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Creative Director Cpg Jobs in Spring, TX (NOW HIRING)

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Creative Director Cpg information

See Spring, TX salary details

$38.3K

$115.1K

$192.7K

How much do creative director cpg jobs pay per year?

As of Aug 15, 2026, the average yearly pay for creative director cpg in Spring, TX is $115,090.00, according to ZipRecruiter salary data. Most workers in this role earn between $88,500.00 and $135,300.00 per year, depending on experience, location, and employer.

What is the difference between Creative Director Cpg vs Graphic Designer?

AspectCreative Director CpgGraphic Designer
CredentialsBachelor's degree in design, marketing, or related field; extensive portfolioAssociate's or Bachelor's degree in graphic design or related field; portfolio required
Work EnvironmentLeadership role overseeing teams, strategic planning, client interactionsIndividual or team-based design work, primarily focused on creating visuals
Industry UsageUsed in consumer packaged goods (CPG) companies, branding agenciesUsed across various industries including advertising, publishing, branding

The main difference is that a Creative Director Cpg leads creative strategies and manages teams within the CPG industry, focusing on brand vision and campaign oversight. In contrast, a Graphic Designer primarily executes visual designs, often working under direction. The Creative Director Cpg role involves higher-level responsibilities, strategic thinking, and leadership, whereas Graphic Designers focus on creating specific visual assets.

What does a creative director in CPG do?

A Creative Director in the consumer packaged goods (CPG) industry leads the development and execution of creative strategies for brands and products. They oversee teams of designers, copywriters, and marketers to ensure that packaging, advertising, and promotional materials align with the brand's vision and appeal to target consumers. Their role often involves collaborating with product managers, conducting market research, and staying current with industry trends to create innovative campaigns that drive sales and strengthen brand identity.

What are the key skills and qualifications needed to thrive as a creative director in CPG?

To thrive as a Creative Director in the CPG (Consumer Packaged Goods) industry, you need a strong background in design, brand strategy, and marketing, typically supported by a degree in design, marketing, or a related field. Proficiency with creative software like Adobe Creative Suite, project management tools, and familiarity with packaging design standards are essential. Leadership, collaboration, and the ability to articulate a clear creative vision are key soft skills for excelling in this role. These skills and qualities are crucial for developing compelling brand experiences that resonate with consumers and drive business growth in a competitive marketplace.

How does a creative director in CPG typically collaborate with marketing and product teams to launch new products?

As a Creative Director in the consumer packaged goods (CPG) industry, close collaboration with both marketing and product teams is essential throughout the product development and launch process. You’ll work with product managers to understand the brand vision and product attributes, then partner with marketing to craft compelling campaigns and visual assets that resonate with target audiences. Regular brainstorming sessions, cross-functional meetings, and creative reviews are common, ensuring all teams are aligned on messaging, design, and timing. This collaborative environment fosters innovation but also requires strong communication and project management skills to balance diverse perspectives and meet tight deadlines.

What are popular job titles related to Creative Director Cpg jobs in Spring, TX?

For Creative Director Cpg jobs in Spring, TX, the most frequently searched job titles are:

What job categories do people searching Creative Director Cpg jobs in Spring, TX look for?

The top searched job categories for Creative Director Cpg jobs in Spring, TX are:

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Cities near Spring, TX with the most Creative Director Cpg job openings:

Creative Director Cpg jobs near you

Contract Product Marketing and Execution

Hotze Health & Wellness Center

Katy, TX • Remote

$40 - $50/hr

Contractor

Re-posted 23 days ago

Job description

Contract Product Marketing Strategist

Physicians Preference Vitamins is seeking an experienced, hands-on Contract Product Marketing Strategy and Execution expert to build and execute product-specific marketing campaigns that drive product awareness, ecommerce revenue, and new guest acquisition.

This is a 20-hour-per-week contract role for a proven product marketer who can think strategically and execute independently. The role will begin with one priority supplement product, expanding to additional products as results are achieved.

This is not a general company brand awareness role. The primary focus is increasing product awareness and adoption while driving measurable growth in new unique guests, e-commerce sales, and product specific revenue. Success will be measured product by product, based on the contractor's ability to create and execute campaigns that attract new purchasers, increase conversions, and grow revenue for each featured vitamin and supplement.

About the Role

The ideal candidate is a hands-on strategist and execution individual contributor with experience building product marketing campaigns from the ground up. This person should be able to develop go-to-market strategy, create compelling product messaging, execute multichannel campaigns, analyze performance, and optimize based on results.

This role will report jointly to the Vice President of Sales and Marketing and the Director of Physicians Preference Vitamins.

Key Responsibilities

Develop and execute go-to-market strategy for a priority supplement product, including positioning, messaging, launch planning, campaign strategy, and ongoing promotion.

Create and manage product-focused campaigns designed to increase awareness, educate new audiences, and drive ecommerce purchases.

Execute multichannel marketing tactics, including email campaigns, email automations, SMS/text campaigns, landing page copy and creation, promotional copy and creation, social media content and posting of reels and static posts, and campaign creative.

Translate product quality, benefits, value, and differentiation into clear, compelling messaging that positions Physicians Preference Vitamins against premium supplement brands.

Drive new unique guest acquisition and ecommerce revenue through product-specific marketing efforts.

Track campaign performance and report on results weekly, monthly, and quarterly.

Use data to recommend improvements that increase traffic, conversion, repeat purchase behavior, and revenue growth.

Performance Expectations

This role is highly results-oriented. Success will be measured by campaign execution, ecommerce revenue, new unique guest acquisition, product conversion, email/SMS performance, social media engagement, and measurable growth from product-focused campaigns.

The contractor will be expected to provide weekly performance updates, monthly campaign reviews, and quarterly strategic results summaries.

Ideal Experience

Proven experience in product marketing, ecommerce marketing, supplement/wellness marketing, CPG marketing, or premium consumer product marketing.

Ability to develop strategy and execute campaigns independently as an individual contributor.

Experience with product launches, go-to-market planning, email marketing, marketing automation, SMS campaigns, social media content, reels, landing pages, blogs, and performance reporting (Desired Platform Experience – include but not limited to: Klaviyo or similar ecommerce email platform, Canva, Lead Pages, Metricool or similar social media consolidation platforms, Google Analytics).

Strong understanding of ecommerce revenue growth, conversion, customer acquisition, and product adoption.

Excellent writing, messaging, organization, and analytical skills.

Role Details

Contract position 20 hours per week Flexible days and times, provided work is high quality, timely, and results-driven Time in the Katy office is preferred Remote work is acceptable for a candidate with proven experience Compensation range: $40 - $50/hour, based on experience, performance, and measurable results.

About Physicians Preference Vitamins

Physicians Preference Vitamins offers high-quality, physician-grade vitamins and supplements designed to support wellness with clean, premium formulations. This role will help build awareness, adoption, and ecommerce revenue for specific supplement products, one product at a time.

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