Job Summary:
Everest Technologies, Inc is seeking a MarTech Solutions Architect to design, build, and optimize their global marketing technology stack. The role involves ensuring digital tools work in harmony to enhance customer journeys, loyalty, and ROI.
Responsibilities:
โข Ecosystem Design: Architect a scalable, "best-of-breed" MarTech stack that supports omnichannel retail goals (e.g., Buy Online Pick Up In Store - BOPIS, personalized in-app offers).
โข Data Orchestration: Lead the integration of first-party data across CRMs (like Salesforce), CDPs, and ERPs to create a 360-degree view of the customer.
โข Identity Resolution: Implement strategies to track and recognize customers across devices and physical touchpoints while maintaining strict data privacy compliance (GDPR/CCPA).
โข Personalization & Automation: Design technical workflows for real-time triggers, such as abandoned cart recovery, location-based mobile alerts, and loyalty program updates.
โข Vendor Management: Evaluate and select third-party vendors (e.g., ESP, CMS, Analytics, DAM) and manage the technical relationships and API integrations.
โข Performance Optimization: Audit existing tools to eliminate redundancies, reduce "tech debt," and ensure data flows seamlessly between marketing and commerce platforms.
Qualifications:
Required:
โข 5+ years of experience in MarTech, specifically within a retail or e-commerce environment where physical and digital stores intersect.
โข Ability to translate complex business requirements into technical reference architectures.
โข Proven experience leading cross-functional teams (DevOps, Data Science, and Creative) to launch large-scale marketing initiatives.
โข A 'translator' who can explain API limitations to a Marketing Director and business goals to a Software Engineer.
Company:
Founded in 1997, Everest Technologies is a leading Information Technology solutions provider based in Columbus, Ohio. Founded in 1997, the company is headquartered in Columbus, USA, with a team of 501-1000 employees. The company is currently Late Stage.