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Appliance Sales Associate Jobs in Appleton, WI (NOW HIRING)

High School Diploma (Associate's or Bachelor's Degree preferred). * Professional business-to ... Company Overview Founded in 1948, Werner has grown from a small appliance store in downtown Neenah ...

... sales by employing more than 30,000 associates throughout the United States, Canada, Mexico ... Ability to prepare and serve food samples using small appliances such as microwaves, fryers ...

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Appliance Sales Associate information

See Appleton, WI salary details

$20.5K

$44.5K

$92.2K

How much do appliance sales associate jobs pay per year?

As of Sep 6, 2026, the average yearly pay for appliance sales associate in Appleton, WI is $44,471.00, according to ZipRecruiter salary data. Most workers in this role earn between $33,700.00 and $54,200.00 per year, depending on experience, location, and employer.

What is an appliance sales associate?

Appliance Sales Associates are retail professionals who assist customers in selecting and purchasing home appliances such as refrigerators, washers, dryers, ovens, and more. They provide product information, answer questions, and help customers compare features and pricing. Additionally, they often handle sales transactions, maintain product displays, and stay updated on the latest appliance technologies and promotions. Their goal is to ensure customers have a positive shopping experience and find appliances that best meet their needs.

What does an appliance sales associate do?

As an appliance sales associate, you provide product knowledge and make sales of appliances at a retail store. Your responsibilities include actively seeking out customers, assessing their needs and offering assistance, pitching a product, and completing sales orders. Your duties also have you setting up floor models, working towards sales quotas, explaining service protection, and accepting and processing applications. An appliance sales associate also helps with inventory between the loading zone and the sales floor.

What are the key skills and qualifications needed to thrive as an appliance sales associate, and why are they important?

To thrive as an Appliance Sales Associate, you need strong product knowledge, sales expertise, and typically a high school diploma or equivalent. Familiarity with point-of-sale (POS) systems, inventory management software, and sometimes manufacturer certification programs is beneficial. Outstanding interpersonal skills, active listening, and problem-solving abilities help build rapport with customers and address their needs effectively. These skills are crucial for driving sales, ensuring customer satisfaction, and maintaining a positive reputation for the store.

How does an appliance sales associate typically collaborate with delivery and installation teams to ensure customer satisfaction?

Appliance Sales Associates work closely with delivery and installation teams by coordinating product deliveries, confirming customer schedules, and communicating any special installation requirements. They ensure that customers are informed about what to expect and help resolve any issues that may arise during delivery or setup. This collaboration is essential to providing a seamless experience for customers, reinforcing trust in both the associate and the store. Being proactive and detail-oriented when relaying information between teams is a key part of the role.

What is the difference between Appliance Sales Associate vs Retail Sales Associate?

AspectAppliance Sales AssociateRetail Sales Associate
Required CredentialsHigh school diploma; product knowledgeHigh school diploma; customer service skills
Work EnvironmentAppliance stores, showroomsVarious retail settings
Industry UsageHome appliances, electronicsGeneral retail sectors
Common Search/ComparisonYesYes

While both roles involve customer service and sales skills, Appliance Sales Associates specialize in home appliances and electronics, often requiring product knowledge. Retail Sales Associates work across various retail sectors, focusing on customer interaction and sales. The key difference lies in the product focus and industry specialization.

What cities near Appleton, WI are hiring for Appliance Sales Associate jobs?

Cities near Appleton, WI with the most Appliance Sales Associate job openings:

Infographic showing various Appliance Sales Associate job openings in Appleton, WI as of August 2026, with employment types broken down into 81% Full Time, 18% Part Time, and 1% Contract. Highlights an 81% Physical, 1% Hybrid, and 18% Remote job distribution, with an average salary of $44,471 per year, or $21.4 per hour.

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 24 days ago


Key responsibilities

  • Manage and grow a designated book of business to achieve profitability goals.

  • Conduct sales visits with existing and prospective customers, deliver product presentations and demonstrations, and understand customer needs.

