and drive business success.

What is the difference between Brand Creative vs Graphic Designer?

AspectBrand CreativeGraphic Designer
Primary FocusDeveloping brand identity, messaging, and overall brand strategyCreating visual content like logos, layouts, and illustrations
Skills & CredentialsBranding, marketing, communication, designDesign software, visual arts, typography
Work EnvironmentMarketing teams, branding agencies, corporate branding departmentsDesign studios, advertising agencies, in-house design teams
Industry UsageUsed across marketing, advertising, branding projectsUsed primarily in visual content creation for various media

While both roles involve creative skills, a Brand Creative focuses on shaping and maintaining a company's overall brand identity and messaging, whereas a Graphic Designer specializes in producing visual content. The Brand Creative's work is broader, encompassing strategy and brand consistency, while Graphic Designers focus on visual execution.

What does a brand creative do?

A brand creative develops visual and conceptual content to communicate a company's identity and values. They work on branding strategies, create designs for marketing materials, and use tools like Adobe Creative Suite to ensure consistent brand messaging across platforms.

What are popular job titles related to Brand Creative jobs in California?

For Brand Creative jobs in California, the most frequently searched job titles are:

What cities in California are hiring for Brand Creative jobs?

Cities in California with the most Brand Creative job openings:

Infographic showing various Brand Creative job openings in California as of August 2026, with employment types broken down into 80% Full Time, 19% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $38,876 per year, or $18.7 per hour.

Director, Brand Creative

Vets Hired

Cypress, CA

Full-time

Posted 20 days ago


Job description

Job Summary

The Director of Brand Creative leads the overall creative vision and execution across multiple direct-to-consumer and B2B brands. This role is responsible for developing brand identity, creative strategy, digital campaigns, AI-enabled creative production, studio and location photography, marketing assets, and team leadership. The position works closely with eCommerce, Growth, and Brand teams to deliver high-quality creative content that supports business growth and brand consistency.

Key Responsibilities:

  • Lead creative strategy and brand direction across multiple brands.
  • Maintain and enforce brand guidelines to ensure consistent messaging across all marketing channels.
  • Develop creative concepts for digital campaigns, seasonal promotions, and marketing initiatives.
  • Partner with eCommerce and Growth teams to align creative assets with business objectives.
  • Oversee AI-enabled creative production processes and improve creative workflows.
  • Direct studio and on-location photo/video shoots from planning through final delivery.
  • Produce creative assets for digital marketing, social media, email campaigns, websites, sales materials, and events.
  • Support creative development for both B2C and B2B marketing initiatives.
  • Lead, mentor, and develop an in-house creative team while improving processes and collaboration.
  • Stay current with emerging creative technologies, AI tools, and design trends.

Qualifications:

  • 8+ years of creative leadership experience.
  • Experience leading multi-brand creative projects across digital and brand marketing.
  • Strong portfolio demonstrating campaign, digital, email, social media, and branding work.
  • Experience managing creative teams and directing photo/video productions.
  • Knowledge of AI-powered creative tools and workflows.
  • Experience developing and maintaining brand guidelines.
  • Strong collaboration skills with marketing, eCommerce, and business stakeholders.
  • Experience with B2B marketing, UX/web design, or home furnishings is preferred.