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Farm Journal

Farm Journal

3 jobs near Columbus, OH

Farm Journal

Enterprise Account Executive

$110K - $120K/yr

This position will sell Farm Journal's solutions to exceed an individual sales goal. The machinery market is integral to our long-term growth plan at Farm Journal, and it's an exciting time to help ...

Farm Journal

VP, Produce Division

$165K - $175K/yr

Farm Journal's proprietary data, intelligence, marketing, and event assets that align with our client's goals to maximize their performance, profitability and satisfaction. This dynamic leader ...

Farm Journal

Copy Editor

Manhattan, NY · Remote

This is a Farm Journal contract role with tasks including copy editing and layout in Adobe InDesign. It requires knowledge of basic AI systems and prompts. The work is remote, requires presence in a ...

Enterprise Account Executive

Enterprise Account Executive

Farm Journal

Remote

$110K - $120K/yr

Full-time

Posted 16 days ago

Job description

Enterprise Account Executive
The Enterprise Account Executive position is responsible for growing and fostering partnerships with agriculture equipment dealers, heavy equipment and machinery auctions, manufactures, and other products and services that serve the machinery agricultural ecosystem. This position will leverage and design multi-product solutions utilizing all of Farm Journal’s data, intelligence and marketing assets that align with our client’s goals to maximize their performance, profitability and satisfaction. This position will sell Farm Journal’s solutions to exceed an individual sales goal.
The machinery market is integral to our long-term growth plan at Farm Journal, and it’s an exciting time to help the machinery industry transform and modernize their growth strategies, go to market approaches, and execution. This position will develop and execute a strategic growth plan for prospects and current clients that utilize enterprise solution selling practices leveraging our Machinery Pete marketplace, agriculture producer and machinery intelligence, vast multimedia marketing channels, content production capabilities, and our unmatched farmer audience in the agriculture market to produce win-win outcomes with our clients.
Essential Duties and Responsibilities
These duties include, but are not limited to, the following. Other duties may be assigned.
  • Accountable for sales results in the ag machinery market segment..
  • Role involves both growth of an existing client base and hunting new logos.
  • Conceptualize, create, present and close complex sales of our research, data, and multimedia products.
  • Build deep and wide client contacts and relationships with ownership, sales, and marketing leaders and their agency representatives.
  • Collaborate with solution owners, sales enablement and client success managers to design, implement, execute, and ensure client satisfaction throughout the continuous sales process.
  • Apply strategic thinking and account planning to build and maintain a long-term business growth plan.
  • Utilize curiosity, research, and advanced questioning skills to properly qualify, discover, and design solutions that align with client objectives and outcomes.
  • Operate with a continuous growth mindset to stay current with machinery and equipment industry trends, client segment micro and macro-opportunities and challenges, marketing and advertising trends, and to stay current with Farm Journal solution innovation and change. Champion our machinery ag industry.
  • Build and communicate business cases leveraging our data and intelligence platforms, advertising insights and performance reporting, and other gathered internal or external information
  • Daily use of a CRM system to efficiently track, manage, and analyze customer interactions ensuring accurate and timely pipeline reporting for effective sales strategies and forecasting.
  • Travel and work nights/weekends as needed to be successful. (Travel estimated at 25-50%)
  • Relentlessly drive, take complete ownership, dig into the details, and do whatever is necessary to crush revenue goals.
Skills/Professional Experience
These qualifications include, but are not limited to, the following:
  • Minimum 5 years of B2B advertising, marketing, or data solution/platform selling experience
  • Minimum 5 years of proven experience in consultative selling a portfolio of solutions with contracts in excess of $100k per year
  • Basic understanding of agriculture, preferably knowledge in the machinery space with dealers, auctions, manufactures, or other parts/service providers
  • Thrives working in a collaborative team environment with dotted line account team partners
  • Proven ability to build and present business cases that can influence client behavior changes
  • Strong understanding of research, data, print, digital, event, marketplace, mobile, custom and broadcast media as marketing, advertising, and intelligence vehicle to drive client outcomes.
  • Data analysis: analytic tools (clicks/views), client conversions, market trends, etc.
  • Capacity to calculate and negotiate on a CPM, CPC, CPA, rev share, flat rate or hybrid deal basis and evaluate the effective rates for each that bring parity.
  • Talent for consultative sales to c-level leadership at midsize to large companies.
  • Exceptional listener: discern client needs and translate them into creative solutions.
  • Excellent project and time management skills.
  • Sound judgment and decision-making skills.
  • Absolutely must be a self starter with strong and professional verbal / written communication skills.
Work authorization requirements
Must have unrestricted work authorization to work in the United States.
EEO statement
Farm Journal is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
Other duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the team member for this job. Duties, responsibilities, and activities may change at any time with or without notice.

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