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Web Analyst Must-Have Resume Skills and Keywords

Are you interested in improving your job outlook and increasing your salary? How can you demonstrate that you are the most qualified candidate for a Web Analyst position? Of course continuing to gain experience working as a Web Analyst may be your best qualification, but there are other ways you can also develop your skills, like continuing education or volunteer opportunities. More immediately, however, you can be ready for your next opportunity or promotion by educating yourself about the duties, responsibilities, and required skills of a Web Analyst and making sure your resume reflects your experience properly.

We designed the ZipRecruiter Career Keyword Mapper to help you solve this problem and hopefully improve your resume. Using machine learning tools paired with industry research, our Marketplace Research Team helped analyze millions of job postings and resumes to identify the most important keywords related to Web Analyst jobs. Our goal is to help you discover opportunities to improve your resume or to help you understand what skills and qualifications you need to be a Web Analyst or to advance your career into beyond this role.

Top Skills Mentioned in Job Descriptions

Top
10
Job Skills
Employers require a broad range of skills and qualifications in their descriptions of Web Analyst positions. The top three keywords make up 41.4% of the total set of top terms. Look to the Resume Checklist below to see how Google Analytics, Digital, and Analysis shares stack up against the share from resumes. SQL, Collaboration and Adobe Products represent an additionally healthy share of the employer Web Analyst job postings with their combined total of 26.81%. At 31.79%, Technical, JavaScript, Innovation, and User Experience appear far less frequently, but are still a significant portion of the 10 top Web Analyst skills and requirements according to employers.

Top Skills Mentioned in Resumes

Top
10
Job Skills
Job seeker resumes showcase a broad range of skills and qualifications in their descriptions of Web Analyst positions. The top three keywords represent 36.1% of the total set of top resume listed keywords. Look to the Resume Checklist below to investigate how Google Analytics, SQL, and HTML match up to employer job descriptions. Analysis, Technical, and Database represent a very decent share of skills found on resumes for Web Analyst with 31.22% of the total. At 32.68%, JavaScript, Tableau, Microsoft Excel, and Customer Service appear far less frequently, but are still a significant portion of the 10 top Web Analyst skills and qualifications found on resumes.

Most Important Skills Required to Be a Web Analyst as Listed by Employers and Employees

Here is a simple table of the top 10 skills and qualifications as listed by employers in Web Analyst job postings since January of 2018, followed by the top 10 skills and qualifications most commonly listed by people who held the title of Web Analyst on their resumes.
Top Web Analyst Skills
Skills Required by Employers Share
Google Analytics 16.91%
Digital 14.39%
Analysis 10.10%
SQL 9.10%
Collaboration 8.91%
Adobe Products 8.80%
Technical 8.43%
JavaScript 7.80%
Innovation 7.79%
User Experience 7.77%
Skills Listed by Employees Share
Google Analytics 12.68%
SQL 11.71%
HTML 11.71%
Analysis 11.71%
Technical 10.49%
Database 9.02%
JavaScript 8.54%
Tableau 8.29%
Microsoft Excel 8.05%
Customer Service 7.80%

