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Position Summary

The Director of Growth Strategy& Executionis responsible formaximizing revenue through physician referrals, hospital partnerships, and payer reimbursement. This leader will develop and execute national and regional strategies to drive sustainable, recurring topline growth, ensuringForMotionmeets and exceeds performance targets.

The role will build and guide the business development function,leveragingdata,market intelligence,CRM tools,andcross-department collaborationto position ForMotion as the preferred partner forphysicians,hospitalsand payers.

The Director is part ofthe ForMotionUS Management Team and reports to the Vice President, Patient CareAmericas.

Key Responsibilities

Strategic Growth Leadership

• Develop and implement national and regional strategies to drive sustainable, recurring topline revenue growth, ensuring the company meets its performance targets.

• Lead a data-driven growth strategy process(i.e.Full Potential Plans), resulting in each market having anupdated,ambitiousand achievable growth plan, appropriately prioritizingnew and existing referral sources,hospital partners, payers,denovos/relocations,andM&A opportunities.

• Analyze both short and long-term market trends and customerneedsto blend with the organization's strategies.

• Provide market intelligence, threat assessment, actionableinsightand analytical support to inform strategy and execution.

• Conduct in-depth research on competitors,inclusive ofreferral relationships and success factors, to gain insight into business dynamics and develop programs focused on attainment of growth targets.

• Define sales and marketing priorities based on available resources, customerneedsand market analytics.

• Monitor and continuously improve all sales and marketing campaigns.

Referral & Partnership Development

• Develop a value proposition and strategy that positions ForMotion as an attractive and preferred partner for providers, hospitals, health systems, and payers.

• Guide and support the business development team, ensuring all members are capable, trained, and meeting performance expectations.

• Develop andmaintainbonus and incentive programs for the business development and operations teams, including target setting, education, reporting, and payments.

• Actively engage in the talent development and hiring process within the US Clinics organization to supportoptimalteam performance.

• Activelydemonstratethe ability to articulate and sell our patient-care centers' unique value proposition.

• Develop andleveragea CRM to drive efficient, well-targeted outreach to existing and prospective referral sources and partners.Identifytrends andmodifystrategiesas needed.

• Cultivatemutually-beneficialrelationships withexternal referral sources, healthcare organizations, allied health professionals, payers, and hospital systems.

Contracting & Compliance

• Oversee the development, negotiation, preparation, and operational excellence of payer contracts, ensuring alignment with strategicobjectives, regulatory compliance, companypoliciesand revenue goals.

• Develop payer contracting as an organizationalstrength,andmaintain payer relationships thatmaximizereimbursementandpatient access.

Cross-Functional Collaboration

• Collaborate closely withForMotion, Ossurand EmblaBusiness Development,Operations,Commercial,Legal, Finance, and Compliance teams to drive efficiency, consistency, and performance across the business.

• Partner with Ossur Chronic Solutions teams to develop national programs of excellence acrossForMotion.

• Proactively build relationships with individuals / entities whose interests may not always be aligned.

• Work with operations and support functions to reduce operational barriers to growth.

• Act as a business partner withForMotionnational and regional leaders tooptimizebusiness results and promote productive, collaborative relationships.

Reporting,Communication& Leadership

• Prepare regular reports and presentations for leadershipregardingsales, growth metrics, and strategic initiatives.

• Develop quarterly Objectives and Key Results (OKR's) that drive performance and createappropriate sales strategiesand growth programs.

• Exhibit a leadership style that aligns with our values and leadership principles.

Travel

• Travel domesticallyup to 50% andas needed to support business development and growth initiatives.

Qualifications

• Bachelor's degree in business, healthcare administration, marketing, or related fieldrequired; MBA or MHA preferred.

• Minimum of eight years' experience, including three years in a salesor business-development-oriented healthcare position.

• Proventrack recordof delivering results through strategic methodologies/thinking.

• Proven experience workingsuccessfullywith physician, physician group,payer,hospital, and/orhealth system customers.

• Demonstrated executive relationship management,salesand contract negotiation skills.

• Ability to articulate the organization's value proposition to referral sources, patients, and other related stakeholders.

• Demonstrated ability to develop and implement strategies and bring them to fruition.

• Comprehensive knowledge of the healthcare environment, including payer sources and reimbursement.

• Strong interpersonal, influencingand communication skills and the ability to work effectively with a wide range of constituencies, and at all organization levels.

• Strong critical thinking skills and the ability toeffectivelyanalyze, summarize, and effectively present data.

• Proven experience in driving a diverse and inclusive culture.

• Demonstrated ability to build andmaintainrelationships with individuals / entities whose interests may not always be aligned.

• Proficiencyin Microsoft Office and CRM software.

• Ability to travel independently.