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Segmentation Analyst Jobs (NOW HIRING)

Walgreens

Director, Segmentation

Deerfield, IL · On-site

$136K - $231K/yr

The Director of Segmentation is responsible for developing and leading Walgreens' enterprise ... INSIGHTS & ANALYTICS • Leverages advanced analytics, geospatial data, and modeling to identify ...

Target Hospitality

Sr Pricing Analyst

The Woodlands, TX · On-site +1

Develop and optimize pricing strategies across Commercial segments. * Analyze pricing for specialty rental accommodations, modular housing, and integrated hospitality services. * Conduct competitive ...

T Rowe Price

Data Analyst

Owings Mills, MD · Hybrid

About this Position We are seeking a Data Ana lyst, Individual Investor (II) Segment Marketing who ... Analysts don't just analyze marketing outcomes; they are active in the creation and delivery of ...

NSK Corporation

Senior Segment Analyst

Franklin, IN · On-site

$80K - $99K/yr

... analysis on the data by collaborating with other internal personnel. Participates in the development of sales forecasts for use in production planning, manufacturing operations and for controlling ...

Target Hospitality

Sr Pricing Analyst

The Woodlands, TX · On-site

Develop and optimize pricing strategies across Commercial segments. * Analyze pricing for specialty rental accommodations, modular housing, and integrated hospitality services. * Conduct competitive ...

Patterson-UTI

Senior Finance Analyst NEX

Houston, TX · On-site

$82K - $103K/yr

Operates as a business partner across West Texas Frac business segment to develop a sound ... Analyze monthly savings, validate savings, and report to senior management * Provides competitive ...

Patterson-UTI

Senior Finance Analyst NEX

Houston, TX · On-site

$82K - $103K/yr

Operates as a business partner across West Texas Frac business segment to develop a sound ... Analyze monthly savings, validate savings, and report to senior management * Provides competitive ...

EXOS

Network Segmentation Engineer

Tompkinsville, KY

Key Responsibilities * Assist with network segmentation projects across corporate, server, cloud ... Strong troubleshooting and analytical skills. * Ability to work collaboratively across multiple ...

Kamran Culinex LLC

FP&A Analyst

Las Vegas, NV · On-site

$75K - $120K/yr

Pricing Strategy & Segment Analysis * Own project-level pricing analysis. Analyze margin performance by project type (design-build, equipment-only, service/install), customer segment (hospitality ...

Kamran Culinex LLC

FP&A Analyst

Fargo, ND · On-site

$75K - $120K/yr

Pricing Strategy & Segment Analysis * Own project-level pricing analysis. Analyze margin performance by project type (design-build, equipment-only, service/install), customer segment (hospitality ...

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Segmentation Analyst information

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$48

How much do segmentation analyst jobs pay per hour?

As of Jun 24, 2026, the average hourly pay for segmentation analyst in the United States is $30.38, according to ZipRecruiter salary data. Most workers in this role earn between $20.43 and $36.06 per hour, depending on experience, location, and employer.

How does a Segmentation Analyst typically collaborate with marketing and sales teams to drive business outcomes?

Segmentation Analysts work closely with marketing and sales teams by providing actionable insights into customer groups and behaviors. They often present data-driven recommendations that help shape targeted campaigns, product offerings, or sales strategies. Regular meetings and cross-functional workshops are common, ensuring alignment on goals and the effective application of segmentation models. This collaborative environment not only enhances campaign effectiveness but also offers Segmentation Analysts opportunities to deepen their business understanding and expand their influence within the organization.

What are the key skills and qualifications needed to thrive as a Segmentation Analyst, and why are they important?

To thrive as a Segmentation Analyst, you need strong analytical skills, experience with data analysis, and a background in statistics or marketing, often supported by a relevant degree. Proficiency in tools such as SQL, Excel, and statistical software like SAS or Python is typically required, along with familiarity with customer relationship management (CRM) systems. Attention to detail, problem-solving abilities, and effective communication are crucial soft skills for interpreting data and presenting actionable insights. These competencies enable accurate customer segmentation, driving targeted marketing strategies and business growth.

What does a segment analyst do?

A segmentation analyst analyzes customer data to identify distinct groups based on behaviors, demographics, or preferences. They use tools like SQL, Excel, or data visualization software to develop targeted marketing strategies and improve customer engagement. Strong analytical skills and knowledge of data segmentation techniques are essential for this role.

What is the difference between Segmentation Analyst vs Customer Insights Analyst?

AspectSegmentation AnalystCustomer Insights Analyst
Required CredentialsBachelor's in Marketing, Data Analytics, or related field; proficiency in data analysis toolsBachelor's in Marketing, Business, or related; strong analytical skills
Work EnvironmentData-driven teams within marketing or analytics departmentsMarketing, research, or customer experience teams
Employer & Industry UsageRetail, finance, telecom, and consumer goods companiesConsumer-focused industries, market research firms
Common Search & ComparisonOften compared for their focus on customer segmentation and data analysisBroader customer behavior insights and market research

The main difference is that a Segmentation Analyst specializes in dividing customers into distinct groups based on data, while a Customer Insights Analyst focuses on understanding customer behaviors and preferences to inform business strategies. Both roles require analytical skills and work in similar industries, but their core focus areas differ slightly.

