Most companies spend their money on ad agencies, TV commercials, radio spots and billboards to try to tell you how good their products are. At Monster, we do things differently — because Monster Energy is not just a drink. It’s a lifestyle in a can. We support the scene, our bands, our athletes and our fans. We back athletes so they can make a career out of their passion. We promote concert tours, so our favorite bands can visit your hometown. We celebrate with our fans and riders by throwing parties and making the coolest events we can think of a reality. Monster is the relentless pursuit of victory, being your best, being at the top of your game. It is the most badass energy drink on the planet. Monster is the world’s greatest skiers and skaters, borders and bikers, rockers and racers, gamers and Girls. Monster Energy — Unleash the Beast!
Industry
Food services and drinking places
Company size
1,001 - 5,000 Employees
Headquarters location
Corona, CA, US
Year founded
2002
