RAM JACK is searching for an exceptional Director of Marketing in the Ada, OK area to join our team. This addition to our team is a permanent position due to the growth we are experiencing.
RAM JACK is looking for a highly skilled marketing director to help us create and execute marketing plans at both the corporate and franchise level. Our ideal candidate will have extensive marketing experience and a comprehensive knowledge of branding. He/she will have the ability to lead a team of writers, designers, and account managers, and promote the marketing department to franchise owners on a regular basis. If you have an understanding of what makes people tick and want to deliver solutions that make a difference, we would love to meet you.
RAM JACK has been helping homeowners and businesses with foundation problems for over forty years. Our patented stabilization process is virtually fail-proof when installed correctly. Ram Jack franchised dealers are located in North and Central America, Canada and Puerto Rico. We were the first foundation repair company in North America to be recognized by the International Code Council (ICC-ES) as having products that meet the highest quality standards in our industry. RAM JACK is an ISO 9001:2015 certified company. We manufacture our products at our Ada, Oklahoma facility using only American-made steel. Our sterling reputation in the foundation solutions industry is second to none.
Objectives of this Role
Collaborate with the business team to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing products, internally and externally at the corporate and franchise levels.
Oversee and grow the marketing department, consistently identifying revenue opportunities within our established client base and managing consistent growth by helping create a paid-services model for marketing activities.
Identify short-term and long-term scheduling, budget, and resource needs, including the development and management of an annual marketing budget, profit/loss projections, expenditure spending, and other financial considerations.
Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and consumer trends in order to translate results into actionable insights for marketing team
Daily and Monthly Responsibilities
Lead the development of our marketing plans working closely with franchise owners, management, creative and content teams, and distribution partners, to create an effective and efficient marketing strategy focused on growing audiences for our products and services.
Spearhead the strategic and tactical execution of marketing campaigns, including design of test/control segmentation, implementation of tests, tracking, results reporting, analysis, and recommendations.
Manage conception, development, and implementation of marketing plan and strategies.
Hold regular meetings with account managers to review pipeline, resolve challenges, and present possible solutions, and provide ongoing training to ensure team consistently performs above standard.
Skills and Qualifications
Bachelor’s degree in marketing, advertising, or communications or equivalent experience in marketing, advertising, or communications roles.
Successful track record in senior marketing roles and creating marketing campaigns.
Excellent leadership, communication, and decision-making skills.
Experience with digital and print marketing, content marketing, and social media marketing.
Proven ability to plan and manage budgets.
Understanding and proficient use of Adobe Creative Suite including Photoshop, InDesign, Illustrator
Proficiency with HTML, content management systems, and additional design software
Established portfolio of media and PR contacts
Desire to grow professionally with ongoing education
Laptop and mobile phone
Comprehensive health care package
If you are serious about joining a growing company, submit your resume and cover letter today. We are interested in filling this position immediately.
For more information about Ram Jack, we encourage you to visit our corporate website at:
www.ramjack.com or go to www.youtube.com/ramjacktv for more information and videos.
About Ram Jack Systems Distribution, LLC:
Ram Jack is the innovative leader of the foundation repair and stabilization industry. Ram Jack has 40+ years of experience engineering, restoring, and/or supporting the foundations of residential and commercial structures. Ram Jack's Manufacturing headquarters is located in Ada, Oklahoma along with the Distribution and Franchise Support team. Ram Jack has dealership and franchise locations in over 50 major cities providing foundation solutions coast-to-coast with quality and integrity. To find out more about Ram Jack visit www.ramjack.com.