Do marketing analysts get paid well?

Marketing analysts, including segmentation analysts, typically earn competitive salaries that vary by experience, location, and industry. Entry-level positions may start lower, but experienced analysts with skills in data analysis tools like Excel, SQL, or Tableau can command higher pay, often reflecting their analytical expertise and business impact.

What are Segmentation Analysts?

Segmentation Analysts are professionals who specialize in analyzing data to divide a market, customer base, or audience into distinct groups based on specific characteristics or behaviors. Their main goal is to identify meaningful segments so that businesses can tailor marketing strategies, products, or services to target each group more effectively. These analysts use statistical and data analysis tools to interpret large datasets, uncover trends, and provide actionable insights. Their work helps organizations improve customer engagement, optimize marketing spend, and increase overall efficiency.

Is a pricing analyst entry-level?

A pricing analyst role is often considered entry-level, especially for those with a bachelor's degree in finance, marketing, or related fields. However, some positions may require prior experience or specialized skills in data analysis, Excel, or pricing software. Entry-level roles typically involve supporting senior analysts and learning industry-specific pricing strategies.

What type of analyst gets paid the most?

Senior or specialized analysts, such as data scientists or financial analysts, tend to earn the highest salaries among analyst roles. Factors like industry, experience, certifications, and technical skills such as proficiency in SQL or Python influence compensation levels.
More about Segmentation Analyst jobs
What job categories do people searching Segmentation Analyst jobs look for? The top searched job categories for Segmentation Analyst jobs are:
Segmentation Analyst jobs near you
Infographic showing various Segmentation Analyst job openings in the United States as of June 2026, with employment types broken down into 9% Locum Tenens, 85% Full Time, 4% Part Time, and 2% Contract. Highlights an 78% Physical, 7% Hybrid, and 15% Remote job distribution, with an average salary of $63,187 per year, or $30.4 per hour.
CRM Segmentation Analyst

CRM Segmentation Analyst

Indotronix International Corporation

Orlando, FL • On-site

$38/hr

Full-time

Posted 4 days ago

Job description

CRM Segmentation Analyst | Orlando, Florida, United States
Job Title: Analyst, CRM Segmentation- Hybrid
Location: Orlando, FL 32801
Duration: 12+ months
Rate: $38/hr on w2
*This position is hybrid: 3 days in the Orlando office, 2 days WFH*
Qualifications:
• BA/BS in Information Technology, Database Marketing or related field; or equivalent experience
• Expertise with Microsoft Office applications (Power BI, Excel, Power Point)
• Strong organizational and time management skills
• Strong communication and writing skills
• Knowledge of database marketing techniques including profiling, segmenting, extracting and data mining from large transactional databases
• Track record of working well in a variety of business situations
• Ability to work effectively within a team in a fast-paced environment
• Attention to detail and quality of work
• Experience working with campaign orchestration technologies (Simon CDP preferred)
• Experience working with marketing channels including ESP, Digital Ads, Push, SMS and Dialers
• Experience mining and analyzing data to drive actionable insights and process improvements
• Experience creating insightful dashboards using Power BI, Tableau, or related visualization tools
• 4+ years of experience delivering targeted audiences within a multi-channel organization
• 4+ years of experience working with campaign orchestration technologies (Simon CDP preferred)
• 4+ years of experience working with SQL or other reporting/query tools
• 4+ years of experience with reporting tools such as Power BI or Tableau
• 4+ years of experience working with Jira or equivalent project management tools
Experience equivalent to the education requirement may be accepted in lieu of the education requirement.
Responsibilities:
The Segmentation Analyst, will play a crucial part in supporting our marketing campaigns by building and delivering accurate audience files across multiple channels, including direct mail, email, social media, mobile app, and SMS, using the Simon CDP platform. The Segmentation Analyst will also create reports that guide operational, strategic, and business initiatives while conducting QA testing of segments, flows, and output files to ensure accuracy and performance. Success in this role requires a strong foundation in marketing concepts across digital, social, email, and call center channels. Attention to detail and a commitment to data security are critical, as you will be responsible for ensuring all campaign files are delivered on time, error-free, and in full compliance with State, Federal, and organizational requirements.
How You'll Shine:
• Deliver and post critical campaign data files, in various formats, for various internal and external business partners to a secure file platform and archive them for historical reference
• Develop operational reports and dashboards to support the team's performance goals, as well as to research data issues and inquiries
• Establish and maintain a daily, monthly, quarterly and annual campaign calendar to ensure file deadlines are documented and understood, and necessary coverage is in place
• Carefully review and test the accuracy and quality of all data files prior to their delivery
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About Indotronix

Sourced by ZipRecruiter

In 1986, Indotronix established itself in the staffing space. 22 years later, Avani entered the scene, offering consulting and technology development. Finally, in 2016, the two joined forces to begin delivering talent across all areas, from Staffing to Consulting to unique platform development.

Industry

Recruiting and staffing services

Company size

1,001 - 5,000 Employees

Headquarters location

Rochester, NY, US

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