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Automotive Marketing Representative Jobs (NOW HIRING)

Lost Pines Toyota

Marketing Representative

Bastrop, TX · On-site

$18 - $26/hr

Our automotive dealership is seeking a Marketing Representative to help grow our digital presence, showcase our vehicles and services, support community engagement, and create marketing materials ...

Lost Pines Toyota

Marketing Representative

Bastrop, TX · On-site

Our automotive dealership is seeking a Marketing Representative to help grow our digital presence, showcase our vehicles and services, support community engagement, and create marketing materials ...

Lost Pines Toyota

Marketing Representative

Bastrop, TX · On-site

$18 - $26/hr

Our automotive dealership is seeking a Marketing Representative to help grow our digital presence, showcase our vehicles and services, support community engagement, and create marketing materials ...

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All JobsAutomotive Marketing Representative Jobs

Automotive Marketing Representative information

See salary details

$22K

$47.5K

$74K

How much do automotive marketing representative jobs pay per year?

As of Sep 14, 2026, the average yearly pay for automotive marketing representative in the United States is $47,471.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,000.00 and $53,500.00 per year, depending on experience, location, and employer.

What is an automotive marketing representative?

Automotive Marketing Representatives are professionals who develop and implement marketing strategies to promote vehicles and automotive services. They work with car dealerships, manufacturers, or related companies to increase sales, enhance brand awareness, and attract new customers. Their responsibilities often include organizing events, managing advertising campaigns, and maintaining relationships with clients or partners. They play a crucial role in understanding market trends and customer preferences to create effective promotional activities.

What are the key skills and qualifications needed to thrive as an automotive marketing representative?

To thrive as an Automotive Marketing Representative, you need a solid understanding of marketing principles, automotive industry trends, and a degree in marketing or business is often preferred. Familiarity with CRM software, digital marketing platforms, and analytics tools is typically required. Strong interpersonal skills, creativity, and persuasive communication help build relationships with clients and develop effective campaigns. These competencies are vital for driving sales, increasing brand awareness, and maintaining a competitive edge in the automotive market.

What are some common challenges automotive marketing representatives face when collaborating with dealership sales teams?

Automotive Marketing Representatives often encounter challenges aligning marketing strategies with the dynamic needs of dealership sales teams. Communication gaps can arise when translating marketing goals into actionable sales tactics, especially if teams have differing priorities or timelines. Success in this role typically involves proactive relationship-building, regular check-ins, and a willingness to adapt campaigns based on real-time feedback from the sales floor. Building mutual trust and staying responsive to sales data can help bridge these gaps and drive more effective, unified campaigns.

What is the difference between Automotive Marketing Representative vs Automotive Sales Associate?

AspectAutomotive Marketing RepresentativeAutomotive Sales Associate
Primary RolePromotes vehicles through marketing campaigns, advertising, and brand awarenessDirectly sells vehicles to customers at dealerships
Required SkillsMarketing knowledge, communication, customer engagementSales techniques, product knowledge, customer service
Work EnvironmentOffice, marketing events, online platformsDealership showroom, sales floor
Common CertificationsMarketing certifications, automotive industry knowledgeSales certifications, dealership training

While both roles involve interaction with automotive customers, the Automotive Marketing Representative focuses on promoting vehicles and brand awareness through marketing strategies, whereas the Automotive Sales Associate directly engages with customers to close vehicle sales at dealerships. Understanding these differences helps job seekers identify the right career path in the automotive industry.

What states have the most Automotive Marketing Representative jobs?

States with the most job openings for Automotive Marketing Representative jobs include:

What are popular job titles related to Automotive Marketing Representative jobs?

For Automotive Marketing Representative jobs, the most frequently searched job titles are:

Infographic showing various Automotive Marketing Representative job openings in the United States as of September 2026, with employment types broken down into 100% Full Time. Highlights an 95% In-person, and 5% Remote job distribution, with an average salary of $47,471 per year, or $22.8 per hour.

Marketing Representative

Bastrop, TX • On-site

Lost Pines Toyota
See more jobs at Lost Pines Toyotaexternal

$18 - $26/hr

Full-time

Posted 27 days ago

Job description

Marketing Representative - Automotive Dealership

Are you a creative, organized marketer who knows how to bring a brand to life online and in the community? Our automotive dealership is seeking a Marketing Representative to help grow our digital presence, showcase our vehicles and services, support community engagement, and create marketing materials that connect with customers.

What You'll Do

Plan, create, and manage engaging social media content across platforms such as Facebook, Instagram, TikTok, and other channels to promote dealership offerings.

Serve as the liaison between our advertising agency, company, and brand teams to support clear communication and successful marketing efforts.

Track campaign analytics, prepare performance reports, and recommend strategy adjustments based on insights.

Manage online reputation efforts, including responding professionally to customer inquiries, comments, and reviews.

Create digital and print marketing materials that support dealership promotions, events, and brand awareness.

Manage Google Business Profiles to improve local visibility, search performance, and customer engagement.

Coordinate employee marketing materials such as headshots, name tags, and business cards.

Work with the website platform to ensure content is current, optimized, and aligned with company goals.

Maintain community partnerships by coordinating, planning, and marketing events with nonprofits, local organizations, and businesses.

Create and distribute a quarterly newsletter that highlights dealership news, community involvement, and customer-focused updates.

Review and respond to sponsorship and community requests in a timely, thoughtful manner.

Help organize employee and community programs, events, and outreach initiatives.

Stay current on automotive trends, social media tools, platform updates, and customer engagement best practices.

What We're Looking For

Experience managing social media platforms for a business; automotive or dealership experience is a plus.

Strong writing, editing, and communication skills, with the ability to craft compelling posts, captions, and customer responses.

Familiarity with social media scheduling and analytics tools such as Hootsuite, Meta Business Suite, or similar platforms.

Ability to collaborate with sales, leadership, agency partners, and marketing teams while adapting to changing priorities.

Understanding of automotive industry trends, local marketing, and customer engagement best practices.

Creative thinking, attention to detail, and the ability to manage multiple projects in a fast-paced environment.

Education & Experience

Bachelor's degree in Marketing, Communications, or a related field preferred.

1-2 years of experience in social media management, preferably in a dealership, automotive, retail, or customer-focused environment.

Basic photography, video, or graphic design skills are helpful; experience with tools such as Canva or Adobe Express is a plus.

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