“An amazing team, collaboration, free lunch every day, cutting edge tech, arcade machine.... need more reasons, check out our Glassdoor page!”
We’re a software company with a passion to help businesses better communicate with leads, prospects and customers. We geek out over the challenges of telecom, and deliver cutting edge, cloud-based communications solutions. As a full-service carrier, with a company owned network, Ytel truly offers “one-of-a-kind” solutions. Over the years we’ve been able to provide cost effective, secure ways to power modern communications through voice, text, email and direct mail.
We need someone with a passion for technology, who gets excited about the idea of leaving their fingerprints on change!
As the Product Marketing Manager, you will be the one on our team responsible for telling the world (and company) the story of our product. You will be expected to be our chief advocate for products, features, services, and their benefits. Additionally, you will be charged with crafting the strategy around the messaging and marketing for new launches.
What you will be doing:
Working with the product team to educate both internal and external stakeholders on our product features and their benefits
Planning and coordinating new product launches, including go-to-market strategies
Developing value propositions for existing products that allow us to maintain our position in the market
Performing competitive analysis and building an internal/external competitive matrix
Creating content (e.g. sales documentation, product videos, website copy, blog posts, Quora, and other forums) to articulate the benefits and use cases of our products and their features
Assisting sales on calls when appropriate to provide a deeper understanding of the product
Speaking and presenting both internally and externally to promote the story of our product
Measuring and optimizing the buyer journey as it relates to product feature adoption and usage
The Ideal Candidate:
Background in Marketing and/or Product Management
Thorough understanding of sales process and how to position products in verticals
Experience working for a B2B tech company
Proven ability to perform market research and analysis
Ability to translate and articulate complex concepts into clear messages
Creative, resourceful, and collaborative
*Successful applicants will be asked to show proof that they can legally work in the US*