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Assistant Digital Copywriter information

What does an assistant digital copywriter do?

An Assistant Digital Copywriter helps create engaging written content for websites, social media, email campaigns, and other digital platforms. They work under the guidance of senior copywriters or content managers to ensure that the messaging aligns with brand guidelines and marketing objectives. Their duties often include researching topics, drafting copy, proofreading, and collaborating with designers or marketers to produce effective digital content. This role is ideal for individuals who have strong writing skills and an interest in digital marketing.

What are the key skills and qualifications needed to thrive as an assistant digital copywriter, and why are they important?

To thrive as an Assistant Digital Copywriter, you need strong writing, editing, and research skills, often supported by a degree in English, communications, or marketing. Familiarity with content management systems (CMS), SEO tools like Google Analytics, and basic HTML is typically required. Creativity, attention to detail, and the ability to collaborate effectively help you stand out in this role. These skills ensure the production of compelling, error-free digital content that achieves marketing goals and engages target audiences.

What typical challenges might an assistant digital copywriter face when adapting content for multiple digital platforms?

Assistant Digital Copywriters often encounter the challenge of tailoring messaging to suit various digital channels, such as websites, social media, and email campaigns. Each platform has its own style guidelines, audience expectations, and content formats, requiring adaptability and a keen understanding of brand voice. Balancing creativity with concise messaging—while also optimizing for SEO and engagement—is a key part of the role. Collaboration with designers, marketers, and senior copywriters is common, ensuring that all content aligns with broader campaign objectives.

What are the most commonly searched types of Digital Copywriter jobs in Ohio?

The most popular types of Digital Copywriter jobs in Ohio are:

Assistant Digital Copywriter jobs near you

Assistant Graphic Designer, Creative Marketing - A&F Co. (Remote)

Abercrombie

Columbus, OH • Remote

$31K - $42K/yr

Full-time

Medical, Dental, Vision, Life, PTO

Posted 27 days ago

Job description

Job Description:

Areyouaesthetic-obsessed? Passionate about typography, logo marks, and the perfect colorpalette?Ready to channel your creativity into shaping the future of a global fashion retailer?AtAbercrombie, we're doing just that - and our Creative Department is seeking anAssistant GraphicDesigner with an exceptional eye to join our cause.

In this role, theAssistantDesigner works withinour in-season design teamondigital creative content for marketing campaigns, promotions and product newness messagesbased on A&F seasonal marketing initiatives.This opportunity is focused on creating and connecting our brand campaigns acrossmany of ourmarketing channels, informed by key trends in fashion and the direction provided by creative leads.You'll collaborate closely with Creative Directors, Strategists, Merchants, and Brand Marketing teams to create innovative and on-brand creative for the global Abercrombie & Fitch,Abercrombie kidsand YPBbrands.The best candidates recognize the value of a connected brand experience-seamlessly weaving oursite, app, paid and email channelsinto one cohesiveon-trendcustomer-centricnarrative.

At Abercrombie, you'll be part of a diverse and collaborative team of creative, strategic, and curious individuals who are constantly looking for new ways to learn about our customers and push the envelope in our efforts to inspire them. Candidates should have a true passion for brand storytellingthrough a fashion lens, an amazing eye for aesthetic and layout, and strong communication and organizational skills. As a member of our creative team, you'll be encouraged to push boundaries and stay curious in leading Abercrombie & Fitch forward.

Thispositionis remote.

What Will You Be Doing?

  • Workingwithin theweeklyDesignTeam tocreate relevant productnewness stories, fashion lifestylecreativeand promotional content forour digital channelsto implement a cohesivebrand narrativefor our target customers

  • Partnering withdesignleads,photo art directors, copywriters,strategists and merchants to visualize and execute design solutions across allbranded digitaltouchpoints includingsite, app, paid media, and emailchannels.

  • Maintaining consistent on-brand creative standards using a brand style guide, Figma site standards, and multi-channel best practicesfrom creation to final production

  • Managing design workflow and deadlines within a fast-paced and collaborative environment

  • Contributing toweekly creative reviewswith department and company leadership

  • Maintaining an intimate understanding of the brand DNA, the Abercrombiecustomer and staying up-to-date on fashion and industry trends and other retail brands as they pertain to A&F's competitive landscape

  • Utilizing a strong sense of team-orientated, positive, proactive and project driving skillson a daily basis

What Do You Need to Bring?

  • Bachelor's degree in Graphic Design, Marketing, or related field required

  • Minimum1-2+ years of experience within a high-paced, cross-functional creative environment, preferably within Marketing/Fashion Retail

  • Experience working in an iconic, branded environment for an international organization

  • A strong portfolio of relevant design work showcasing abilities across multiple platforms from print to digital

  • Strong design and conceptual skills with a good understanding of typography and layout for digital/mobile media

  • Experience communicating and collaborating within a creative marketing team

  • Proficiency in a variety of rapid prototyping and design tools including Figma and Adobe Creative Suite

  • Experience with motion graphics and Adobe After Effects a plus

  • Must be organized, self-motivated, and passionate about branding and the e-commerce landscape

Benefits & Perks

As an Abercrombie & Fitch Co. (A&F Co.) associate, you'll be eligible to participate in a variety of benefit programs designed to fit you and your lifestyle. A&F Co. is committed to providing competitive and comprehensive benefits that align with our company's culture and values, but most importantly - with you! We also provide competitive incentives to reward the commitment our associates have for moving our global business forward:

  • Incentive bonus program

  • Annual companywide review process

  • Flexible spending accounts

  • Medical, dental and vision insurance

  • Life and disability insurance

  • Associate assistance program

  • Paid parental and adoption leave

  • Access to fertility and adoption benefits through Carrot

  • Access to mental health and wellness app, Headspace

  • Paid time off and one paid volunteer day per year, allowing you to give back to your community

  • Work from anywhere (Mondays and Fridays are "work from anywhere" days for most roles and six work from anywhere weeks per year)

  • Seven associate wellness half days per year

  • Merchandise discount on all of our brands

  • Opportunities for career advancement, we believe in promoting from within

  • Access to multiple Associate Resource Groups

  • Global team of people who will celebrate you for being YOU!

Company Description

Abercrombie & Fitch Co. (A&F Co.) is a global, digitally led omnichannel specialty retailer of apparel and accessories catering to kids through millennials with assortments curated for their specific lifestyle needs.

The company operates a family of brands, including Abercrombie brands and Hollister brands, each sharing a commitment to offer products of enduring quality and exceptional comfort that support global customers on their journey to being and becoming who they are. Abercrombie & Fitch Co. operates stores under these brands across North America, Europe, Asia and the Middle East, as well as the e-commerce sites abercrombie.com, abercrombiekids.com and hollisterco.com.

Learn more about A&F Co. by visiting our corporate website here.

ABERCROMBIE & FITCH CO. IS AN EQUAL OPPORTUNITY EMPLOYER.

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