Ideal candidates have 5+ years of experience, withhospitality or luxury experience preferred. Cross ... Copywriting & Brand Voice Craftelevated copy across all communications: social, web, email ...
Ideal candidates have 5+ years of experience, withhospitality or luxury experience preferred. Cross ... Copywriting & Brand Voice Craftelevated copy across all communications: social, web, email ...
Ideal candidates have 5+ years of experience, with hospitality or luxury experience preferred ... Copywriting & Brand Voice ● Craft elevated copy across all communications: social, web, email ...
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Ideal candidates have 5+ years of experience, with hospitality or luxury experience preferred ... Copywriting & Brand Voice ● Craft elevated copy across all communications: social, web, email ...
Luxury Copywriter information
See Spring, TX salary details
$13.05 - $17.31
6% of jobs
$17.31 - $21.57
8% of jobs
$24.34 is the 25th percentile. Wages below this are outliers.
$21.57 - $25.83
16% of jobs
The median wage is $29.25 / hr.
$25.83 - $30.08
24% of jobs
$30.08 - $34.34
17% of jobs
$35.60 is the 75th percentile. Wages above this are outliers.
$34.34 - $38.60
12% of jobs
$38.60 - $42.86
6% of jobs
$42.86 - $47.12
2% of jobs
$47.12 - $51.38
3% of jobs
$51.38 - $55.64
4% of jobs
$55.64 - $59.90
1% of jobs
$13
$32
$59
How much do luxury copywriter jobs pay per hour?
What is the difference between Luxury Copywriter vs Content Writer?
| Aspect | Luxury Copywriter | Content Writer |
|---|---|---|
| Credentials | Portfolio, writing samples, marketing or advertising background | Portfolio, writing samples, sometimes journalism or communication degree |
| Work Environment | Luxury brands, advertising agencies, high-end marketing | Blogs, websites, online publications, corporate content |
| Industry Usage | Fashion, jewelry, luxury travel, high-end real estate | Various industries including tech, health, education, general marketing |
Luxury Copywriters focus on creating persuasive, high-end content tailored for luxury brands, emphasizing exclusivity and elegance. Content Writers produce a broader range of content across industries, often with a focus on informing or engaging a general audience. While both roles require strong writing skills, Luxury Copywriters typically have specialized experience in luxury branding and marketing.
What does a luxury copywriter do?
How does a luxury copywriter tailor messaging for high-end audiences while maintaining brand voice?
What are the key skills and qualifications needed to thrive as a luxury copywriter, and why are they important?

Full-time
Re-posted 2 days ago
Job description
ReportingStructure: Reports to Marketing Director, The Bastion Collection
TheBastion Collection is seeking a full-time Senior Marketing Manager to supportits restaurant concepts in Houston, New York, and Miami. This role will beHouston-based, with involvement across all Bastion properties. This position blendsmarketing with on-property support, requiring a highly organized, creativeindividual with strong personal skills and a natural ability to thrive infast-paced environments. Ideal candidates have 5+ years of experience, withhospitality or luxury experience preferred.
Cross-Functional CoordinationSenior Marketing Manager for TheBastion Collection portfolio, inclusive of all Miami, New York, and Houstonproperties.
Serveas the on-property liaison between the Bastion Corporate Marketing Departmentand the on property operational and culinary teams.
Collaboratewith leadership to activate key brand moments, including seasonal promotions,holidays, and high-profile partnerships.
Content Creation & Social MediaManagethe creation and execution of a monthly content calendar for both therestaurant and club.
Writeengaging captions and develop creative for Instagram posts, Stories, and Reels.
Produceand publish weekly Reels showcasing programming, partnerships, chef spotlights,and behind-the-scenes content.
Overseecommunity management by responding to DMs, comments, and engaging with thelocal community.
Tracksocial media analytics and adapt strategy accordingly.
Ownthe creation and deployment of all email marketing campaigns for all Bastionproperties, including newsletters, event invites, and promotionalcommunications.
Supportin managing and optimizing the SevenRooms CRM database.
Trackengagement metrics and report on campaign performance.
Digital Marketing
Coordinate/supportall digital marketing efforts, ensuring the maintenance of Google/Yelp and allother third party listings
Coordinatepaid ad campaigns
Supportoperations team on management of reviews
Booking & Digital PlatformsEnsurethird-party booking platforms (Resy, OpenTable) are fully optimized, alignedwith the brand's tone and visual identity.
Provideupdated copy and curated image assets regularly in collaboration with theDirector of Restaurants.
Maintainand update the website, including hours of operation, menus, programmingdetails, and imagery.
Facilitateand direct all website inquiries
Photo & Video ContentAssistin coordinating all photo and video shoots for all properties.
Maintainan organized asset library for ongoing content use.
Collateral & Creative ProductionExecuteand maintain all marketing collateral (digital and print)
Coordinatethe design (through agencies/freelancers), printing, and rollout of materialssuch as:
Menus
Eventsignage
Partnershipassets
Digitalinvitations
Variouspromotional collateral
Assistin the planning and execution of all brand partnerships, seasonal activations,and in-house programming (ex: holidays, DJs, tastings, panels).
Ensureall external-facing communications and assets align with the brand.
Developand manage timelines, production schedules, and marketing rollouts tied toprogramming and events.
Coordinatewith PR and media partners as needed.
Workto ensure that the agency of record has any/all information/assets needed toproperly promote the property
Managelogistics surrounding media/press visits
Copywriting & Brand VoiceCraftelevated copy across all communications: social, web, email, collateral, andevents.
Ensureall messaging reflects each concept's tone
Supportstorytelling efforts around chefs, design, seasonality, and restaurantidentity.
Collaborateclosely with the Membership team to support all internal member communicationsand ensure alignment with brand voice.
Providemembership team approved language/imagery for updating content within themembers-only app (PeopleVine), including announcements, event details, andprogramming highlights
Partnerwith the Membership team to develop and execute all member-facingcommunications, including email campaigns, digital collateral, and in-appmessaging.
Supportthe marketing and promotion of all Member Programming initiatives.
Supportwith the development of communication materials for programming, such as:
Eventinvitations
Weeklydigests
On-sitesignage
Memberexperience collateral