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Internship Programmatic Advertising Jobs in Wisconsin

Internship Programmatic Advertising information

What is an Internship in Programmatic Advertising?

An Internship in Programmatic Advertising is a temporary, entry-level position where students or recent graduates learn about the automated buying and selling of digital advertising space. Interns typically assist with campaign setup, data analysis, and reporting, while gaining hands-on experience with ad platforms and tools. This role helps interns develop a strong understanding of digital marketing, data-driven decision making, and the latest trends in online advertising. Internships often serve as a stepping stone to a full-time career in digital advertising or marketing.

What are the key skills and qualifications needed to thrive as an intern in programmatic advertising, and why are they important?

To thrive as an intern in programmatic advertising, you need a foundational understanding of digital marketing concepts, data analysis, and a relevant academic background, such as marketing, advertising, or communications. Familiarity with platforms like Google Ads, DSPs (Demand-Side Platforms), and analytics tools such as Google Analytics is often expected. Strong attention to detail, curiosity, and effective communication skills help interns collaborate and quickly adapt to evolving campaign needs. These skills and qualities are crucial for ensuring campaigns are optimized, data-driven, and aligned with client objectives in a rapidly changing digital landscape.

What are some typical projects or tasks an intern in Programmatic Advertising can expect to work on?

As a Programmatic Advertising intern, you can expect to work on tasks such as assisting with the setup and optimization of digital ad campaigns, analyzing campaign performance data, and generating reports for clients or internal teams. You might also be involved in audience targeting, creative testing, and learning how to use demand-side platforms (DSPs). Collaboration is common, as you'll often work closely with account managers, data analysts, and creative teams to ensure campaigns meet objectives and client expectations.
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Infographic showing various Internship Programmatic Advertising job openings in Wisconsin as of June 2026, with employment types broken down into 4% As Needed, 69% Full Time, 19% Part Time, 2% Temporary, and 6% Contract. Highlights an 89% Physical, 2% Hybrid, and 9% Remote job distribution.
Digital Sales Coordinator - La Crosse, WI

Digital Sales Coordinator - La Crosse, WI

Genesis Global

La Crosse, WI • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 23 days ago


Job description

Digital Sales Coordinator
Location: La Crosse, WI
Employment: Full-time
Ready to turn data into client growth and learn fast while you do it? As a Digital Sales Coordinator, you'll plan, launch, and optimize multi?channel campaigns, translate performance into clear next steps, and build trusted relationships with local advertisers. You'll collaborate daily with Sales, Operations, and leadership to hit goals, renew business, and keep leveling up your creative and analytical skills.
Why you'll love it here
  • People-first, family?owned culture with deep community roots
  • Real career momentum: eleven operating properties and 70% of managers promoted from within
  • Hands?on training, mentorship, and exposure to digital & broadcast
  • La Crosse perks: restaurants, riverfront, trails, and a vibrant community to enjoy after work

What you'll do
  • Launch and optimize campaigns across paid social, search, display/video, and email to drive client outcomes
  • Traffic, QA, and manage pacing/budgets so campaigns deliver on time and on target
  • Help build media plans, proposals, and forecasts aligned to client objectives
  • Report on KPIs, turn insights into action, and present results to clients and teams
  • Create and adapt ad copy and light creative with Adobe Illustrator to brand standards
  • Maintain social calendars and support day?to?day community management

What you'll bring
Must?haves
  • 1-3 years in digital marketing/media or sales support (agency or in?house; internships count), or equivalent skills
  • Comfortable with analytics and turning numbers into clear recommendations
  • Working knowledge of Meta Ads Manager, Google Ads, GA4, and basic creative tools (Adobe Suite)
  • Organized, reliable, and great at follow?through in a fast, deadline?driven environment
  • Strong, friendly communicator who builds trust with clients and collaborates well

Nice to have
  • Graphic design and/or basic video editing
  • WordPress, Mailchimp (or similar), Asana (or other project tools)
  • Exposure to programmatic, OTT/CTV, local media, or e?commerce
  • Certifications (Google Ads, Meta Blueprint)

How we'll measure success (6-12 months)
  • On?time launches, accurate pacing, and budget adherence
  • Clear, insight?driven reporting that improves KPIs
  • Positive client feedback and contribution to renewals/upsells
  • Documented process improvements that help the team move faster

Work location
  • In?market role based in La Crosse, WI

Compensation & benefits
  • Pay range: commensurate with experience
  • Benefits: medical/dental/vision, 401(k), PTO, sick leave, YMCA discount
  • Growth: professional development and extensive training with talented colleagues across the company

Our client is a family?owned, people?first business. Their community is at the core of what they do and who they represent. As their business grows, you grow-with the support, time, and resources to do your best work.
Our client is proud to be an equal opportunity employer. We celebrate and support diversity and are committed to creating an inclusive environment for their employees and their communities.