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University Communications and Marketing is the central agency responsible for shaping and sharing the story of NC State University. As the stewards of the NC State brand, we drive the university's reputation and visibility through integrated marketing, strategic communications, and digital engagement. We are a team of creators, strategists, and problem-solvers dedicated to the "Think and Do" spirit. We collaborate across the university to elevate NC State's profile as a premier public research institution, supporting enrollment, research, alumni engagement, and institutional prestige.

What we do:

As a Pack member, you belong here, and can enjoy exclusive perks designed to enhance your personal and professional well-being. As you consider this opportunity, we encourage you to review our Employee Value Proposition and learn more about what makes NC State the best place to learn and work for everyone.

What we offer:

Attain Work-life balance with our Childcare benefits, Wellness & Recreation Membership, and Wellness Programs that aim to build a thriving wolfpack community.
Disclaimer: Perks and Benefit eligibility is based on Part-Time or Full-Time Employment status. Eligibility and Employer Sponsored Plans can be found within each of the links offered.

We are seeking a collaborative leader with significant experience leading teams and content strategy within complex organizations. In this executive role, you will be responsible for aligning the university's storytelling ecosystem with tangible institutional and business goals; ensuring that every piece of content, from social media and internal communications to feature storytelling, serves a clear strategic purpose and reaches the right audiences with impact. This role also carries responsibility for future-proofing NC State's digital presence through next-generation search strategies, including AI and Generative Engine Optimization (GEO), while strengthening how the university communicates in an evolving digital landscape.

As a key steward of the university's internal culture, overseeing Internal Communications, Editorial Strategy, and Social Media, your thoughtful and people-centered leadership will foster strong interdisciplinary partnerships, communicate with authenticity, and drive organizational progress through collaboration, strategic insight, and operational leadership. 

Additionally, this role also requires extensive engagement across a wide range of internal and external stakeholders, including university leadership, public officials, representatives of the UNC System and peer institutions, prospective and current students, parents, alumni, faculty, staff, administrators, and members of the public. Your demonstrated ability to guide organizations through change, build trust across stakeholder groups, navigate evolving priorities with sound judgment, and create alignment around a shared vision will play a key role in advancing institutional priorities and strengthening engagement across all stakeholders. 

Key responsibilities fall within the five core functional areas outlined below. 

Cross-Platform Editorial Strategy & Innovation:

Internal Communications & Culture Building:

Social Media & Digital Engagement:

Leadership & Content Operations:

Collaboration & Culture

If you are a strategic and relationship-driven leader who thrives in collaborative environments and is passionate about shaping meaningful institutional storytelling, we encourage you to apply.

In addition to the core responsibilities of this role, there will be opportunities to represent the division through engagement with a wide range of internal and external constituents, including university leadership, public officials, representatives from the UNC System and peer institutions, students, parents, alumni, faculty, staff, and members of the public. These opportunities will be assigned in collaboration with the Vice Chancellor of Communications and Marketing in support of evolving departmental and institutional priorities.

Qualifications

N/A

Recruitment Dates and Special Instructions

Please include the following as part of your application packet:
Cover Letter
Resume
Writing Example
Social Media Campaign examples (other document 1)
Contact information for at least three professional references.

Position Details

NC State University is an equal opportunity employer. All qualified applicants will receive equal opportunities for employment without regard to age, color, disability, gender identity, genetic information, national origin, race, religion, sex (including pregnancy), sexual orientation, and veteran status. The University encourages all qualified applicants, including protected veterans and individuals with disabilities, to apply. Individuals with disabilities requiring disability-related accommodations in the application and interview process are welcome to contact 919-513-0574 to speak with a representative of the Office of Equal Opportunity.
If you have general questions about the application process, you may contact Human Resources at (919) 515-2135 or workatncstate@ncsu.edu.
Final candidates are subject to criminal & sex offender background checks. Some vacancies also require credit or motor vehicle checks. Degree(s) must be obtained prior to start date in order to meet qualifications and receive credit.
NC State University participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States.