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Technical/Product Marketing Manager

Zephyr in San Jose, CA 95110 USA

Last online 7 hours ago

Benefits Offered

401K, Medical, Dental, Vision

Employment Type

Full-Time

We’re looking for a Technical/Product Marketing Manager to join Zephyr’s marketing team. You will be responsible for creating and delivering marketing content to encourage technical audiences – Testers/Testing Practitioners, QA Leaders, DevOps Trail Blazers and Software Quality Advocates – to evaluate and ultimately consume Zephyr quality management solutions. If you have a technical background and are passionate about understanding, explaining, championing technology and driving product road map and commercial innovations – join our team!

In addition to producing content for technical audiences, you will create content for sales enablement – presentations, demos and press releases. You will be working closely with a cross functional team within Zephyr, Customers and Partners.

As a company, Zephyr’s focus on providing high value Quality Management solutions along with a sound business strategy has resulted in our milestone achievement in getting to 11,000+ paying customers worldwide while maintaining quarter over quarter profitability for the past several years. Recognizing Zephyr’s unique position to be the Number 1 Test Management provider, Frontier Capital has now invested $31 million to accelerate Zephyr’s next stage of growth. The Marketplace team has been a key driver in Zephyr’s growth to date …. are you ready to be a driver in our next stage of growth?

Responsibilities:

  • Accountable for all technical content marketing initiatives to raise awareness and adoption by increasing traffic, engagement, leads and ultimately driving transactions
  • Collaborate across functions to deliver an effective technical content marketing strategy that aligns with product, marketing and sales priorities and campaigns
  • Communicate with customers and the user communities to create compelling stories with cases while identify emerging user cases
  • Work with demand generation manager to promote content via various channels: email, social media, blog, website, newsletter and third-party media
  • Identify, monitor and report key performance indicators on a regular basis to measure the success of technical content marketing initiatives
  • Create and deliver technical market content: blogs, presentations and videos, demos and sample data/code, how-to guides, white papers and more.
  • Build and manage a customer advocacy program and leverage customer generated content to attract and convert customers
  • Perform competitive analysis of commercial and open source offerings within the quality management space and the broader functional ecosystem such as DevOps, automation and predictive analytics market

Qualifications:

  • BA/BS or equivalent working experience
  • Solid years of relevant work experience in fields such as IT evangelism or product management/marketing in a high technology environment
  • Experience with or the ability to easily ramp up on test automation is crucial (use of automation frameworks such as Selenium, HP UFT, Junit, etc. is also a big plus)
  • Understanding of DevOps ecosystem, including but not limited to test automation, continuous integration and analytics.
  • Experience writing blogs or giving presentations for technical peers
  • Desire and ability to explain complex topics in a clear and concise way
  • Demonstrated track record in producing marketing content with thought leadership
  • A career path that demonstrates increasing levels of responsibility and a talent for driving benchmark marketing programs in the technology industry
  • Ability to easily transition from high level strategic thinking to creative and detailed execution
  • Ability to work independently and autonomously
  • Superior oral and written communication and presentation skills – ability to excite technical audiences
  • Strong leader who can drive consensus and articulate program recommendations and trade-offs to peers and senior executives
  • Enjoy working in a fast-paced and dynamic environment, where proactive problem-solving skills are key to succeed
  • Ability and willingness to travel for conferences and company meetings

This position is based in San Jose, California (no relocation benefits provided for this position)

About Zephyr:

Zephyr is an exciting mature Silicon Valley startup that has been around since 2007. With $31 million in recent growth funding plus being profitable for the last 2 years, Zephyr has seen high double-digit revenue growth in the last 2 years. Zephyr disrupts the legacy testing business by building agile real-time cloud-based test management products that are used by over 11,000 customers in 100 countries. Over two million users have Zephyr on their browsers and these products are the fastest growing testing solutions on earth.

Zephyr is an early partner of Atlassian and has seen tremendous growth for its products in the Atlassian Marketplace. With 90+ people in the company, Zephyr is headquartered in Silicon Valley, with a sales office in London and a delivery center in Bangalore. The Sales Operations team is based in King of Prussia, PA. It is run by an executive team with over a hundred years in combined experience in the testing tools space. The company is young, exciting, a great place to work at and always on the bleeding edge of innovation. Website: http://www.getzephyr.com

Other applicants: 20+

20+ other people applied to this job.

Posted date: 29 days ago

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