RedRover Sales & Marketing Strategy

Strategic Growth Manager

Start as Strategic Growth Manager. Grow into Head of Revenue. Build the engine that scales us.

Location:Remote - travel required for speaking events & conferences (15-20x/year)

Reports To:Founder & CEO (first 6 months), then COO
Team:Manages Sales Coordinator (full-time); future hires: Hunter + Marketing Specialist
Start:ASAP

About RedRover

RedRover Sales & Marketing Strategy is one of just two private, full-service B2B agencies in the U.S. that guarantees marketing ROI. Since 2006, we've built a proven process for generating strong, predictable growth for mid-market B2B companies. While we have a strong concentration in manufacturing, industrial, and professional services, we work across a broad range of B2B industries. We don't just build campaigns. We crash the ceilings limiting our clients' growth - and we put our money where our mouth is with a performance guarantee.

Our founder closes 75% of qualified proposals through deep diagnostic work and founder-to-founder trust. We generate consistent, high-quality leads through a proprietary speaking program with 40+ engagements per year. The engine works. We need someone to run it.

The Opportunity

This is not a traditional sales hire. You will be the revenue engine behind a high-performing consultancy - managing every stage of the sales process from lead capture through close, and eventually building and leading a small revenue team beneath you.

In year one, you feed the founder's pipeline and learn the methodology deeply. By month six, you're closing smaller engagements independently. By year two, you own the full sales motion - and you're hiring your own hunter to open a second channel.

This role has real runway. If you want to grow into a Head of Revenue role at a company doing exceptional work, this is it.

What You'll Own

Speaking Event Ownership (End-to-End)

Our founder speaks at two types of events. Your role differs by format:

• Conferences & summits - you attend, present alongside the founder, work the room post-talk, capture every lead on-site and own the exhibit booth
• Small peer group sessions (10-25 CEOs each) - you do not attend these; the founder speaks solo. Your job is to own everything before and after, with the support of the sales coordinator:

• Pre-event communication with organizers and hosts
• Processing contact forms collected at the end of each session
• Sending the first follow-up to attendees -- and dropping them into our automated nurture campaign

Lead Nurturing & Pipeline Development

• Persistent, strategic nurturing of slow-to-respond leads over weeks and months
• Runs exploratory calls independently for qualified prospects
• Captures as much discovery information as possible during the exploratory call - remaining items are collected via a follow-up checklist sent to the prospect afterward
• Manages all scheduling, calendar coordination, and CRM hygiene

Proposal & Discovery Support

• Customizes the discovery call facilitation guide
• Takes first draft of every proposal - founder collaborates on content and delivers
• Attends all discovery calls alongside the founder
• Owns all post-proposal follow-up and deal coordination

Team Leadership (Immediate + Future)

• Manages full-time Sales Coordinator from day one
• Hires and leads a Hunter (new channel development) in year two
• Integrates a Marketing Specialist (authority marketing) into the team (year one)

Who You Are

Background

• 5-8 years in marketing strategy, B2B consulting, or agency-side business development
• Deep fluency in how mid-market B2B businesses grow through marketing - experience in manufacturing, industrial, or professional services is a plus, though we work across many B2B industries
• Track record of winning business through marketing strategy expertise, not just relationship management
• Comfortable presenting to and building relationships with founders and CEOs
• Strong written communicator - you can draft a proposal that reflects genuine marketing strategy insight and offers clarity into complex subject matter
• Genuinely tech-savvy - fluent in CRM platforms, digital communication tools, and modern sales workflows and automation (HubSpot experience a big plus)
• AI-proficient - you actively use AI tools (ChatGPT, Claude, etc.) to work faster and smarter, not as a novelty

How You're Wired

• You think in marketing strategy first, tactics second
• You're self-directed - you don't need handholding to own a process
• You're hungry to grow with the company, not just fill a seat
• You thrive on helping founders and CEOs see around corners, on challenging their marketing thinking, and on shaping smarter growth strategies
• You are a natural with understanding data and analytics
• You are a persuasive storyteller
• You persevere despite the obstacles
• You have an insatiable curiosity
• You are highly coachable
• You are known for your problem-solving abilities

Not a Fit If

• Your background is pure sales with shallow marketing strategy depth
• You need a large company infrastructure to perform
• You're not willing or able to travel 15-20 times per year for speaking events and conferences
• You're looking for a role where success is measured by hours logged - we're energized by outcomes, not activity
  

Our Sales Process

Step 1 - Exploratory Call - You own

Step 2 - Follow Up Checklist - You own

Step 3 - Discovery Call + Proposal Draft - You attend discovery w/ founder; you draft proposal and founder collaborates with you

Step 4 - Proposal Presentation & Close - You attend with founder; founder leads

Your Growth Trajectory

Day 1-90: Shadow the founder, absorb the methodology, own speaking event logistics (w/ your sales coordinator), begin running exploratory calls

Months 3-6: Close smaller engagements independently; Marketing Specialist hired and onboarded onto the team

Year 2: Run the full sales motion independently; hire and manage a Hunter to open a new sales channel; founder focuses on speaking and delivery

Year 3+: Opportunity to grow into Head of Revenue - for the right person who demonstrates performance and deep alignment with our pack values. Not a guarantee, but a real path

Must-Haves

Every candidate must demonstrate the following. These are non-negotiable.

• B2B Marketing Strategy Experience
  • 5+ years developing and presenting B2B marketing strategy - not executing tactics, but setting direction
• Marketing Agency or Consultancy Background
  • 3+ years at a marketing agency or B2B consultancy - where you sold or supported the sale of strategic services, not just delivered them
• Selling to CEOs & Business Owners
  • 3+ years of direct, consultative selling to CEOs, Presidents, or business owners - not procurement, not marketing directors
• Closing Six-Figure Contracts
  • Personally closed or co-closed engagements of $100K+ - ideally in a services or consulting context, not product sales
• Long, Consultative Sales Cycles
  • Comfortable managing sales cycles that can range over 6 months - patient, persistent, and strategic about keeping momentum without being pushy
• Tech Savvy & AI Proficient
  • Actively uses AI tools in daily work - not experimenting, but genuinely integrated. Fluent in CRM platforms and modern sales and marketing tech stacks
• You'll step into a sales methodology with a documented 75% close rate on $250K engagements - that's rare
• You'll have real ownership from day one - including process, team, and strategy
• The founder is investing in you as a successor, not a cog
• The lead gen engine already works - your job is to convert more of it and, over time, take as much weight off the founder as possible so she can focus on what only she can do
• You'll build a team, not just a book of business
  

Why This Role?

• You'll step into a sales methodology with a documented 75% close rate on $250K engagements - that's rare
• You'll have real ownership from day one - including process, team, and strategy
• The founder is investing in you as a successor, not a cog
• The lead gen engine already works - your job is to convert more of it and, over time, take as much weight off the founder as possible so she can focus on what only she can do
• You'll build a team, not just a book of business

How to Apply

We're looking for someone who reads this and thinks: 'This is exactly where I want to be.' If that's you, apply here.

About Culture Index

After you apply for this position, you will receive a thank-you email along with a link to a short survey. It's important that you complete this workplace preference survey, as your application cannot be reviewed until it's complete. Great news, though, as it only takes 8-10 minutes to complete.

Learn About RedRover's Culture

To learn more about our unique best-in-breed culture,click here.

RedRover is an Equal Opportunity Employer.

We review every application personally.