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Brand Associate Jobs in Reading, MA (NOW HIRING)

As a Senior Associate Brand Manager, you will cultivate and leverage consumer and category insights to accelerate new and existing platforms through winning go-to-market strategies. In this role, you ...

S. Brand Management team as an Associate Brand Manager, serving as a lead on activation, measurement and evaluation of the US BU annual marketing programs and campaigns to drive brand equity and ...

S. Brand Management team as an Associate Brand Manager, serving as a lead on activation, measurement and evaluation of the US BU annual marketing programs and campaigns to drive brand equity and ...

About the role As a Brand Associate, you're an integral part of our team and bring our brand to life for our customers. You're responsible for engaging and connecting with our customers by providing ...

We've built our brand on staying true to our roots while always being out in front of what's next ... About the role As a Brand Associate, you're an integral part of our team and bring our brand to ...

We've built our brand on staying true to our roots while always being out in front of what's next ... About the role As a Brand Associate, you're an integral part of our team and bring our brand to ...

Associate Director of Brand Strategy Cooley is seeking an Associate Director of Brand Strategy to join the Marketing and Client Development team. Position summary: This role is part of the Strategy ...

Showing results 21-40

Brand Associate information

See Reading, MA salary details

$33.8K

$101.2K

$129.8K

How much do brand associate jobs pay per year?

As of Aug 19, 2026, the average yearly pay for brand associate in Reading, MA is $101,228.00, according to ZipRecruiter salary data. Most workers in this role earn between $91,300.00 and $118,700.00 per year, depending on experience, location, and employer.

What is a brand associate?

Brand Associates are entry-level retail professionals responsible for promoting a brand's image and ensuring customers have a positive shopping experience. They typically assist customers on the sales floor, manage merchandise, and support store operations. Brand Associates also help maintain store displays, restock inventory, and provide product information to shoppers. Their role is essential in creating a welcoming environment and driving sales through excellent customer service.

What are the key skills and qualifications needed to thrive as a brand associate, and why are they important?

To thrive as a Brand Associate, you need a solid understanding of marketing principles, brand management, and a relevant degree such as marketing or communications. Familiarity with digital marketing tools, social media platforms, and analytics software like Google Analytics is typically required. Strong organizational skills, creativity, and effective communication help Brand Associates excel in collaborative and fast-paced environments. These skills are crucial for ensuring consistent brand messaging, driving engagement, and supporting overall brand growth.

How does a brand associate typically collaborate with other departments to ensure consistent brand messaging?

Brand Associates often work closely with marketing, sales, and product teams to maintain a unified brand message across all channels. They may participate in cross-functional meetings, share feedback from customer interactions, and support campaign rollouts to ensure consistency. This collaboration helps align promotional materials, in-store displays, and digital content with the overall brand vision, making communication and teamwork key aspects of the role.

What is the difference between Brand Associate vs Marketing Coordinator?

AspectBrand AssociateMarketing Coordinator
Required CredentialsHigh school diploma or equivalent; some roles prefer marketing or business courseworkBachelor's degree in marketing, communications, or related field
Work EnvironmentRetail stores, brand events, promotional settingsOffice settings, marketing departments, event planning
Employer & Industry UsageConsumer brands, retail, fashionAdvertising agencies, corporate marketing teams
Common Search & Comparison IntentUnderstanding entry-level brand rolesExploring marketing career paths

The main difference between a Brand Associate and a Marketing Coordinator lies in their scope and responsibilities. A Brand Associate typically focuses on supporting brand presence through retail and promotional activities, often requiring less formal education. In contrast, a Marketing Coordinator handles broader marketing campaigns, planning, and coordination, usually with a bachelor's degree. Both roles are essential in brand promotion but differ in complexity and work environment.

Is a brand associate an entry-level job?

Yes, a brand associate position is typically considered an entry-level job that involves supporting marketing and branding efforts, often requiring basic communication skills and familiarity with social media or promotional activities. It usually does not require extensive prior experience and can serve as a starting point for a career in marketing or sales.

Is branding a good career?

Brand Associate roles involve supporting brand strategies, marketing campaigns, and consumer engagement, often requiring creativity and communication skills. Careers in branding can be stable and offer opportunities for advancement in marketing and advertising industries, with some roles requiring knowledge of digital tools and market research. Overall, branding can be a rewarding career for those interested in building brand identity and consumer perception.