  • Manage the sales cycle, including lead qualification, providing demonstrations, quoting, closing, and maintaining customer relationships.


Werner Electric Supply rating

8.2

Company rating: 8.2 out of 10

Based on 7 frontline employees who took The Breakroom Quiz

92nd of 429 rated retail wholesalers


Job description

Be Yourself. Build Your Career. Be Exceptional Together.
At Werner, we're more than an electrical distributor - we're a community that empowers people to grow, innovate, and truly make a difference. Our culture celebrates individuality, encourages creativity, and values each person's voice; creating a space where you can be yourself, connect with others, and build a meaningful career. We believe in balance and flexibility, so you can thrive both professionally and personally. Together, we can make an impact and build something exceptional for our customers, families, communities, and each other.
Summary: The Account Manager serves as a high value add consultant for end customers to leverage Werner Electric products and services while seeking win-win outcomes to achieve long term business partnerships.
Minimum Requirements
  • High School Diploma (Associate's or Bachelor's Degree preferred).
  • Professional business-to-business (B2B) sales experience.
  • Must have and maintain a valid driver's license.
  • Motivated, collaborative, entrepreneurial, and customer-focused.

Preferred Requirements
  • Associate or bachelor's degree in electrical technology field
  • Professional business-to-business (B2B) sales experience.
  • Strong understanding and experience of Rockwell Automation products
  • Understanding of PLC/HMI
  • Motivated, collaborative, entrepreneurial, and customer focused.

Duties & Responsibilities
  • Grow and manage a designated book of business to achieve profitability goals relative to annual operating plan (AOP).
  • Conduct sales visits with existing and prospective customers.
  • Understand customer needs and communicate value propositions.
  • Update customer relationship management (CRM) system to track sales activity and progress towards goals.
  • Manage designated book of business to achieve profitability goals.
  • Deliver product presentations and demonstrations.
  • Attend trade shows to stay up to date with industry trends.
  • Develop and maintain relationships with customers and vendors.
  • Provide direction and assistance to customer-facing functional groups.
  • Ensure safe and efficient travel throughout assigned territory.
  • Leverage disciplined sales process and customer relationship manager (CRM) to document sales pipeline and develop / manage sales forecast.
  • Manage the sales cycle, performing lead qualification, arranging and providing demonstrations, quoting, and closing.
  • Ensure customer satisfaction through ongoing communication and relationship management; resolves any issues that may arise post-sale.
  • Collaborate with cross-functional teams, including Customer Service Representatives and Product Management, to communicate and implement commercial strategies.
  • Collaborate with Product Management teams to develop and maintain complex vendor relationships.
  • Attend relevant trade shows and attend/ host relevant customer events; collaborate with Marketing with planning process as required.
  • All other duties assigned.

Company Overview
Founded in 1948, Werner has grown from a small appliance store in downtown Neenah, WI into an award-winning employer and leading electrical distributor with 12 branch locations in Wisconsin and Upper-Michigan. Headquartered in Appleton, WI, we provide electrical, lighting, network, process, and inventory management solutions for a diverse group of industrial and construction customers. We are a growing, privately held company with over 450 employees who uphold a family culture built around exceptional customer service. As a recent New North Workplace Excellence Award winner, we're dedicated to the continuous improvement of our people, products, and services to ensure the long-term success of our employees and customers. Apply today and find out why we're a "Great Place to Work."
Employee Benefits
  • Medical, Dental, and Vision Insurance
  • Short & Long-Term Disability Insurance
  • Life and AD&D Insurance
  • 401(k) Retirement Plan with company match
  • Paid holidays, vacation, personal, and sick days
  • Pet Insurance
  • Identity Theft Protection
  • Accident Insurance & Critical Illness Coverage
  • Tuition Reimbursement
  • Annual bonuses and merit increases based on performance
  • Employee Assistance Program (EAP)
  • Wellness Programs
  • Employee Resource Groups (ERG)
  • Career Development & Leadership Training
  • Paid Parental Leave

Werner is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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