ZipRecruiter

Log In

Digest Media

60 jobs near Columbus, OH

Apple

Marketing Analyst - Paid Media

Culver City, CA · On-site

Your ability to digest media strategy, analyze data, and create a story that speaks to the needs of the business will be key in driving the success of our strategies and campaigns. 5+ years of ...

Apple

Marketing Analyst - Paid Media

Culver City, CA

$110K - $168K/yr

Your ability to digest media strategy, analyze data, and create a story that speaks to the needs of the business will be key in driving the success of our strategies and campaigns. Preferred ...

Hadassah

Media Relations Associate

New York, NY · On-site

$70K - $75K/yr

Monitor Hadassah's media coverage through Google Alerts, Meltwater's Daily News Digest and other means, making daily recommendations about which stories to add to the website newsroom. Compile and ...

Omnicom Media

Manager, Growth Analytics

New York, NY

Ownership of ongoing analytics and measurement programs for media planning and investment solutions ... Proven ability to digest and explain complex ideas to a diverse group of stakeholders; including ...

Omnicom Media

Manager, Growth Analytics

New York, NY · On-site

$85K - $95K/yr

Ownership of ongoing analytics and measurement programs for media planning and investment solutions ... Proven ability to digest and explain complex ideas to a diverse group of stakeholders; including ...

Mason Interactive Inc

Account Executive

Brooklyn, NY · On-site

$80K - $100K/yr

We deliver integrated, full-funnel media programs that convert consumer insights into measurable ... Strong analytical skills, including the ability to digest large data sets and create clear ...

Mason Interactive

Account Executive

Brooklyn, NY · On-site

We deliver integrated, full-funnel media programs that convert consumer insights into measurable ... Strong analytical skills, including the ability to digest large data sets and create clear ...

next page

Showing results 1-20

Marketing Analyst - Paid Media

Marketing Analyst - Paid Media

Apple

Culver City, CA • On-site

Full-time

Posted 20 days ago

Apple rating

8.1

Company rating: 8.1 out of 10

Based on 661 frontline employees who took The Breakroom Quiz

6th of 30 rated technology retailers

Job description

Imagine what you could do here. At Apple, new ideas have a way of becoming great products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish...The Services Advertising team at Apple is responsible for cultivating awareness, building product education, and driving new customer acquisition across Apple's full suite of first party services through a variety of marketing channels. We are looking for an experienced Marketing Analyst to help identify key drivers of business metrics and optimize our campaigns in partnership with our in house activation team.
In this role, you will be supporting our paid digital advertising function, developing analytics projects from conception to completion. In partnership with our Martech team and in house activation team, you will develop reports, measurement plans, and requirements. The data and insights team within Services advertising supports all lines and sit within the digital marketing and advertising function. You will compile cross-channel reporting data, as well as communicate key insights, offering recommendations to stakeholders. The Services Digital Advertising team is responsible for driving new customer acquisition as well as cultivating awareness and education through a variety paid digital marketing channels.You will also be responsible for evaluating and summarizing performance of display, SEM, and paid social digital campaigns, as well as identifying and surfacing new opportunities. Additionally you will work with Martech, Strategy, Activation, and other Analytics teams to develop testing plans and validate MMM's that drive innovation. Your ability to concisely communicate learnings will provide Marketing and Activation teams with a clear understanding of our performance within the Paid Digital landscape. You'll also be working with Measurement Instrumentation, Media Ops, and Ad Ops teams to ensure data hygiene. You'll have experience defining and measuring short-term and long-term marketing success across multiple channels, identifying primary and secondary KPIs, and have a strong passion for data storytelling. Your ability to digest media strategy, analyze data, and create a story that speaks to the needs of the business will be key in driving the success of our strategies and campaigns.
5+ years of experience in marketing analytics with emphasis on digital paid media metric, business insights and strategic communication Thorough understanding of digital media metrics, both from a brand and direct response perspective - digital subscription business experience is a preferred Expertise in digital advertising/marketing attribution, measurement, and cross-channel measurement (display + SEM + paid social + affiliate channels)A track record of developing concise and significant analytic objectives from general business goalsStrong proficiency in statistical analysis and programing - SQL, Python or R. Strong proficiency with databases including SQL queries and visualization tools (Tableau)Meticulous attention to detail, an ability to collaborate effectively between business and data groupsExcellent data visualization and storytelling skillsExcellent written and verbal communication skills and keen ability to synthesize complex data pointsStrong troubleshooting skillset for data discrepancies and an understanding of data pipelinesAbility to develop A/B test experimentation design and analysis as well as multi-variate testingExperience analyzing MMMsBS/BA degree
Experience with marketing products - i.e. attribution, tracking, etc. Data science exposure AWS experienceMS degree

What Apple employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apple logo

About Apple

Sourced by ZipRecruiter

Imagine what you could do here! At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish. Dynamic, intelligent people and inspiring, innovative technologies are the norm here. The people who work here have reinvented entire industries with all Apple Hardware products. The same real passion for innovation that goes into our products also applies to our practices strengthening our dedication to leave the world better than we found it.

Industry

Computer and electronic product manufacturing

Company size

10,000+ Employees

Headquarters location

Cupertino, CA, US

Year founded

1976

View All Apple Jobs

Apply