What are the most commonly searched types of Brand jobs in Reading, MA?

The most popular types of Brand jobs in Reading, MA are:

What are popular job titles related to Brand Associate jobs in Reading, MA?

For Brand Associate jobs in Reading, MA, the most frequently searched job titles are:

What cities near Reading, MA are hiring for Brand Associate jobs?

Cities near Reading, MA with the most Brand Associate job openings:

Infographic showing various Brand Associate job openings in Reading, MA as of August 2026, with employment types broken down into 1% As Needed, 68% Full Time, 29% Part Time, 1% Temporary, and 1% Contract. Highlights an 96% Physical, 2% Hybrid, and 2% Remote job distribution, with an average salary of $101,228 per year, or $48.7 per hour.

Senior Associate Brand Manager

Wellness Pet

Burlington, MA • Hybrid

$101K - $148K/yr

Full-time

Posted 11 days ago


Job description

The Wellness Pet Company is on a mission to help the next generation of pet parents fulfill a shared life of wellbeing with their pets through a foundation of proven nutrition. We are committed to crafting high-quality pet food, dental chews, treats, and topper recipes that are made with the perfect balance of high-quality natural ingredients paired with the latest scientific research and technologies. As a community of people working together, Wellies are positively obsessed with how to deliver proven health outcomes that pet parents can see and pets can taste. Wellies bring their best to work every day, come ready to collaborate, embrace the hard things, and own their outcomes.

This role reports to the Director and is based out of our Burlington, Massachusetts office four days a week, working remotely on Fridays. Team members must reside within or be willing to relocate to a commutable distance from our Burlington office.

What Youll Accomplish:

As a Senior Associate Brand Manager, you will cultivate and leverage consumer and category insights to accelerate new and existing platforms through winning go-to-market strategies. In this role, you will:

  • Establish and maintain a deep, working-level knowledge of our consumer, category, brand, and products.

  • Leverage multiple sources of data to report accurately and regularly on brand performance and category trends, driving towards actionable insights.

  • Utilize your data insights and market observations to identify new opportunity areas for the dog food business, driving thoughtful discussions to test, learn, and grow.

  • Help ideate a consumer insight-driven pipeline then lead cross-functional teams and projects to execute new item launches and go-to-market plans with excellence.

  • Support the development and execution of annual brand plans that include marketing campaigns, new product launches, promotional plans, merchandising, and distribution opportunities.

  • Utilize your knowledge of the consumer, category, and competition to drive continuous growth and improvement for the dog food business (and yourself!).

  • Be a key contributor to the management and growth objectives of the Wellness Pet business.

Who Were Looking For:

Team Wellie is a group of people who are truly obsessed with all the best ways about winning for the consumer and the pets they love. And so, we are seeking an individual who:

  • Always starts with the consumer

  • Is dedicated to doing it right the first time

  • Brings their best every day

  • Has an all-in mindset

  • Embraces the hard things and does them right away

  • Owns their outcomes

  • Gives back to their community

The ideal candidate will possess:

  • A minimum of 2 years of post-MBA CPG Brand Management experience or 3+ years of CPG Brand Management experience for candidates without an MBA

  • Proven analytical skills and a strategic mindset

  • Proficient in Nielsen or IRI

  • Strong creative eye and experience in packaging and marketing asset creation

  • Experience and proven ability to lead, influence, and collaborate with cross-functional teams

  • Track-record of always demonstrating grace and a positive (yet pragmatic) attitude towards challenges and opportunities

Why Wellness Pet?

We care about the wellbeing of our people, their families, and their pets. We treat every Wellie to a best-in-class benefits package, a warm and welcoming environment, and a place where you can learn and grow professionally. More information about what makes us special can be found on our website. The Wellness Pet Company is proud to be an equal opportunity workplace. We foster an inclusive work environment and are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or veteran status.

The annual salary range for this position is $101,600 to $148,300, based on a full-time work schedule, anticipated responsibilities, market benchmarks, and organizational equity. Compensation may vary within that pay range depending on the selected candidates professional background, experience, operational needs, and other considerations permitted by law. The full compensation details will be communicated upon finalization of the employment offer and may include eligibility for participation in a bonus program.

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