Planogram

We're looking for someone who lives and breathes AI and wants to channel that into marketing and growth.

Planoly is an established, profitable platform trusted by 30,000+ creators, solopreneurs, and small content-first businesses. We're entering our next phase of growth and need a Head of Growth to build the engine. No bloated stack, bloated spray-and-pray budgets, or 18-month plans. We want an AI-first operator who orchestrates rather than delegates, runs lean by preference, turns ideas into growth in days, and can 100x their output through smart use of tools.

What You’ll Do

You'll own full funnel growth end-to-end, from strategy to execution:

• Own growth projects concept to execution (strategy, build, launch, and iteration)

• Guide creative and content outputs to align with brand standards while staying conversion-focused.

• Scale our content engine - turn one idea into many angles, formats, and channels

• Build demand generation from a strong foundation

• Turn audience attention into measurable, compounding growth

• Create campaigns, landing pages, product content, and customer stories at a speed and volume that would be impossible without AI fluency

• Build your own tools, automations, and workflows to solve growth problems

• Run rapid experiments across channels, testing messaging, creative, audiences, to find what actually drives sign-ups and activation

• Lead product launches alongside Product, shaping positioning, messaging, and go-to-market

• Stay on the bleeding edge of AI capabilities, scouting new tools and figuring out how to apply them to marketing before anyone else does

Who You Are

You think of opportunities instead of tasks. You blend instincts and data to spot patterns others miss, and leverage those insights to hypercharge growth.

• You have an intuition for what makes people click, sign up, and stick around

• You are balanced between creative and analytical, you are naturally fluent across storytelling and data-driven decision-making

• You think in systems and automations, not one-off campaigns

• You have turned attention into pipeline into revenue

• You get more out of every tool, dollar, and asset than anyone expects

• You've shipped AI-assisted projects: agents, automations, apps, content systems, or workflows

• High agency and independence - you own projects end-to-end with minimal hand-holding

• Strong written communication - you can simplify complex ideas and write copy that connects

• You have proven success scaling full-funnel marketing from awareness all the way through retention.

• Bonus: experience in the creator economy, social media, or content tools

Why Planoly

We are an established creator tool, founded in 2016 as the original visual planner for Instagram. We exist to enable over 1M people to create distinctive, independent businesses that support a flourishing life. With over 30k customers, no VCs, and strong brand equity, you’ll have a rare clean slate to build something truly new alongside a team steeped in marketing, the creator economy, and human-first advantage.

• Clean Slate: Greenfield product work with an established customer base. The best of both worlds.

• Human-First AI: We believe AI augments human creativity—it doesn’t replace it. Taste still matters.

• No VC Strings: We are profitable, bootstrapped. We answer to our customers, not a cap table.

• Creator DNA: Deep roots in the creator economy and marketing. We are a beloved brand and know this audience inside and out.

What We Offer

• Competitive salary commensurate with experience and a founding-level role

• Founding team level equity participation

• Comprehensive health, dental, and vision benefits

• Flexible PTO and a remote-first culture that trusts you to manage your time

• Annual team offsites and the occasional IRL jam session when it matters

How to Apply

Skip the cover letter. Send us a link to something you’ve designed and built—a funnel motion, a prototype, a side project. We want to see how you think about marketing problems and how you bring ideas to life in addition to your résumé.