H&M Group

Sales Advisor

As a Sales Advisor, you'll be responsible for providing excellent customer service, welcoming & guiding customers through your store to actively sell our products and providing customers with support & guidance. You'll use your fashion and product knowledge to provide our customers with all the relevant information they need for the best experience. You'll also work on garment refill & care, presentation and contribute to a clean and tidy sales floor and back of house, working closely with the rest of your store team to deliver an excellent customer experience.

Working at H&M means no two days are ever the same, but a typical day will include the following responsibilities*

• Provide excellent customer service: welcoming & guiding customers through the store & OMNI experience where available, supporting them with direct customer service
• Willingness to engage and have conversations with customers to provide excellent service
• Guide customers through our fashion trends, stories & products in all areas of the store
• Ability to effectively promote and sell our products to customers
• Actively promote our Customer Loyalty App (Hello Member) & in-store sustainability initiatives
• Representing yourself and the H&M brand positively during all customer interactions
• Support with commercial or operational actions to reach sales targets with store management team

Fashion & Trend Awareness

• Keep up-to-date with fashion scene, trends, tendencies, styles, brands, products, competitors, and relevant influencers, etc.
• Use your product & fashion knowledge to share relevant information to customers

Team & Development

• Retain and share your service, fashion and store operations knowledge and skills with colleagues
• Follow all procedures, routines, and legal requirements in all areas of the store
• Give & receive feedback with your colleagues to learn, develop & support each other
• Participate in relevant available Onboarding, introduction processes & trainings and courses relevant for your role & future development

Retail Operations/ Visual & Commercial Execution

• Complete full garment cycle from unpacking and refill to steaming and ensure good garment care
• Operate fitting room and checkout areas according to best practice & processes
• Contribute to a clean and tidy sales floor and back of house (including stockrooms)
• Support with garment presentation, execution and maintain attractive merchandise displays, clear trends & stories according to visual & commercial guidelines
• Ensure good stock levels with replenishment routines on sales floor
• Upkeep & follow best practice for any in-store OMNI Services & in-store tech services/tools, etc (Instore Care App, Click & Collect, Smart Store etc)
• Support with opening and closing of the store
• Following all H&S guidelines and legal requirements applicable to role and responsibilities