Assistant Insurance Copywriter Jobs in Miami, FL

KEW Legal | Sunny Isles Beach, Florida 

This is a key role responsible for supporting the Firm’s Marketing Department with the creative execution and coordination of the firm’s marketing initiatives, with the potential to transition into a full-time position based on performance and business needs.

The Legal Marketing Assistant will assist with content creation, marketing materials, and the organization of marketing projects to help ensure the firm’s outreach efforts are engaging and aligned with the firm’s overall goals.

This role works closely with attorneys, internal team members, referral sources, and outside vendors. The ideal candidate is creative, detail-oriented, organized, and able to manage multiple projects while supporting marketing activities and deadlines. A positive attitude, strong work ethic, and eagerness to learn are essential for success in this role.

$17 - $18 hourly

• Support the execution of the firm’s marketing plan across digital, print, and live initiatives
• Create and coordinate original marketing content, including social media posts, captions, reels, stories, and short-form videos
• Develop promotional graphics and visuals in coordination with brand guidelines
• Assist with website updates, blog content, webinar materials, and newsletter content
• Manage firm systems for distributing communications to prospective, current, and former clients, vendors, and referral sources
• Coordinate and support speaking engagements, webinars, social events, and firm-hosted initiatives
• Serve as back-of-the-room support at speaking engagements and live events
• Operate post-representation marketing systems to nurture past client relationships and support repeat matters and referrals
• This position follows a regular part-time schedule of 9:00 a.m. to 2:00 p.m., Monday through Friday. From time to time, the employee may be required to attend or assist with firm events, seminars, networking functions, or other marketing-related activities that occur outside of the regular work schedule. The employee will coordinate with management in advance to adjust their schedule or hours, as necessary, to support these events and ensure proper participation and coverage
• Coordinate with copywriters on monthly mailed and digital newsletters and ensure timely distribution
• Maintain marketing calendars and coordinate daily and weekly check-ins to ensure deadlines are met
• Execute and coordinate the firm’s online presence, including social media platforms (Facebook, LinkedIn, Instagram, TikTok), YouTube channel content support, website updates, and directory listings
• Edit, rewrite, and develop marketing and communications content to ensure a polished, professional tone and compliance with Associated Press style guidelines
• Proof and quality-check marketing materials to ensure accuracy, consistency, and brand alignment
• Coordinate with vendors, agencies, photographers, videographers, and designers as needed
• Identify speaking, publishing, podcast, and media opportunities for the firm
• Develop engaging, on-brand content that reflects the firm’s voice, professionalism, and white-glove service
• Assist with basic photo and video editing for social and digital platforms
• Support campaign concepts, content themes, and creative brainstorming
• Ensure consistent branding across all marketing channels

• Proven experience as a Marketing Assistant or in a similar role
• Strong proficiency in Microsoft Word, Excel, PowerPoint, email marketing platforms, CRM systems, and marketing tools
• Experience creating and managing content across social media and digital platforms
• Proficiency in Adobe Creative Suite, Canva, and/or Photoshop required
• Hands-on experience managing social media platforms, including Facebook, LinkedIn, Instagram, and YouTube
• Familiarity with WordPress or similar content management systems preferred
• Strong attention to detail with excellent organizational and time management skills
• Ability to manage multiple priorities and perform effectively in a fast-paced environment
• Strong interpersonal and customer service skills
• Ability to work both independently and collaboratively within a team
• Spanish fluency is a plus

Benefits Include

• Medical, dental, and vision insurance

• Eligibility for the firm retirement plan

• Paid parking

• Ten (10) days of PTO

• Eleven (11) paid holidays