Behavior Marketing Jobs in Calgary, AB (NOW HIRING)

Our employees are at the heart of everything we do. Together, we help people, businesses, and society prosper in good times and be resilient in bad times.

Our employee promise represents Intact's commitment to you in exchange for living our Values, striving to do your best work, being open to change and investing in your career. In return, we promise to provide support, opportunities and performance-led financial rewards at a workplace where you can shape the future, win as a team and grow with us.

Pay at Intact is about much more than just salary.

• Flexible work arrangements and a hybrid work model

• Possibility to purchase up to 5 extra days off per year

• Multiple benefits offered to support physical and mental wellbeing, including telemedicine, Wellness account and much more

• Share plan & other savings: up to 12% of salary or even more (ask how you could earn guaranteed income for life)

Salary range (but not limited to):

Annual bonus target, based on the base salary, with a potential payout of up to double the target (subject to personal and company performance):

As part of our commitment to Win As A Team, we share our success with employees through our annual bonus plan and Employee Share Purchase Plan (ESPP) - with Intact matching 50% of your net shares.

Our pension offerings provide flexibility and long-term security for our employees beyond their careers. We are one of the few companies offering the opportunity to receive guaranteed income for life via our defined benefit pension plan.

Salary for the candidate will be determined taking into consideration a number of factors including: experience, skills, qualifications, anticipated contribution to role, internal equity, etc. The salary range presented above is based on a 35-hour workweek and would represent a majority of different candidate profiles. However, we encourage candidates who may fall outside of this range to apply as well.

About the role

In this role you will be responsible for delivering strategic and impactful marketing and communications campaigns to our large network of brokers. Your mandate will be focused on building a stronger National B2B brand to better differentiate Intact in the marketplace, mobilizing and engaging the distribution network and our internal teams to maximize the organization's growth.

You'll have the chance to impact strategy, build a wide range of projects and identify mandates that will foster growth and generate impactful results in a team in transformation. You'll get to interact with a variety of internal stakeholders in multidisciplinary forums. Our team offers constant opportunities to think outside the box, in a dynamic and collaborative environment.

About the team

You will lead a team of dedicated and inspiring outperformers across Canada. The team is a mix of marketing & communications professionals who like to work hard and go the extra mile to deliver on our objectives while also having some fun along the way. This role reports to the Director of Marketing & Communications.

What you'll do here:

• Lead, coach and manage individuals to achieve overall objectives, while developing their skills.
• Coach and train team members in performance management and career development.
• Develop marketing and communications strategies to deliver on business objectives.
• Lead the planning and implementation of annual marketing and communications plan to support growth for Intact Insurance commercial lines business, Intact Prestige and digital adoption.
• Develop targeted and effective strategies to facilitate communication and influence behavior.
• Recommend and influence strategic decisions by providing high level expertise in marketing and communications areas.
• Curate compelling, insights-driven content to strategically share the Intact story.
• Stay informed of industry trends, emerging technologies, and best practices in communications to continuously enhance the effectiveness of our communication strategies.

What you'll bring to the table:

• Bachelor's degree in communications, marketing, business administration (or a related field), or an equivalent combination of education and experience.
• 8+ years of progressive experience in marketing and/or communications.
• 5+ years of people management experience, with a proven ability to lead, coach, and develop others.
• Proven B2B marketing experience, with strong strategic thinking and a results-driven, action-oriented mindset.
• Commercial insurance experience is an asset.
• Exceptional written and verbal communication skills.
• Comfortable challenging the status quo and proactively optimizing ways of working.
• Strong commitment to talent management and development.
• Strong leadership and influencing skills; ability to build relationships with internal and external partners.
• Demonstrated strength in prioritization, enabling teams to focus on what matters most.
• Ability to navigate a matrixed organization and build strong, collaborative relationships across Intact Financial Corporation.
• Recognized as a trusted advisor with strong expertise and storytelling capabilities.
• Drives change by challenging the status quo and energizes others with a "can-do" attitude.
• Lives the Intact Values: shows care for people, is open and honest, and takes accountability.
• For candidates located in Quebec, bilingualism is required considering the necessity to interact on a regular basis with English-speaking colleagues across the country.
• No Canadian work experience required, but must have authorization to work in Canada.

#LI-hybrid

We are an equal opportunity employer

At Intact, our Value of respect is founded on seeing diversity as a strength. We strive to create an accessible workplace where employees feel valued, included and encouraged to share their unique perspectives.

We encourage applications from individuals who are members of equity-deserving groups, including but not limited to women, Indigenous peoples, persons with disabilities, Black people, and members of the 2SLGBTQI+ community.

As part of Intact's commitment to reconciliation, we acknowledge that we work, meet and travel across the land currently called Canada, originally inhabited by First Nations, Metis and Inuit people. This history extends through many centuries and continues to evolve today.

We have policies to ensure equal access and participation for people with disabilities, including providing workplace adjustments (accommodations). A copy of applicable policies is available on request.

If we can provide a specific adjustment to make the recruitment process more accessible for you, please let us know when we reach out about a job opportunity. We'll work with you to meet your needs.

Learn more about our recruitment process and your candidate journey here.

Please note that Intact does not provide sponsorship or other support for immigration-related matters including but not limited to employer-specific closed work permits. Candidates must be eligible to work in Canada from the anticipated start date and throughout their employment and are solely responsible for maintaining their work eligibility.

If you are an employee of Intact or belairdirect, please apply for this role on Internal Career Site.