ZipRecruiter

Log In

1

Associate Integrated Marketing Manager Jobs in Oregon

Leatherman Tools

Growth Marketing Manager

Portland, OR · On-site

Growth Marketing Manager Build Demand. Strengthen an Iconic Brand. Shape the Future with AI. At ... Partner with Product, Brand, Sales, and Content teams to develop integrated go-to-market strategies ...

Fuze Health

Marketing Manager - Fuze Services

OR · On-site +1

$116K - $145K/yr

Plan and execute integrated marketing campaigns across email, social media, and digital channels to support brand awareness and demand generation initiatives. * Content Development: Create and manage ...

New

Five9

Senior Product Marketing Manager - Agent Empowerment

OR · On-site +1

$120K - $158K/yr

Work closely with demand generation and brand teams to support integrated marketing campaigns ... Collaborate with product management to deeply understand product vision and roadmap, bringing ...

next page

Showing results 1-20

All JobsAssociate Integrated Marketing JobsAssociate Integrated Marketing Manager JobsAssociate Integrated Marketing Manager Jobs in Oregon

Associate Integrated Marketing Manager information

What does an associate integrated marketing manager do?

An Associate Integrated Marketing Manager supports the planning and execution of marketing campaigns that span multiple channels, such as digital, print, social media, and events. They coordinate efforts across various teams to ensure consistent messaging and branding, track campaign performance, and help optimize strategies based on results. Their role often involves collaborating with creative, analytics, and sales teams to deliver cohesive marketing initiatives that drive brand awareness and business growth.

How does an associate integrated marketing manager typically collaborate with cross-functional teams to execute campaigns?

As an Associate Integrated Marketing Manager, you will frequently work alongside creative, digital, product, and sales teams to ensure that marketing campaigns are cohesive across all channels. This collaboration often includes participating in planning meetings, aligning messaging, managing timelines, and ensuring deliverables meet brand standards. Clear communication and project management skills are essential, as you’ll help bridge gaps between departments and ensure campaign elements are delivered on schedule. This role offers valuable exposure to multiple facets of marketing and provides opportunities to develop leadership and strategic thinking skills by working closely with diverse teams.

What are the key skills and qualifications needed to thrive as an associate integrated marketing manager, and why are they important?

To thrive as an Associate Integrated Marketing Manager, you need a solid understanding of marketing principles, campaign strategy, and analytics, often supported by a degree in marketing or a related field. Familiarity with digital marketing platforms, CRM systems, and analytics tools like Google Analytics or HubSpot is typically required. Strong project management, communication, and collaboration skills set top performers apart in this role. These skills are crucial for executing cohesive marketing campaigns that drive brand awareness and achieve business goals.

What is the difference between Associate Integrated Marketing Manager vs Marketing Coordinator?

AspectAssociate Integrated Marketing ManagerMarketing Coordinator
Required CredentialsBachelor's degree in marketing, communications, or related field; some roles prefer experience in digital marketingBachelor's degree often required; entry-level position
Work EnvironmentCollaborates with marketing teams, manages campaigns, analyzes dataSupports marketing activities, coordinates events, assists with campaign execution
Employer & Industry UsageUsed in corporate marketing departments across various industriesCommon in advertising agencies, retail, and corporate marketing teams
Search & Comparison IntentOften compared for career progression, responsibilities, and required skillsCompared for entry-level roles, support tasks, and growth opportunities

The Associate Integrated Marketing Manager typically has more strategic responsibilities and requires some experience, whereas the Marketing Coordinator focuses on supporting marketing activities and event coordination. Both roles are essential in marketing teams, but they differ in scope and seniority.

What cities in Oregon are hiring for Associate Integrated Marketing Manager jobs?

Cities in Oregon with the most Associate Integrated Marketing Manager job openings:

Associate Integrated Marketing Manager jobs near you

Sr. Integrated Marketing Manager - Hybrid Life

Portland, OR • On-site

KEEN Footwear
Manufacturing • 51 - 200 employees
Learn more about KEEN Footwearexternal

$135K - $143K/yr

Full-time

Re-posted 18 days ago

Job description

Job Summary

The Sr. Integrated Marketing Manager - Hybrid Life leads the end-to-end orchestration of go-to-market planning, translating upstream brand and product strategy into integrated, fan-facing activation plans. This role serves as the central briefing hub and program integrator, aligning Strategy (account-facing) with Brand Communications and Regional teams to ensure clear, actionable plans that can be consistently adopted and executed across markets.

