“Dyehard offers an expansive network of best-in-class merchandise companies that produce the finest quality merchandise.”
Reporting to the EVP – eCommerce, the Digital Marketing Manager for Online Retail (DMM) will coordinate all aspects of our online retail store(s) digital marketing initiatives for customer acquisition and retention strategies. These strategies will include email (via MailChimp and other e-contact programs), paid search, SEO/SEM, and social media. The position will be responsible for research and development of new online marketing strategies, and while working with the rest of our eComm team to design the format and features of the website(s) in order to maximize clarity and ease of navigation for customers.
The DMM will work closely with other members of the eComm leadership team (eCommerce Manager, Data Manager, and eCommerce Web Programmer) to build out our rapidly expanding portfolio of online retail stores. We are seeking a hands-on candidate to develop the creative and implement the marketing plans in conjunction with Regional VP’s. We seek self-sufficient candidates capable of building and growing a digital marketing team as part of our rapidly expanding eCommerce department. Successful candidates will have agency experience and/or extensive experience creating digital marketing materials for soft goods online retailers.
Dyehard Fan Supply is an event and retail merchandise marketing and e-commerce company. A customer-service focused company that operates nationwide and in some international locations, Dyehard offers an expansive network of best-in-class merchandise companies that produce the finest quality merchandise for sporting events including college and professional sports teams, tennis and golf tournaments, bowl games, music concerts and festivals, races and Broadway musicals.