ZipRecruiter

Log In

1

Addressable Tv Jobs (NOW HIRING)

Omnicom Media

Manager, Partnerships

New York, NY · On-site

$80K - $90K/yr

Execution of Data-driven and Addressable TV and Video campaigns when applicable. * Must deal effectively with clients and work closely with our media planning group in developing strategies and ...

Omnicom Media

Manager, Partnerships

New York, NY

Execution of Data-driven and Addressable TV and Video campaigns when applicable. * Must deal effectively with clients and work closely with our media planning group in developing strategies and ...

Apple

Product Manager, Video Ad Serving

Cupertino, CA

$181K - $272K/yr

Interactive video ads, shoppable ad formats, addressable TV advertising, sequential messaging, creative optimization, ad pod optimization and dynamic creative insertion Strong analytical and SQL ...

Apple

Product Manager, Video Ad Serving

Cupertino, CA

$181K - $272K/yr

Interactive video ads, shoppable ad formats, addressable TV advertising, sequential messaging, creative optimization, ad pod optimization and dynamic creative insertion Strong analytical and SQL ...

WOWK-TV

Director of Sales

Elmira, NY

$50K/yr

WETM-TV (NBC) | WIVT/WBGH (ABC/NBC) is looking for a high-impact Director of Sales to steer our ... OTT, Video, Social, Data, Addressable. * Meet and exceed sales quota leveraging Nexstar's growing ...

next page

Showing results 1-20

All JobsAddressable Tv Jobs

Addressable Tv information

What does addressable TV mean?

Addressable TV is a advertising technology that allows marketers to target specific households or viewers with personalized ads during television broadcasts. It involves data-driven audience segmentation and requires skills in digital marketing, data analysis, and familiarity with ad tech platforms. This approach enhances ad relevance and campaign effectiveness.

What is an example of addressable TV?

An example of addressable TV is delivering targeted advertisements to specific households or viewers based on data such as demographics or viewing habits. This technology allows advertisers to customize ads for individual households within the same program or channel, often using data management platforms and digital ad insertion tools.

What is the difference between Addressable Tv vs Digital Advertising Specialist?

AspectAddressable TvDigital Advertising Specialist
CredentialsMarketing or media-related certifications, industry experienceMarketing, advertising, or digital media certifications
Work EnvironmentMedia companies, TV networks, advertising agenciesDigital marketing agencies, brands, media platforms
Industry UsageAdvertising campaigns targeting specific TV householdsOnline campaigns across digital platforms
Search & Comparison IntentUnderstanding TV-specific targeting methodsDigital ad strategies and execution

Addressable TV focuses on delivering targeted advertising to specific households via television, utilizing TV-specific data and technology. Digital Advertising Specialists handle online campaigns across digital platforms, using internet-based targeting. While both roles involve targeted advertising, Addressable TV is TV-centric, whereas Digital Advertising Specialists work primarily in online environments.

What are the highest paying TV jobs?

In the field of Addressable TV, high-paying roles include senior positions such as TV network executives, media directors, and advertising sales managers, often earning six-figure salaries. Technical roles like data scientists and programmatic advertising specialists also command high compensation due to their specialized skills and expertise in digital and addressable advertising platforms.

What jobs pay 2000 a day?

In the field of Addressable TV, high-paying roles such as senior media strategists, account directors, or executive producers can earn around $2,000 or more per day, especially with extensive experience and specialized skills in digital advertising, data analysis, or content management. These positions often require advanced knowledge of advertising platforms, data analytics tools, and industry certifications, and may involve project-based or contract work with flexible schedules.
TV Advertising Manager

TV Advertising Manager

Artech Information System LLC

Philadelphia, PA

Contractor

Posted 17 days ago

Job description

Company Description

Artech is the 10th Largest IT Staffing Company in the US, according to Staffing Industry Analysts' 2012 annual report. Artech provides technical expertise to fill gaps in clients' immediate skill-sets availability, deliver emerging technology skill-sets, refresh existing skill base, allow for flexibility in project planning and execution phases, and provide budgeting/financial flexibility by offering contingent labor as a variable cost.

Job Description

Define, develop, and implement standard operational frameworks
Support development of new programmers and campaigns - manages approvals, planning, execution and closeout to ensure all planned results are achieved on time
Work closely with programmers, third party vendors and internal teams to establish and achieve goals while tracking all progress along the way
Have full understanding of all campaign reporting, reviews internally and externally on a regular basis.
Simultaneously manages multiple campaigns for each programmer 
Liaison between programmer and all vendors - manage client expectations to be consistent with program sponsor and take corrective action to address gaps
Contain and resolve issues within the program that do not require sponsor attention.
Maintain communication with all stakeholders
Consistent exercise of independent judgment and discretion in matters of significance.
Coordinate with work streams, projects, and initiatives which may impact successful completion of the operational process that include Bringing your Own Data ("BYOD") and ROI measurement processes
Support program/project management governance processes in areas of project data collection, status updates, regular and ad-hoc working team and executive reporting
Works with Project Manager to drive progress to ensure objectives are delivered on time and business results are realized
Works with Account Manager and senior leadership team to support other advertising data initiatives 
Other duties and responsibilities as assigned
Support on-boarded Programmers from a program management, data request and data product offering perspective
Coordinate follow-up meetings with Programmers, manage and oversee all functions of Programmer products from training, onboarding, to launch
Provide customer support and manage day to day account management with all programmers
Coordinate creatives from Programmers (Operational Support) & troubleshoot any issues that may arise
Work with internal teams to create repeatable reliable process and reporting outputs
Create playbook for Programmers to understand process, procedures and timelines

EXPERIENCE NEEDED
Bachelor's Degree or Equivalent
Requires 5-7 years of related experience
Field of Study: Advertising/Media, Sales, Media Planning, Corporate Strategy
Experience with Agency Planning or TV Sales in the Media and Advertising Industry
Experience with Campaign Planning and post-campaign reporting
Experience with market research/strategy, data visualization, and financial modeling for a Programmers
Experience in applying data insights to TV planning and buying
Knowledgeable with Set-top-box and watermark data analysis and reporting
Excellent communication skills (oral and written) at multiple levels of the organization
Core understanding of Advertising business and technologies that support it
Domestic travel TBD (25%)

Top skills

1. campaign planning/ Post campaign reporting, campaign optimization
2. experience in advertising/media sales, media planning
3. knowledge of data insights
4. set top box experience
5. experience with bring your own data (BYOD)
6. experience with Linear addressable products and VOD addressable products. Candidate needs to be operational focused and TV focused

Additional Information

If you are interested, please contact:

Sophia

973-507-7563

Artech logo

About Artech

Sourced by ZipRecruiter

Artech is a leading IT staffing and consulting company based in Morristown, NJ, US. Since its foundation in 1992, Artech has mastered in complementing human expertise with technology and business acumen to produce world-class staffing solutions. The company caters to diverse industry sectors, including financial services, healthcare, telecommunication, energy and utilities, supply chain, and retail. It provides IT consulting, project management, professional and staff augmentation, and managed staffing services. Artech's mission is to provide exceptional IT staffing services to its clients by comprehending their business needs and then crafting a customized staffing strategy. Its notable achievement includes being recognized as one of the largest IT staffing companies in the U.S, according to Staffing Industry Analysts (SIA).

Industry

Recruiting and staffing services

Company size

10,000+ Employees

Headquarters location

Morristown, NJ, US

Year founded

1992

View All Artech Jobs

Apply