Essential Functions

Description

  • Translate Strategy into Integrated GTM Briefs
    • Translate seasonal category strategy, insights, and priorities into clear, actionable Integrated GTM briefs across global and regional/channel needs.
    • Define campaign objectives, target audiences, success metrics, and KPIs in alignment with business goals.
    • Frame strategic "where to play" decisions, including key consumer moments, platforms, and partnership archetypes into actionable GTM pathways, briefs, and activation plans.
  • Lead GTM Briefing & Alignment
    • Lead seasonal and campaign kickoff meetings to align Strategy, Brand Communications, Creative, and Regional teams.
    • Facilitate cross-functional input, decision-making, and alignment throughout the briefing process.
    • Maintain a single source of truth for GTM briefs and activation toolkits, including version control and key decisions.
  • Orchestrate GTM Planning & Readiness
    • Lead development and management of the integrated GTM calendar and cross-functional workback plan from brief through launch, in partnership with Program Management.
    • Coordinate deliverables and dependencies across Strategy, Creative, Brand Communications, and Regional teams.
    • Run readiness reviews to ensure alignment, on-time delivery, and launch preparedness.
    • Identify risks and escalate blockers with clear options and recommended solutions.
  • Partner with Regions to Enable Activation
    • Partner with Regional Marketing teams to incorporate local market needs, channel strategies, and activation requirements into global plans.
    • Develop and deliver global activation toolkits and playbooks, including messaging frameworks, content guidance, event templates, and asset requirements.
  • Regional I&E Partnership
    • Partners with regional marketing leads to gather channel goals, local nuances, and activation needs; integrate this into global brief deliverables.
    • Delivers the global activation toolkit/playbook (messaging guardrails, event templates, influencer/ambassador frameworks, content guidance, asset lists, sampling/toolkit readiness checklist).
    • Prepares and host milestone pitchback cycles; coordinate feedback into final plans and toolkits.
  • Manage Governance & Cross-Functional Alignment
    • Coordinate cross-functional review and approval processes across Strategy, Brand Communications, and Creative leadership.
    • Maintain visibility of key decisions, approvals, and changes through structured documentation.
    • Ensure alignment between sell-in strategy and consumer-facing activation across global and regional execution.
  • Drive Measurement & Continuous Improvement
    • Define and align cross-functional success metrics, including readiness, adoption, engagement, and commercial performance indicators.
    • Lead integrated campaign recaps by consolidating inputs from regional and channel teams.
    • Translate performance insights and learnings into actionable recommendations for future seasonal strategies and GTM planning.

Please note this job description is not designed to contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties responsibilities and activities may change at any time with or without cause.

Qualifications

  • Bachelor's Degree in Business Administration, Marketing, Communications, or related field required.
  • Six (6) to eight (8) years experience in integrated marketing/brand programs (footwear/apparel/consumer preferred) with proven cross-functional leadership without authority.

Any equivalent combination of experience and education which clearly indicates the ability to perform the essential functions of the position may substitute on a year for year basis.

Knowledge, Skills, and Abilities

  • Demonstrated ability to translate strategy into activation briefs and orchestrate complex, multi-region programs.
  • Expert facilitation, comms, and decision-log/issue-management; fluency in E/O/S/P (Earned/Owned/Shared/Paid) and fan-facing levers (events, partnerships, ambassadors, influencers, PR, social).
  • Strong planning discipline (integrated calendars, milestones, risk management) and comfort with ambiguity.
  • Regional/global marketing experience; sell-in/sell-thru enablement preferred.
  • Familiarity with GTM toolchains (Asana/Smartsheet/Jira), DAM/asset workflows, and analytics dashboards preferred.

Travel Required: Yes, up to 20% of the time

Base Salary: $135,500 - $143,000

This range represents the low and high ends of this position's anticipated base salary range. The actual base salary will depend on numerous factors such as experience, knowledge, skills, and location. Our base salary is just one component of our competitive total rewards strategy, which includes numerous benefits and perks as well as specific health and welfare benefits.

Why Work at KEEN:  Driven by a passion for life outside, KEEN is a values-led, independently owned brand from Portland, Oregon, that's on a mission to create original and versatile products, improve lives, and inspire outside adventure. Founded in 2003, KEEN launched a revolution in the footwear industry with the introduction of the Newport adventure sandal and has donated more than $18 million to non-profit organizations and causes around the world to promote responsible outdoor recreation, including conservation efforts to protect open spaces. KEEN strives to show the world through its products and its actions that a business for good can actually be good for business. By giving back, reducing impact, and activating communities and individuals to protect the places where we work and play, KEEN puts its values in motion and takes action to leave the world a better place.  

Fuerst Group, KEEN, and Chrome are equal opportunity employers.  We value an inclusive and diverse community. Qualified candidates of all backgrounds are encouraged to apply and will be considered without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Apply