Web Analyst Resume Checklist

Our Resume Keyword Checklist is based upon an analysis of the most commonly found terms within both job descriptions and resumes for Web Analyst positions. Our algorithm helps isolate phrases and patterns to identify the most frequently recurring and reused keywords from each data source, while correcting for uncommon and outlier results. Various heuristic methodologies are then applied to ultimately create two top 20 lists of the most important and significant skills, certificates and requirements found within Web Analyst job postings and resumes. We then merge the two lists together and use a combination of statistics and rules-based scenarios to create a list that is audited by the Marketplace Research team, and finally turned into the checklist you see below. Our hope is that knowing this information can help you make your best impression with your next potential employer.
Uncommon Keywords on Web Analyst Resumes
Job Descriptions
Resumes
25%
50%
75%
100%
Digital
Communication Skills
Adobe Products
User Experience
E-Commerce
Documentation
Collaboration
Google Analytics
Troubleshooting
Digital Marketing
JavaScript
Analysis
Search Engine Optimization
Technical
Business Intelligence
SQL
Data Analytics
Employer job listings often list Digital, Communication Skills, Adobe Products, User Experience, E-Commerce, Documentation, Collaboration, Google Analytics, Troubleshooting, Digital Marketing, JavaScript, Analysis, Search Engine Optimization, Technical, Business Intelligence, SQL or Data Analytics as requirements in Web Analyst job descriptions; however, candidates mention them far less frequently on their resumes. If you possess any or all of these experiences, including these keywords prominently on your resume when applying for a Web Analyst position may help you stand out more to hiring managers.
Common Keywords on Web Analyst Resumes
Job Descriptions
Resumes
25%
50%
75%
100%
Tableau
HTML
Customer Service
Microsoft Excel
Project Management
MS Office
Database
Python
Both employer job listings and resumes from people who’ve held the position of Web Analyst tend to always include skills and requirements found in this list. Whether you’ve only got Tableau, HTML, Customer Service, Microsoft Excel, Project Management, MS Office, Database or Python in your background and experience, make sure to highlight the term prominently on your resume. As a candidate you’ll be competing with many others who are bound to have as many as you (or more!) of these common resume keywords highlighted in their application for a job as a Web Analyst.
Uncommon Keywords on Web Analyst Job Descriptions
Job Descriptions
Resumes
25%
50%
75%
100%
Social Media
Employer job listings seldom list Social Media as important skills or qualifications in Web Analyst job descriptions. Nevertheless, candidates mention them much more commonly in their resumes. If you possess this experience, including this keyword prominently on your resume when applying for a Web Analyst position may go unnoticed or even discounted by hiring managers.

FAQs about Web Analyst Skills and Resume Keywords

What are the most important Web Analyst job skills to have on my resume?

The most common important skills required by employers are Tableau, HTML, Customer Service, Microsoft Excel, Project Management, MS Office and Database. These skills and requirements are just as likely to be mentioned by employers as well as on resumes of people that held a position as a Web Analyst, suggesting that having these keywords on a resume are important for success as a Web Analyst. Additionally, employer Web Analyst job descriptions list Digital as a desirable experience, even though Digital appears 6.6 times less on resumes, suggesting that it's worth considering including this term if you possess the experience.

What are the least important Web Analyst job skills to have on my resume?

Although you'd probably love to load up your resume with every possible keyword you can, employers tend to look for the things they specify in the job description. Our analysis suggests that highlighting too prominently a term like Social Media which appears 0.49 times less often than in job descriptions for a Web Analyst position implies that highlighting this on your resume may not be a great way to stand out.

How do I make sure my resume has all of the right keywords for a Web Analyst position?

Unless your resume has a good density of the following skills and experience listed, you may not be considered for the role of Web Analyst. Make sure to include a strong showing for the following keywords on your resume:
  • Tableau
  • HTML
  • Customer Service
  • Microsoft Excel
  • Project Management
  • MS Office
  • Database
  • Python
Additionally employers frequently list the following as desirable qualities in a Web Analyst candidate, but they are far less common on most resumes:
  • Digital
  • Communication Skills
  • Adobe Products
  • User Experience
  • E-Commerce
  • Documentation
  • Collaboration
  • Google Analytics
  • Troubleshooting
  • Digital Marketing
  • JavaScript
  • Analysis
  • Search Engine Optimization
  • Technical
  • Business Intelligence
Finally people who held the position of a Web Analyst and list it on their resume are adding these terms that are less likely to be noticed by employers. You may want to consider downplaying these terms on your Web Analyst application:
  • Social Media

Before applying for a Web Analyst job

At ZipRecruiter, we understand better than anyone the importance of using the right keywords to describe your experience — it’s crucial to attracting the right employers! We built our business on the ability to effectively match job seekers with employers using AI-technology that understands your resume and how likely you are to be noticed by a potential future employer. Having a ZipRecruiter profile that showcases your most relevant skills and abilities can help you get recruited into a new role as a Web Analyst. Get started on your journey with a new ZipRecruiter Profile today!