Digital Marketing Specialist (Onsite Position) We need someone who understands today's digital marketing world and can help manage online campaigns, social media, Klaviyo, blog content, website ...
Quick apply
Digital Marketing Specialist (Onsite Position) We need someone who understands today's digital marketing world and can help manage online campaigns, social media, Klaviyo, blog content, website ...
Digital Marketing Specialist (Onsite Position) We need someone who understands today's digital marketing world and can help manage online campaigns, social media, Klaviyo, blog content, website ...
Digital Marketing Specialist (Onsite Position) We need someone who understands today's digital marketing world and can help manage online campaigns, social media, Klaviyo, blog content, website ...
Digital Marketing Specialist (Onsite Position) We need someone who understands today's digital marketing world and can help manage online campaigns, social media, Klaviyo, blog content, website ...
Digital Marketing Specialist (Onsite Position) We need someone who understands today's digital marketing world and can help manage online campaigns, social media, Klaviyo, blog content, website ...
Wordpress Tutor
Kalamazoo, MI · Remote
$18 - $40/hr
... online Wordpress tutors nationally. As a tutor on the Varsity Tutors Platform, you'll have the ... blog posts, installing essential plugins, configuring navigation menus, optimizing for search ...
Wordpress Tutor
Kalamazoo, MI · Remote
$18 - $40/hr
... online Wordpress tutors nationally. As a tutor on the Varsity Tutors Platform, you'll have the ... blog posts, installing essential plugins, configuring navigation menus, optimizing for search ...
Wordpress Tutor
Detroit, MI · Remote
$18 - $40/hr
... online Wordpress tutors nationally. As a tutor on the Varsity Tutors Platform, you'll have the ... blog posts, installing essential plugins, configuring navigation menus, optimizing for search ...
Wordpress Tutor
Detroit, MI · Remote
$18 - $40/hr
... online Wordpress tutors nationally. As a tutor on the Varsity Tutors Platform, you'll have the ... blog posts, installing essential plugins, configuring navigation menus, optimizing for search ...
Wordpress Tutor
Ann Arbor, MI · Remote
$18 - $40/hr
... online Wordpress tutors nationally. As a tutor on the Varsity Tutors Platform, you'll have the ... blog posts, installing essential plugins, configuring navigation menus, optimizing for search ...
Wordpress Tutor
Ann Arbor, MI · Remote
$18 - $40/hr
... online Wordpress tutors nationally. As a tutor on the Varsity Tutors Platform, you'll have the ... blog posts, installing essential plugins, configuring navigation menus, optimizing for search ...
DR Copywriter
Williamsburg, MI · On-site
$80K - $100K/yr
For the next 5-6 months, you'll also support blog and SEO content as we expand our organic footprint. This is a temporary component and will not dilute the primary focus on direct response ...
DR Copywriter
Williamsburg, MI · On-site
$80K - $100K/yr
For the next 5-6 months, you'll also support blog and SEO content as we expand our organic footprint. This is a temporary component and will not dilute the primary focus on direct response ...
DR Copywriter
Williamsburg, MI · Remote
For the next 5-6 months, you'll also support blog and SEO content as we expand our organic footprint. This is a temporary component and will not dilute the primary focus on direct response ...
DR Copywriter
Williamsburg, MI · Remote
For the next 5-6 months, you'll also support blog and SEO content as we expand our organic footprint. This is a temporary component and will not dilute the primary focus on direct response ...
Maintain and update website content, including landing pages, news articles, blog posts, case studies, industry insights, and related online materials. * Coordinate with internal stakeholders to ...
Maintain and update website content, including landing pages, news articles, blog posts, case studies, industry insights, and related online materials. * Coordinate with internal stakeholders to ...
Maintain and update website content, including landing pages, news articles, blog posts, case studies, industry insights, and related online materials. * Coordinate with internal stakeholders to ...
Maintain and update website content, including landing pages, news articles, blog posts, case studies, industry insights, and related online materials. * Coordinate with internal stakeholders to ...
Maintain and update website content, including landing pages, news articles, blog posts, case studies, industry insights, and related online materials. * Coordinate with internal stakeholders to ...
Maintain and update website content, including landing pages, news articles, blog posts, case studies, industry insights, and related online materials. * Coordinate with internal stakeholders to ...
Maintain and update website content, including landing pages, news articles, blog posts, case studies, industry insights, and related online materials. * Coordinate with internal stakeholders to ...
Maintain and update website content, including landing pages, news articles, blog posts, case studies, industry insights, and related online materials. * Coordinate with internal stakeholders to ...
Design and produce branded assets for social media platforms, including infographics, blog previews ... Provide insights on social media community feedback and online reviews.
Design and produce branded assets for social media platforms, including infographics, blog previews ... Provide insights on social media community feedback and online reviews.
Be Seen First
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Muskegon, MI · On-site
Write editorial content for trade publications, blog posts, social media accounts. * Assist the ... Maintain social media presence through online channels including LinkedIn. * Research best ...
