Abel Fire

Description:

Employment Type

Full-Time, Exempt

Salary

$65,000+   uncapped commissions, & bonuses

Location

Warrendale, PA 

Job Title

Business Development Sales Representative

ABOUT US

Approved Fire Protection & Security (AFPS) is a fifth-generation, family-owned fire protection and security company headquartered in Somerset, NJ, providing installation, inspection, and monitoring services for commercial and industrial clients across New Jersey, New York, and Pennsylvania. AFPS is committed to protecting lives and property through reliable, code-compliant fire and security systems and a culture of craftsmanship, safety, and long-term client relationships.

POSITION OVERVIEW

We are seeking a driven, high-energy new Business Sales Representative to aggressively grow our Fire Protection portfolio. This role is focused on pure hunting and outbound prospecting, building new relationships, driving first-time appointments, and converting opportunities into revenue. The ideal candidate thrives on activity, embraces cold outreach, and excels at opening new doors through phone calls, LinkedIn messaging, email campaigns, networking, and in-person site visits.

This individual will represent our full line of Fire Protection, including inspections, monitoring, suppression, sprinkler service, fire alarm and system upgrades, while educating customers on compliance, safety, and risk reduction. KPI targets, pipeline growth, and consistent attainment of quota measure success in this role. If you are competitive, motivated by new business generation, and excel in fast-paced sales environments, this position offers strong earning potential, autonomy, and the opportunity to make a meaningful impact on customer safety and security.

Requirements:

• Drive net-new revenue across fire protection service lines through proactive prospecting

• Hunt aggressively within assigned territory using cold calling, door knocking, LinkedIn outreach, networking, and email campaigns

• Generate leads, qualify prospects, and secure appointments with decision-makers

• Present and sell full portfolio of solutions including fire alarms, sprinklers, suppression systems, monitoring, inspections & testing contracts

• Conduct on-site walkthroughs and system assessments to identify compliance and upgrade opportunities

• Maintain an organized funnel and pipeline strategy to ensure consistent opportunity creation

• Log all communication, appointments, quotes, and follow-ups inside CRM for transparency and accountability

• Prepare and deliver proposals for inspections, maintenance, monitoring agreements, retrofits, and new system installations

• Follow up persistently on aging quotes, open opportunities, and competitive bids until closed-won or closed-lost

• Leverage professional networks, chamber events, trade associations, safety groups, and community relationships for lead generation

• Build relationships with facility managers, business owners, general contractors, EHS/Safety teams, property managers and AHJs

• Coordinate with operations, design, and engineering to scope projects and ensure seamless handoff of awarded work

• Develop strong knowledge of code compliance (NFPA, IBC, NEC), AHJ requirements, and industry standards for fire 

• Attend industry events, trade shows, and technology demonstrations to stay up to date on evolving solutions and market needs

• Meet and exceed established KPIs including outbound call volume, LinkedIn outreach, in-person touches, new meetings set, and proposal output

• Hit sales quotas consistently through disciplined prospecting cadence, strong closing ability, and ongoing funnel management

• Uphold a high level of professionalism, urgency, integrity, and consultative problem-solving in every interaction

• Requirements

QUALIFICATIONS

• Fire protection experience is required.

• Prior outside sales experience is a MUST.

• Able to travel to customer sites throughout your territories. 

• Excellent communication, negotiation, and interpersonal skills via e-mail, text message & phone.

• Valid driver's license and excellent driving record.

• Must pass a background check and pre-employment drug screen.

• Excellent customer service skills.

• Continuing education as training/ seminars arises

• Must be able to work Monday through Friday 7:20 am – 4:20 PM

• Language: Must be able to read and write in English

BENEFITS

• Medical Insurance

• Dental Insurance

• Vision Insurance

• 401(k) with Company Safe Harbor

• Paid Time Off (PTO) and Paid Holidays

• On-the-Job Training and Manufacturer Certifications

• Career Growth 

• Profit Sharing 

• Car allowance and mileage reimbursement

• Cell phone provided

WHY JOIN US

At AFPS, you'll have the opportunity to lead a driven sales team, build long-term client relationships, and grow your career within a stable, fifth-generation, family-owned company. We provide ample opportunities for professional development through ongoing in-house training and encourage team members to pursue certification programs. We offer a competitive salary and comprehensive benefits package.

If you are motivated, results-driven, and ready to lead sales growth in the fire protection and security industry, we encourage you to apply at https://approvedfps.com/careers/ 

Approved Fire Protection & Security is an Equal Opportunity Employer. AFPS does not discriminate based on race, color, religion, sex, national origin, age, disability, veteran status, or any other status protected by applicable law.