Company Overview
Zero Risk Growth (ZRG) is a B2B lead‑generation agency building some of the world’s most advanced AI‑powered outbound systems. Recognized by OpenAI for surpassing 100B tokens used and ranked Top 10 globally by Instantly.
We partner with high‑performing businesses that have validated offers and are ready to scale. Our culture is built on extreme ownership, speed, transparency, and continuous improvement.
Role Description
The GTM Engineer is the technical and creative engine behind ZRG’s outbound performance. You’ll lead the delivery of outbound email campaigns that generate qualified meetings for clients — combining Clay data engineering, AI‑enhanced campaign creation, and creative marketing instincts to build systems that consistently produce results.
You’ll own the full outbound workflow: prospect list sourcing, enrichment, targeting logic, signal‑based workflows, cold email sequence creation, and continuous optimization. This role blends technical execution, data engineering, and creative outbound strategy, making it ideal for someone who can think like a marketer and operate like an engineer.
Core
ResponsibilitiesCampaign Engineering
- Build targeted, high‑performing cold email campaigns that generate qualified meetings
- Write cold email sequences using frameworks, signals, and creative angles
- Test, optimize, and iterate to maintain strong reply and meeting rates
- Ensure consistent delivery of qualified meetings across all clients
List & Data Engineering
Source, enrich, and validate ICP‑aligned prospect lists (Clay, Apify, Apollo, scrapers)
Build highly targeted ICP‑aligned lists with segmentation and prioritization
Ensure data accuracy, structure, deduping, and validation
AI‑Driven GTM Innovation
Use AI prompting for research, angles, personalization, and testing
Build new outbound workflows and GTM systems that improve performance
Innovate across data, messaging, and workflow design
Clay Workflow Development
Build advanced Clay workflows using signals (hiring, funding, tech stack, job changes, content)
Create multi‑step automations, conditional logic, and enrichment pipelines
Implement lead scoring, prioritization, and TAM segmentation
Automate repetitive tasks to save hours and improve operational efficiency
Operational Ownership
Maintain deliverability, domain health, and sending infrastructure
Diagnose performance issues early and implement improvements
Ensure campaigns launch on time and meet performance benchmarks
Qualifications
2+ years writing cold email campaigns
2+ years building workflows, tables, and signals in Clay (Required)
Strong AI prompting and AI‑assisted marketing skills
Experience with list‑building tools (Apify, Apollo.io, scrapers, etc.)
Deep understanding of outbound signals and relevance frameworks
Knowledge of deliverability and sending best practices
Creative, strategic thinker with strong outbound instincts
Ability to diagnose, optimize, and scale outbound performance
What's in it for you:
We believe great work happens when life inside and outside of work stays in balance. You can expect:
Fully remote work with complete location flexibility
Flexible time‑off structure
Competitive compensation
Performance‑based bonuses
Job Type: Contract
Location: Remote
Base Salary Range: $100,000-$120,000 CAD (OTE)