A Digital Copywriter Jobs in Decatur, GA (NOW HIRING)

Position OverviewAt PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company's success.
As a Communications Lead Senior within PNC's Marketing and Communications team, you will guide and deliver external content and communications that position PNC Technology as a key driver of business growth and a cornerstone of PNC's Brilliantly Boring brand. This role requires a savvy strategist and trusted advisor with broad communications expertise and strong executive presence. The Communications Lead Sr. partners closely with business leadership, leveraging data-driven insights and marketplace analysis to influence outcomes and shape the organization's narrative. This leader orchestrates complex communications initiatives, manages key partnerships, and ensures alignment, clarity, and accuracy of messages across all channels and audiences. The role proactively identifies strategic opportunities, develops and influences communication strategies, and coordinates activities with agencies, third parties, and internal business partners. The Communications Lead Sr. demonstrates a strong understanding of topics, programs, and initiatives across multiple areas of focus, serving as a trusted advisor to the organization and engaging other parts of the business to support the overall strategy.
Preferred Qualifications:
Demonstrates strong influencing skills and excels in client relationship management, collaborating effectively across teams while navigating organizational dynamics with savvy and professionalism.
Develops and executes strategic plans, applying strong problemsolving abilities, business acumen, and effective prioritization to manage multiple initiatives and deliver measurable outcomes.
Provides broad and deep subjectmatter expertise to guide decisionmaking, support crossfunctional partners, and ensure highquality execution.
Delivers effective communications across organizational channels, including copywriting, editing, media relations, external channel management, and storytelling, ensuring clarity, consistency, and engagement with diverse audiences.PNC is an in-office company that fosters a supportive culture where employees can thrive and achieve balance. We encourage candidates to connect with their recruiter and hiring manager to understand workplace expectations and ensure the role aligns with their goals.PNC will not provide sponsorship for employment visas or participate in STEM OPT for this position.Job Description

• Establishes the strategic direction for communications while providing leadership and guidance on key initiatives, content/channels, and the prioritization of work on the team.
• Effectively partners with business leadership teams to develop communication strategies; plans, researches, and develops content for complex communications initiatives.
• Identifies issues and opportunities, serves as trusted advisor to organization on all aspects of communication, and engages other parts of the organization to ensure strategic alignment, clarity, and accuracy of message.
• Leverages data-driven insights to provide strategic guidance to business leadership, influencing outcomes and decisions to best support the business strategy. Ensures data collected is synthesized and leveraged effectively to provide appropriate insights.
• Implements and oversees activities including coordination with legal, compliance, finance, risk and other key partners. Leads partnership with agencies, third parties and internal business partners to coordinate development and execution of programs/initiatives.

PNC Employees take pride in our reputation and to continue building upon that we expect our employees to be:

• Customer Focused - Knowledgeable of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and able to leverage that information in creating customized customer solutions.
• Managing Risk - Assessing and effectively managing all of the risks associated with their business objectives and activities to ensure they adhere to and support PNC's Enterprise Risk Management Framework.

Qualifications

Successful candidates must demonstrate appropriate knowledge, skills, and abilities for a role. Listed below are skills, competencies, work experience, education, and required certifications/licensures needed to be successful in this position.

Preferred SkillsBranding, Change Management, Creative Process, Design Thinking, Digital Marketing, Media Relations, Prioritization, Strategic Communication Planning, Strategic PlanningCompetenciesBusiness Acumen, Collaborating, Copywriting and Editing, Effective Communications, Effectiveness Measurement, Influencing, Media Channel Management, Organizational Communications, Organizational Savvy and Politics, Planning: Tactical, Strategic, StorytellingWork ExperienceRoles at this level typically require a university / college degree. Higher level education such as a Masters degree, PhD, or certifications is desirable. Industry relevant experience is typically 8+ years. Specific certifications are often required. In lieu of a degree, a comparable combination of education, job specific certification(s), and experience (including military service) may be considered.EducationBachelorsCertificationsNo Required Certification(s)LicensesNo Required License(s)Pay TransparencyBase Salary: $80,000.00 - $165,600.00Salaries may vary based on geographic location, market data and on individual skills, experience, and education. This role is incentive eligible with the payment based upon company, business and/or individual performance.Application WindowGenerally, this opening is expected to be posted for two business days from 05/13/2026, although it may be longer with business discretion.BenefitsPNC offers a comprehensive range of benefits to help meet your needs now and in the future. Depending on your eligibility, options for full-time employees include: medical/prescription drug coverage (with a Health Savings Account feature), dental and vision options; employee and spouse/child life insurance; short and long-term disability protection; 401(k) with PNC match, pension and stock purchase plans; dependent care reimbursement account; back-up child/elder care; adoption, surrogacy, and doula reimbursement; educational assistance, including select programs fully paid; a robust wellness program with financial incentives.In addition, PNC generally provides the following paid time off, depending on your eligibility: maternity and/or parental leave; up to 11 paid holidays each year; 9 occasional absence days each year, unless otherwise required by law; between 15 to 25 vacation days each year, depending on career level; and years of service.

To learn more about these and other programs, including benefits for full time and part-time employees, visitpncthrive.com.

Disability Accommodations Statement

If an accommodation is required to participate in the application process, please contact us via email at AccommodationRequest@pnc.com. Please include "accommodation request" in the subject line title and be sure to include your name, the job ID, and your preferred method of contact in the body of the email. Emails not related to accommodation requests will not receive responses. Applicants may also call 877-968-7762 and say "Workday" for accommodation assistance. All information provided will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

At PNC we foster an inclusive and accessible workplace. We provide reasonable accommodations to employment applicants and qualified individuals with a disability who need an accommodation to perform the essential functions of their positions.

Equal Employment Opportunity (EEO)

PNC provides equal employment opportunity to qualified persons regardless of race, color, sex, religion, national origin, age, sexual orientation, gender identity, disability, veteran status, or other categories protected by law.

This position is subject to the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA) and, for any registered role, the Secure and Fair Enforcement for Mortgage Licensing Act of 2008 (SAFE Act) and/or the Financial Industry Regulatory Authority (FINRA), which prohibit the hiring of individuals with certain criminal history.

California Residents

Refer to the California Consumer Privacy Act Privacy Notice to gain understanding of how PNC may use or disclose your personal information in our hiring practices.