Quick apply
Be Seen First
Marketing Specialist
Muskegon, MI · On-site
Write editorial content for trade publications, blog posts, social media accounts. * Assist the ... Maintain social media presence through online channels including LinkedIn. * Research best ...
... blog posts. Maintain content governance and quality standards, ensuring that all online materials align with LECO's brand voice and style guidelines. Work with subject matter experts and Product ...
Quick apply
... blog posts. Maintain content governance and quality standards, ensuring that all online materials align with LECO's brand voice and style guidelines. Work with subject matter experts and Product ...
Be Seen First
Marketing Specialist
Muskegon, MI · On-site
Write editorial content for trade publications, blog posts, social media accounts. * Assist the ... Maintain social media presence through online channels including LinkedIn. * Research best ...
Quick apply
Be Seen First
Marketing Specialist
Muskegon, MI · On-site
Write editorial content for trade publications, blog posts, social media accounts. * Assist the ... Maintain social media presence through online channels including LinkedIn. * Research best ...
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Ann Arbor, MI · On-site
$65K - $85K/yr
Write and produce a wide range of high-level materials-including press releases, blog posts ... online scientific communities. * Track, analyze, and leverage digital engagement metrics to ...
Communication Lead
Ann Arbor, MI · On-site
$65K - $85K/yr
Write and produce a wide range of high-level materials-including press releases, blog posts ... online scientific communities. * Track, analyze, and leverage digital engagement metrics to ...
Some of the core areas of focus for our team include pricing, online advertising, uplift and ... Blog) About the Job Based on your passion and background, you may choose to work in a few different ...
Some of the core areas of focus for our team include pricing, online advertising, uplift and ... Blog) About the Job Based on your passion and background, you may choose to work in a few different ...
Some of the core areas of focus for our team include pricing, online advertising, uplift and ... Blog) About the Job Based on your passion and background, you may choose to work in a few different ...
Some of the core areas of focus for our team include pricing, online advertising, uplift and ... Blog) About the Job Based on your passion and background, you may choose to work in a few different ...
Some of the core areas of focus for our team include pricing, online advertising, uplift and ... Blog) About the Job Based on your passion and background, you may choose to work in a few different ...
Some of the core areas of focus for our team include pricing, online advertising, uplift and ... Blog) About the Job Based on your passion and background, you may choose to work in a few different ...
Blog Online information
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Full-time
Posted 28 days ago
Job description
Position Title: Digital Marketing Specialist (Onsite Position)
We need someone who understands today's digital marketing world and can help manage online campaigns, social media, Klaviyo, blog content, website marketing, and paid advertising. This person should be able to follow a weekly plan, create strong content, track results, and help drive more traffic, engagement, online sales, rental reservations, and store visits.
Main responsibilities would include:
- Manage Google Ads campaigns for products, rentals, services, sales, and seasonal categories
- Build and send email campaigns through Klaviyo
- Create and improve Klaviyo flows, including welcome emails, abandoned cart, browse abandonment, post-purchase, win-back, and seasonal campaigns
- Manage Facebook and Instagram content with a consistent weekly plan
- Create posts, stories, reels, product features, rental content, sale posts, and seasonal outdoor content
- Use real store products, displays, new arrivals, staff picks, rentals, and outdoor lifestyle content
- Help create SEO-focused blog posts that bring organic traffic to the website
- Write content around rentals, kayaks, canoes, paddle boards, camping, footwear, apparel, ski, snowboard, and Michigan outdoor activities
- Support website marketing updates, including banners, landing pages, blog posts, promotional content, and collection page copy
- Make sure emails, ads, social media, blogs, and campaigns link back to the correct website pages
- Track performance and report what is working and what needs to improve
- Follow a weekly digital marketing calendar and complete tasks consistently
Skills we should look for:
- Google Ads experience
- Klaviyo experience
- Email and SMS marketing experience
- Social media marketing experience
- SEO and blog-writing knowledge
- Basic Shopify knowledge
- Google Analytics knowledge
- Strong writing and communication skills
- Good eye for photos, videos, layout, and brand presentation
- Ability to create content that supports sales, rentals, and customer engagement
Important qualities:
- Organized and proactive
- Creative but able to follow a plan
- Comfortable working with digital tools
- Understands how websites, email, ads, blogs, and social media work together
- Can look at results and improve campaigns
- Understands seasonal retail and local customers
- Can create content that matches the Bill & Paul's brand
- Stays aware of what is happening in the store each week and turns that into marketing content
What this person should help improve:
- Website traffic
- Google Ads performance
- Email open rates and click-through rates
- Online sales
- Rental reservations
- Social media consistency
- SEO blog traffic
- Customer engagement
- Digital brand presence
- Connection between the store, website, email, ads, and social media
A background check is required for all offers of employment.
About Bill & Pauls Sporthaus
Sourced by ZipRecruiter
Company size
11 - 50 Employees
Headquarters location
Grand Rapids, MI, US
Year founded
1961