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Content Writer and Digital Marketing Specialist

McClung Companies/ASM Computer in Harrisonburg, VA, USA

Benefits Offered

401K, Dental, Life, Medical

Employment Type

Full-Time

Why Work Here?

“Great work environment with a lot of growth potential”

Immerge is seeking a qualified Digital Marketing Specialist/Content Writer to join our team in Downtown Harrisonburg. We are specifically looking for an individual with digital marketing and content writing training/experience. We are not looking for remote workers at this time. Candidate must be willing to relocate to our area.

Responsibilities

  • Establish web presence to boost brand awareness
  • Suggest and implement direct marketing methods to increase profitability
  • Stay apprised of key digital trends and best practices
  • Writing copy for websites including blog, social media platforms, advertisements, press releases and other forms of content
  • Conduct keyword research
  • Talk to customers in order to ascertain and understand their needs, market, and goals.
  • Design and manage digital media campaigns aligned with business goals
  • Monitor ROI and KPIs
  • Provide monthly reports on campaigns

Requirements

  • Experience with Google Adwords and analytics, Facebook business manager, and social media management.
  • Familiarity with web design and content management systems
  • Strong verbal and written communication skills
  • An ability to multitask and perform under tight deadlines
  • SEO knowledge
  • Ability to write targeted keyword rich marketing messages (ads in search and social, search engine data which is meta title and description, blog posts, emails, and social media posts)
  • Ability to learn a variety platform interfaces
  • Must be able to manage budgets, task assignments and due dates, and maintain project scope.

Beneficial

  • Solid knowledge of the following:
    • Graphic design work including working knowledge of Adobe Photoshop and Illustrator
    • Marketing strategy design
    • Marketing automation programs
    • Basic knowledge of HTML, CSS, and Javascript
    • Experience with dealing with customers and doing presentations.

Certifications

  • Google Analytics
  • Google Adwords (Fundamentals, Mobile, and Search)

About McClung Companies/ASM Computer:

McClung has been an award-winning, industry leader in design, print, binding, mailing, fulfillment, web services, digital marketing, and IT since 1946. We provide contract technical services through our ASM Computer division. We work with worldwide leaders in IT service and support, and all major OEM manufacturers.

Company address: 139 North Liberty St., Suite 202

Posted date: 22 days ago

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