JOB TITLE: Media Summer Intern
FLSA CLASSIFICATION: Non-exempt, hourly employee.
WORK DAYS: Approximately 30 days (no paid time off of work).
STANDARD HOURS PER DAY: 5 hours per day.
WORK YEAR: The work year for the Media Summer Intern begins on the first weekday in June and ends 3 months later on the last weekday in August.
SALARY SCHEDULE & BENEFITS: The Media Summer Intern is paid on the "Summer Intern" salary schedule and is not eligible for benefits. Typical hourly rates for similar digital/media internships in Indiana are in the entry-level range and may vary based on budget and experience.
REPORTS TO: The Media Summer Intern reports to the Superintendent.
SUPERVISES: The Media Summer Intern does not supervise any other employee(s).
GENERAL DESCRIPTION OF DUTIES:
Under direct supervision, the Media Summer Intern supports districtwide communications by creating, capturing, and curating content that tells the story of students, staff, and programs across the district. The position assists with social media, website, photo/video, and print/digital materials to promote a positive, student-centered image of the district in alignment with established branding and communication standards.The Media Summer Intern functions at an operational level as a member of the Communications team and serves as a creative resource.
ESSENTIAL FUNCTIONS:
- Assists with the planning, creation, and editing of digital content (photos, short-form video, graphics, and captions) that highlight students, staff, and district initiatives for use on websites and social media.
- Supports the management of district and school social media accounts by drafting posts, scheduling content within a content calendar, and monitoring basic engagement metrics as directed.
- Captures photo and video content at summer learning programs, camps, staff activities, and community events, ensuring appropriate permissions and guidelines are followed.
- Edits and produces basic multimedia pieces (e.g., highlight reels, short social clips, simple graphics) using district-approved editing tools and templates.
- Helps maintain an organized digital asset library, including photo, video, and graphic files with clear naming and storage conventions for future use.
- Assists in the development of staff and student recognition content (features, spotlights, and success stories) for newsletters, social media, and the district website.
- Contributes ideas for campaigns or series (e.g., "Staff Spotlights," "Summer Learning Highlights," "Future Graduates") that support the district's mission, strategic plan, and brand.
- Supports tracking of basic communication metrics (social media performance, website views on key posts) as assigned to help inform continuous improvement of communication strategies.
- Maintains timely and accurate documentation of completed projects and follows department procedures regarding approvals, archiving, and confidentiality.
NON-ESSENTIAL FUNCTIONS:
- Assists other departments with communication and media-related tasks (flyers, presentations, event support) as requested and approved by the Director of Communications.
- Performs other duties as directed.
ENTRY-LEVEL REQUIREMENTS:
1. Education/Training
- Enrollment in or completion of a postsecondary program in communications, journalism, media production, marketing, public relations, education, or a related field is preferred.
- Current college students and recent graduates are encouraged to apply.
2. Experience
- Previous experience (paid, volunteer, or coursework) with photography, videography, graphic design, school publications, or social media content creation is preferred.
- Experience in a K12 or youth-focused environment is desirable.
3. Certifications and/or Licenses
- None required.
- Valid driver's license may be preferred depending on travel requirements between district sites.
4. Other
- Demonstrated ability to use common digital tools (e.g., Google Workspace, Microsoft Office) is required.
- Basic familiarity with media editing tools or platforms (e.g., Adobe Creative Cloud, Canva, iMovie, CapCut, or similar) is preferred.
- Strong written and verbal communication skills, including attention to accuracy, grammar, and audience-appropriate tone, are required.
- Ability to manage multiple tasks, work independently within defined guidelines, and meet deadlines is required.
- Ability to build positive working relationships with students, staff, and community partners, and to represent the district in a professional manner, is required.
- Ability to perform the essential functions, meet the performance aptitudes, and fulfill the physical/sensory/environmental requirements of the job (with or without reasonable accommodations) is required.
PERFORMANCE APPITUDES:
- Data Utilization: Requires the ability to collect and use basic analytics (e.g., post engagement, views) and feedback to inform content decisions and adjust strategies under supervision.
- Equipment, Machinery, Tools, and Materials Utilization: Requires the ability to safely and effectively use cameras, microphones, tripods, smartphones, computers, and related media equipment, as well as editing and publishing software.
- Verbal Aptitude: Requires the ability to clearly and professionally communicate with staff, students, families, and community members, and to ask clarifying questions to accurately tell their stories.
- Functional Reasoning: Requires the ability to follow written and oral instructions, apply established brand and style guidelines, and adapt content for different platforms and audiences.
- Situational Reasoning: Requires the ability to prioritize tasks in a fast-paced, event-driven environment and respond appropriately to last-minute changes or urgent communication needs.
PHYSICAL REQUIREMENTS: Tasks may involve light physical effort, including standing and walking for extended periods during events, occasional bending or reaching, and carrying cameras or related equipment (typically up to 25 pounds).
SENSORY REQUIREMENTS: Most tasks require visual acuity for reviewing digital content and materials, as well as auditory perception for interviews and event coverage. Tasks require clear oral communication and the ability to listen effectively.
ENVIRONMENTAL REQUIREMENTS: Most tasks are performed in an office or school environment with typical temperatures and noise levels; however, some assignments may occur outdoors or in crowded event settings, with possible exposure to varying weather and noise conditions.
EVALUATION: Performance of this job will be evaluated in accordance with provisions of the Board's policy on Evaluations of Professional Personnel.